When does the 2020 Local Ranking Factors Survey come out?
-
Local marketing experts rank the most important factors that influence Google's local search algorithm. Looking for the updated 2020 Local Ranking Factors Survey. Doesn't it usually come out about this time ??
-
Hey there!
The report is now live here: https://whitespark.ca/local-search-ranking-factors/
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Star rating not showing up in local pack, and knowledge panel pulling in healthgrades
Hello, I have a client that when you Google just their business name a couple of odd things are happening. First off, they show up in the map pack, but it's now showing their review rating. They have 29 reviews, with an average star rating of 4.6, but at first glance, it doesn't look like they have any reviews:
Reviews and Ratings | | ElaineBushey0 -
Not showing up in Google Local Pack despite being #1 ranked for keyword
Hey everyone, This has been an on-going problem that we've been having for a select location of ours. We've been #1 ranked for the keyword "dog groomers near me", however we don't show up in the Google Local Pack (top 3 locations box). We have a high 4.9 rating with 20+ ratings, and the other locations that DO show up have a 2.4 and 3.6 rating with less reviews! I've exhausted every resource and have even geo-tagged our specific photos on our landing pages. I'm not sure what to do anymore as we're already #1 ranked on every similar keyword. Thank you, Anthony
Reviews and Ratings | | anthonydegalbo0 -
Google My Business - Switching from Local to National Presence
Hi, Before I started with my current employer (a national B2B company), someone set them up with a Google My Business page that has resulted in the home office appearing as a local search result. As a result, our competitors have a much more professional national Knowledge Graph sidebar complete with logo, Wikipedia blurb, social links, etc. displayed while we have a local result with reviews, images, and Google Map location. Since we are a B2B business with a national presence, I am trying to transition from the local to broader company Knowledge Graph result, but I'm struggling to find information on the best steps to remove the local result. While the reviews are improving, this is a service-based business with a B2C element when it comes to end users, so historical reviews have been unkind -- to the point that I'd like to make the transition to a national presence not only to better reflect the entire region we serve, but also to remove as much review visibility as possible. The only option in Google My Business I've seen so far is to report the business as being closed, which, of course, it is not. I know a big Step 1 is to get a new Wikipedia page for the business created. (The company is legitimately deserving of one. I'm still trying to find the most effective approach to tackling this without violating Wikipedia policies. ) Outside of that step, however, is there any sort of process someone can recommend for tackling this local-to-nation Google transition? Thanks, Andrew
Reviews and Ratings | | Andrew_In_Search_of_Answers1 -
How to address reviews that show up in Google but come from a business's own website?
One of my clients has a competitor who has a fairly poor reputation based on reviews on Google and Yelp. But, this competitor allows people to review them on their own website, and their "4.8" rating based on 250+ "reviews" show up in search engine results. I assume they are using schema markup to encourage that. My question is whether there is anything we can do to report this to Google, or otherwise make sure the general public is not fooled by these reviews?
Reviews and Ratings | | irapasternack2 -
Local Business: Chiropractic Services & Massage Services - HOW TO BRAND
Hello! I have a client who has a chiropractic business and has started offering massage services. Client has registered a DBA For the massage component of the business. Client doesn't want to cross contaminate reviews and doesn't know whether or not he should brand the two businesses in one name or separately. Currently client has inconsistent business listings for the business and is unsure of the proper way to brand and optimize for local search. Example would be: Chiropractic AAAA Dr. John B - Chiropractic AAAA Massage BODI Chiropractic AAAA & Massage BODI Background info: Main business is one entity and second is registered as DBA. Right now, Chiropractor is a sole practitioner. in the past has had other chiropractors working in the office. Has only 1 website promoting both services Both operate out of the same location. What is the best way to optimize for local search for both services and what is the best way to brand without cross contaminating reviews online. If recommendation is to target local search separately for the services, should the client has 2 websites since these services target 2 different industries. Your feedback is greatly appreciated.
Reviews and Ratings | | BrentV0 -
URL Structure for a local listing site
Hi - We have a site that offers customers with wide range of local businesses information. We have URL structure for those these days like this - site.com/listings/plumbers/ca/sfo However here the "listings" doesn't add any value and are confusing for users who want to remember it, hence we decided to make it cleaner. The question here is, which one of the two should we do and why? site.com/plumbers/ca/sfo or site.com/ca/sfo/plumbers Any help on this matter would help.
Reviews and Ratings | | nunoz0 -
Domain Authority going up while ranking positions down. Something is missing...
Hi Moz Fans! Its the first time I try to ask the community something, usually I find the solution somewhere in this incredible place. But today I need some orientation with a complex problem. We have just launched a spanish Car Dealer Rating and Reviews website. Lets say there is a multibrand Car Dealer called "Autogira" so we need to aim two typical keywords query: "Autogira", "Autogira reviews". "Autogira" is the most important one because it means more than the 90%. Using On-Page Grader I found that the listing page for Autogira: "Autogira" = Grade A "Autogira reviews" = Grade C However I found my website well ranked for "Autogira reviews" (1 page) and not for "Autogira" (2-3 page). Competition is low for the two kind of keywords. Autogira and this examples have reviews and good photos so its good content, however there are lots of listings without reviews yet. Chronology: Nov 20 = Sitemap.xml sent through GWT Dic 26 = Domain Authority up to 10 Jan 16 = Google snippets installed Jan 17 = Domain Authority up to 12 Jan 30 = Domain Authority up to 18 Feb 3 = Growth trend changes and starts going down, coincide with a problem of duplication of urls that was fixed 2 days later. Keywords like "Autogira" starts fluctuating positions between 20-50 but "Autogira reviews" stay on 1-10. Feb 5 - Feb 26 = SEO improvements (more on page optimization, deduplication, canonalication...) How could I lost positions for "Autogira" and not for "Autogira reviews" when everything is better optimized for the first one? Is it normal to fluctuate weekly rank positions for the same keyword? Thank you all!
Reviews and Ratings | | cansado0 -
Dramatic decline in rankings
Hi I'm in need of some advice, one of our clients has had a very sudden and dramatic decline in rankings. On the week commencing 20th Jan, 23 of our keywords declined from pages 1, 2 and 3 of Google out of the top 50. We haven't been carrying out any bad practice SEO, just some on page optimisation so that we achieve A grades with the Moz tool. We have also built 4-5 links in the past 3 months with quality and relevant sites such as biz crowd and industry relevant blogs so I don't see why this would be a problem. I noticed on the Moz Cast that there was some increased algorithm activity on 23rd and 26th Jan which would correlate with this decline in rankings, but our other SEO clients seem to be unaffected - I'd be interested to see if anyone else has been affected by this? I welcome any advice or further insight on this. Thanks in advance.
Reviews and Ratings | | RedAntSolutions0