Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Long tail keyword research
-
Hi guys, what is the best practice to find the long tail keywords, like Google Instant Suggestion, people also search, or moz keyword explorer I have experienced a lot in MOZ pro Keyword Planner, but now I want to know easiest way to find long tail keywords for my website olehana Makeup, still I'm using just 3 keyword that I already ranked in Google SERP top 3 positions now I also want that some long tail keywords also gets ranked.
-
@daimon67
Finding long-tail keywords is essential for expanding your website's search visibility and capturing more targeted traffic. Here are some best practices to discover long-tail keywords effectively:Use Google Autocomplete and Related Searches:
Start typing your main keyword into Google's search bar, and observe the autocomplete suggestions that pop up. These suggestions are based on actual user queries and can provide valuable insight into long-tail variations of your primary keywords. Additionally, scroll to the bottom of the search results page to find the "Searches related to..." section for more keyword ideas.Analyze Competitors' Keywords:
Look at the keywords your competitors are targeting, especially those who are ranking well in your niche. Tools like Moz Keyword Explorer, SEMrush, or Ahrefs can help you identify the keywords your competitors are ranking for. Analyze their content and identify long-tail keywords they may be targeting.Utilize Keyword Research Tools:
Leverage keyword research tools such as Google Keyword Planner, SEMrush, Ahrefs, or Ubersuggest to identify long-tail keyword variations. These tools provide data on search volume, competition, and related keywords, helping you discover valuable long-tail opportunities.Explore "People Also Ask" Section:
When you search for a keyword on Google, you'll often see a "People Also Ask" section that provides related questions. These questions can be excellent sources of long-tail keyword ideas. Answering these questions comprehensively in your content can also improve your chances of ranking for them.Review Your Website Analytics:
Analyze the search terms that are already bringing traffic to your website. Your website analytics platform (such as Google Analytics) can provide valuable insights into the specific long-tail keywords that users are using to find your site. Optimize your content around these keywords to further enhance your visibility.Consider User Intent:
Focus on understanding the intent behind the search queries. Long-tail keywords often reflect specific user intents or needs. Tailor your content to address these intents effectively, providing valuable solutions or information to users.Long-Tail Keyword Generators:
Some tools specialize in generating long-tail keyword suggestions based on a seed keyword. These tools can be helpful when you're looking for more niche-specific or less competitive keyword variations.By incorporating these strategies into your keyword research process, you can identify a diverse range of long-tail keywords that can help attract targeted traffic to your website and improve your overall search visibility.
I'm keen on expanding my reach to include more long tail keywords. Check out our article on the best brother sewing machines at sewnscissors for further insights.
-
The best way to find long tail keywords is actually to start with the “head” keywords, and find out their related SEO inventory. If you’ve already started a startup or run an online business, then you probably have done some keyword research before. Put your keywords into the Google Search Console’s Keyword Planner and see how many searches they get. (Be sure to select “Exact Match” so you don’t include searches that include misspellings or synonyms.)
For example, let’s say I want to rank for the keyword phrase “weight loss". It's very hard to rank for such a phrase, so it's better to aim at longer phrases like "weight loss apps for android", etc.
At SUSO we usually focus on long-tail keywords and low-hanging fruits first, as they're the best place to begin rank spikes.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Finding less competitive keywords
Hello, How Moz can help me in finding less competitive keywords for a site based on omega masticating juicer. I had tried other tools but i am not satisfied with it. Kindly tell me the process to find it. Thanks.
Keyword Research | | romanjames0 -
Multilingual keyword research
Does anyone have any experience in multilingual SEO? We are looking for software that conducts research for GEO Locations such as UAE, Oman, Bahrain, Kuwait, Qatar, Saudi Arabia, Pakistan & India. Writing content for each of these countries is difficult unless we speak their language, we could look at outsourcing the translation but conducting keyword research for each location is almost impossible.
Keyword Research | | Jseddon920 -
Setting Up a Keyword Matrix
Greetings MOZ community!! My real estate web site contains about 500 pages with perhaps 70 pages targeting low volume, somewhat valuable but not very competitive keywords. Three to four URLs target very competitive terms. The following terms are among the most valuable: New York City office space,
Keyword Research | | Kingalan1
New York office space,
Manhattan office space,
NYC office space Such variants as: Office space in New York City,
Office space in New York,
Office space in Manhattan,
Office space in NYC
ETCETERA convert really well How would I match different terms to different URLs? For example I have just re-written the following two critical URLs: www.nyc-officespace-leader.com (home page)
http://www.nyc-officespace-leader.com/commercial-space/office-space (product page) Would it make sense to use "Manhattan office space" and variants on the home page while excluding "New York City office space" variants? At the same time I would use "New York City office space" variants on the "office-space" product page while excluding all mention of "Manhattan office space". Is this logical and does it conform to SEO best practices? For the "NYC office space" terms I would add them to http://www.nyc-officespace-leader.com/listings. This URL has almost no text but a strong potential to rent because of a high number of incoming internal links. Is this approach sensible? In general what measures should I take to prevent URLs from competing for the same keywords? Also, is there a software package or tools that I can use to come up with keyword variants? As a non SEO professional, can I create my own keyword matrix or is this really in the realm of a professional SEO consultant? Thanks, Alan0 -
Which keywords are sending traffic to my site?
I want to know Which keywords are sending traffic to my site? What type of strategies behind this ?
Keyword Research | | surabhi60 -
The same keyword on multiple pages, but not all (combined with other relevant keywords) for products.
Hi Guys, I want to get an opinion/advice on this. My client has a site that have all their products (I am working on expanding the product descriptions, benefits and how they differ from each other) listed and I just want to know if I can use the term 'gear oil' for example on multiple pages as one of the keywords. The product range (among others like transmission fluid and anti-freeze) is gear oil (with the different types of gear oils available described) and I can't really change what the product is. I do have different variations (such as gear lubricant, automotive gear lubricant, car gear oil etc.) but will it do damage if I use the same keyword (like gear oil) on multiple pages (along with another relevant keyword that does not involve the words gear oil)? Any help on this will be greatly appreciated!
Keyword Research | | annabel.schoeman0 -
Why does this keyword have much greater volume in Bing Keyword Research Tool than Google AdWords Keyword Planner?
I'm using the Google AdWords keyword planner and Bing Webmaster Keyword Research tool. For both, I'm trying to get accurate search volume for the exact term "advertising sales". Over the last thirty days, Bing reports a volume of 5,988. Google's average monthly search volume is 880. Given the market share Google has, I would expect a much higher volume, especially when compared to Bing. Can you offer some ideas of why this might be happening?
Keyword Research | | Kevin_P0 -
What is the ideal keyword difficulty percentage?
I am trying to establish my best keywords using the keyword difficulty tool. So if I want to come up with the best keywords, should I use the ones that come in at 50%??
Keyword Research | | mmookie0 -
Keyword Difficulty Score Assesment
What is a good keyword difficulty score to pursue when deciding which keywords to try and rank on? I'm in a very competitive field and I am currently in the process of doing keyword research to look for the low hanging fruit.
Keyword Research | | 13375auc30