What Tools Do I USe To Find Why My Site No Longer Ranks
-
Hi, I made the mistake of hiring a freelancer to work on my website [in2town.co.uk](link url) but after having a good website things went from bad to worse. The freelancer was kicked off the platform due to lots of compliants from people and creating backdoors to websites and posting on them. It cost me money to have the back door to our site closed.
I then found lots of websites were stealing my content through the rss feed. Two of those sites have now been shut down by their hosting company.
With all these problems I found in Feb that the hundreds of keywords that I ranked for had vanished. And all the ones that were in the top ten for many years have also vanished.
When I create an article which includes https://www.in2town.co.uk/skegness-news/lincolnshire-premier-inn-staff-fear-for-their-jobs/ they cannot be found in Google. Normally before all these problems, my articles were found straight away.
If I put in the title name Lincolnshire Premier Inn Staff Fear For Their Jobs and then add In2town in front of it, then instead of the page coming up with the article, it instead shows the home page.
Can anyone please advise what tools i should be using to find out the problems and solve them, and can anyone offer advice please on what to do to solve this.
-
@blogwoman1 said in What Tools Do I USe To Find Why My Site No Longer Ranks:
Hi, I made the mistake of hiring a freelancer to work on my website [in2town.co.uk](link url) but after having a good website things went from bad to worse. The freelancer was kicked off the platform due to lots of compliants from people and creating backdoors to websites and posting on them. It cost me money to have the back door to our site closed.
I then found lots of websites were stealing my content through the rss feed. Two of those sites have now been shut down by their hosting company.
With all these problems I found in Feb that the hundreds of keywords that I ranked for had vanished. And all the ones that were in the top ten for many years have also vanished.
When I create an article which includes https://www.in2town.co.uk/skegness-news/lincolnshire-premier-inn-staff-fear-for-their-jobs/ they cannot be found in Google. Normally before all these problems, my articles were found straight away.
If I put in the title name Lincolnshire Premier Inn Staff Fear For Their Jobs and then add In2town in front of it, then instead of the page coming up with the article, it instead shows the home page.
Can anyone please advise what tools i should be using to find out the problems and solve them, and can anyone offer advice please on what to do to solve this.To address your site's SEO issues and find solutions, you can use tools similar to how photographers use adobe lightroom replacement to enhance their images. Just as Lightroom helps refine and optimize photos, SEO tools like Google Search Console, SEO crawlers, and backlink analyzers help refine and optimize your website's performance. They pinpoint technical issues, track rankings, and ensure content uniqueness. By leveraging these tools effectively, you can restore your site's SEO health, much like enhancing photos for better visibility and impact.
-
To find out why your site no longer ranks, use tools like Google Search Console to identify indexing issues and track performance. SEMrush or Ahrefs can analyze SEO factors, keywords, and backlinks. Google Analytics helps understand traffic patterns and user behavior changes. Additionally, check for any manual actions or penalties affecting your site.
-
@blogwoman1 said in What Tools Do I USe To Find Why My Site No Longer Ranks:
Hi, I made the mistake of hiring a freelancer to work on my website [in2town.co.uk](link url) but after having a good website things went from bad to worse. The freelancer was kicked off the platform due to lots of compliants from people and creating backdoors to websites and posting on them. It cost me money to have the back door to our site closed.
I then found lots of websites were stealing my content through the rss feed. Two of those sites have now been shut down by their hosting company.
With all these problems I found in Feb that the hundreds of keywords that I ranked for had vanished. And all the ones that were in the top ten for many years have also vanished.
When I create an article which includes https://www.in2town.co.uk/skegness-news/lincolnshire-premier-inn-staff-fear-for-their-jobs/ they cannot be found in Google. Normally before all these problems, my articles were found straight away.
If I put in the title name Lincolnshire Premier Inn Staff Fear For Their Jobs and then add In2town in front of it, then instead of the page coming up with the article, it instead shows the home page.
Can anyone please advise what tools i should be using to find out the problems and solve them, and can anyone offer advice please on what to do to solve this.I'm sorry to hear about your issues. To diagnose and solve these problems, consider using the following tools:
- Google Search Console: Check for security issues, penalties, and indexing errors.
- Ahrefs/Semrush: Analyze backlinks and monitor keyword rankings.
- Copyscape: Identify and address content theft.
- Screaming Frog: Audit your website's SEO and structure.
Additionally, ensure your website is clean from any malicious code and focus on creating fresh, high-quality content. Consult with a reputable SEO expert for personalized advice.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to Boost Your WordPress Website Speed to 95+ (Without Premium Plugins)
I'm reaching out for some advice on improving my WordPress website's speed. I'm currently using a free theme for this fusion magazine and aiming for a score of 95+ on Google PageSpeed Insights. I'm aware that premium plugins can significantly enhance performance, but I'm hoping to achieve similar results using primarily free solutions and manual optimizations.
Technical SEO | | mohammadrehanseo0 -
Unsolved Capturing Source Dynamically for UTM Parameters
Does anyone have a tutorial on how to dynamically capture the referring source to be populated in UTM parameters for Google Analytics? We want to syndicate content and be able to see all of the websites that provided referral traffic for this specific objective. We want to set a specific utm_medium and utm_campaign but have the utm_source be dynamic and capture the referring website. If we set a permanent utm_source, it would appear the same for all incoming traffic. Thanks in advance!
Technical SEO | | peteboyd0 -
301 Redirects from example.com to store.example.com and then removing store.example.com subdomain
Hi I'm trying to wrap my head around the best approach for migrating our website. We're migrating from our example.com (joomla) site to our existing store.example.com (shopify) site... with the plan to finish the redirects/migration then remove the subdomain from shopify and use example.com moving forward. I've never done this and asking here to see if any harm will come from re-directing example.com URLs to store.example.com URL's then changing the store.example.com URL's to example.com. Right now my plan would run like this: redirect example.com URL's to store.example.com remove subdomain on store.example.com use example.com moving forward. wonder what happens next? Is there going to be any issues here, possible harm to the URL's?
Technical SEO | | Minarets0 -
My Website Not Showing In Google English Search Results
My website is not visible on Google English. Selecting the language of Google in Hindi, Spanish, etc., my pages are visible in search results.
International SEO | | Jude_Wix0 -
How to tell when a directory backlink or other backlink is worthy of disavow tool? Especially when a keyword is not ranking passed where it should.
Hello, I jumped aboard as SEO for a client, who seems to of had been hit by panda and penguin back in 2012 of April, the panda part I feel I've fixed by creating better content, combining pages that were same topic into one, basically creating a better content experience that relates better to search terms users are searching for. Once the site was redesigned and relaunched all keywords improved minus one, the main keyword they want to rank for. Created a landing page for it, that is very nicely optimized for that keyword and it's brothers and sisters, however that page isn't used by google since it's brand new with a PA of 1. Doing a backlink audit I found 102 links out of 400 using the same anchor text as the keyword they want ranked for, they also have synonyms anchor text for other links too but not quite as much. Most of those 102 domains using the main keyword anchor text are directories, in my opinion I'd declare all of them spam, however there are a few with DAs higher than 50, making me little more nervous to disavow, since I want to make sure we get out of the penalty if we were hit by penguin but also don't want to ruin the ranking for other keywords we're doing better with, since they are longtails and short, but very relevant to users. How is the best way to determine if a site / directory is spammy enough that it's penalizing you and how could I approach the anchor text issue with backlinks? 99% of these links I cannot have changed, since they're directories I doubt many have had a human mess with them in a while. Sidenote* If you're going to post a link as a response, try to summarize what that link will be about, as many times links are giving as an answer but end up not really providing the meat we were seeking. Thank you!
Technical SEO | | Deacyde0 -
Want to move site to wordpress and keep links without using redicrects
I have an old cluny site that has been around for about 56 years. It is on the homestead platform. I want to move the site to a thesis theme 2.1 wordpress platform without losing my links. I would prefer not to do 301 redicrects. With thesis I can specify the URL for each page of the wordpress site, however the wordpress site is hosted on hostgator as a subdomain of another site and the other problem is that wordpress adds a back slash that is not present on the old site. I can, however add .html to the URL's for pages on the wordpress site to conform to the URL's on the old html site. Will this work? thx Paul p.s. the URL for my old site is www.affordable-uncontested-divorce.com
Technical SEO | | diogenes0 -
Linking out to authoritive sites from my ecommerce site
Good afternoon SEOmoz community. I was looking for a specific answer or advice or opinion about linking out to other sites. My Site www.tacticalbootstore.com has been undergoing a complete content rewrite. In the process we have been told and read where it can be good to link out to other authoritive sites. One of the pages we have rewritten is here. http://www.tacticalbootstore.com/belleville-boots-sizing-chart-a-97.html We have not added the graphics yet as they are being built now. This is just an informational page about sizing of a particular manufacturers boots. Once you get to the bottom of the text we have added a link to the actual manufacturers page. Is this helpful for us in the SERPS or not? Thank you for your time. Chris
Technical SEO | | scamper0 -
Can we use our existing site content on new site?
We added 1000s of pages unique content on our site and soon after google release penguin and we loose our ranking for major keywords and after months of efforts we decided to start a new site. If we use all the existing site content on new domain does google going to penalized the site for duplicate content or it will be treated as unique? Thanks
Technical SEO | | mozfreak0