SEO value of Articles, Magento vs. Wordpress?
-
Our e-commerce site is running on the Magento platform while the blog for the site is integrated and is on the Wordpress platform. The blog is not on a separate subdomain, so it is on www.website.con/blog.
What I wonder is how Google treats information on a Wordpress blog compared to pages created in the Magento CMS pages. Would a high quality content article posted as a blog post on the Wordpress have a lower SEO value than a page on the Magento?
Thanks.
-
First I would share that while URLs can affect ranking, their effect is quite low. I try to keep them short and clear not only for ranking, but for user readability.
I would suggest offering the flattest URL structure possible. Is having the term "blog" or "resources" actually helpful for anything? It really depends on your site. For some sites it makes a lot of sense to add a /blog layer to the URL, but for others it does not.
-
Having information on Magento or Wordpress may be the same SEO value.
But what happens if the information in this case will be:
www.website.com/blog/resources/article
www.website.com/resources/article
Then it is better to have the second option from a SEO point of view, isnt it?
-
Thanks for the answers, then it looks like we are sticking to the wordpress blogg and posting the useful resources and other information there instead.
Cheers!
-
I think what's really important here for SEO is that you've got an on-site blog, and the blog is on a decent platform. And what's the alternative to your Wordpress blog - a Magento blog module?
I've been asking our technical team for ages to change the blogs on our Magento sites from a Magento blog module to a Wordpress platform (should be done in the next few weeks :D). I've found our current blog module such a pain to work with that I would cut off my arm and eat it before I would use it on any site of my own.
When you have to update a blog regularly you need a comfortable and flexible user interface, and Wordpress gives you this. When you need to present articles in a professional and attractive way on a commercial website, Wordpress makes this easy. When you need to make SEO tweaks like global changes to a tag name Wordpress makes this easy.
If you have good content and the blog is accessible you should be fine.
-
What I wonder is how Google treats information on a Wordpress blog compared to pages created in the Magento CMS pages.
For the most part, Google treats all web pages equally. Whether a web page is from a forum, blog, e-commerce site, plain html or any other form of site the page itself has a specific structure. There are meta tags contained in the of the document. There is content in the of the document. The content is divided into recognized containers such as header, footer, navigation, sidebars, body, etc. Google views and weighs the content accordingly.
The above response should be fine, and the below detail probably falls under the category of Too Much Information.
Google's full algorithm is not known to anyone outside Google. There is always a possibility Google could adjust a web page slightly based on whether it was an e-commerce page or a blog article, but it has never been confirmed by any credible source. I have never seen it even suggested nor any testing of this idea.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Magento Store Using Z-Blocks - Impact on SEO?
Hi Guys, I have a question relating to Z-Blocks in Magento. Our Magento store uses a lot of Z-Blocks, these are bits of content that are switched off and on depending on a customer’s user group. This allows us to target different offers and content to new customers (not logged in) and existing customers (logged in). Does anyone have any experience in how this impacts SEO? Thanks in advance!
Intermediate & Advanced SEO | | CarlWint0 -
SEO Site Analysis
I am looking for a company doing a SEO analysis on our website www.interelectronix.com and write a optimization proposal incl. a budgetary quote for performing those optimizations.
Intermediate & Advanced SEO | | interelectronix0 -
International SEO Question
_The company I work for has a website www.example.com that ranks very well in English speaking countries - US, UK, CA. For legal reasons, we now need to create www.example.co.uk to be accessible and rank in google.co.uk. Obviously we want this change to be as smooth as possible with little effect on rankings in the UK. We have two options that we're talking through at the moment - Use the hreflang tag on both the .com and the .co.uk to tell Google which site to rank in each country. My worry with this is that we might lose our rankings in the UK as it will be a brand new site with little to no links pointing to it. 301 redirect to the .co.uk based on UK IP addresses. I'm skeptical about this. As a 301 passes most of the link juice, I'm not sure how Google would treat this type of thing - would the .com lose ranking? So my questions are - would we lose ranking in the UK if we use option 1? Would option 2 work? What would you do? Any help is appreciated._
Intermediate & Advanced SEO | | awestwood0 -
Geotargeting SEO
Hi, We are and SEO company based in Scotland and have taken on a project where the client works in the UK but has distribution in mainland Europe and the US. He currently is working off 3 websites targeted at each area Uk, US and Mainland Europe We are going to rebuild one site and have each area on the site, however we are unsure if sub folders or sub domains would work better. My personal opinion is that sub domains would be better, but I dont have information to back this Can anyone advise? Any advice on geotargeting SEO also would be appreciated! Many Thanks Chris
Intermediate & Advanced SEO | | trickcreative0 -
Any SEO suggestions for my site?
Site in question: http://bit.ly/Lcspfp Does anyone have any suggestions for any on-site SEO that would benefit my website? Any recommendations, big or small are appreciated.
Intermediate & Advanced SEO | | RichardTaylor1 -
Sitemap or Sitemaps for Magento and Wordpress?
I'm trying to figure out what to do with our sitemap situation. We have a magento install for our shopping cart
Intermediate & Advanced SEO | | chrishansen
sdhydroponics.com
and a wordpress install on
sdhydroponics.com/resources In Magento we get the XML sitemap manually by going to Catalog => Google Sitemap => Add Sitemap In wordpress we use Google XML sitemaps plugin. My questions are: Do I need both of these sitemaps? Or can I use one or the other? If I use both, do I make one sitemap1.xml and the other sitemap2.xml and drop them in the root? How do I make sure google knows I have 2 sitemaps? Anything else I should know? Thank You0 -
Are dropdown menus bad for SEO
I have an ecommerce shop here: http://m00.biz/UHuGGC I've added a submenu for each major category and subcategory of items for sale. There are over 60 categories on that submenu. I've heard that loading this (and the number of links) before the content is very bad for SEO. Some will place the menu below the content and use absolute positioning to put the menu where it currently is now. It's a bit ridiculous in doing things backwards and wondering if search engines really don't understand. So the question is twofold: (1) Are the links better in a bottom loading sidemenu where they are now? (2) Given the number of links (about 80 in total with all categories and subcategories), is it bad to have the sidemenu show the subcategories which, in this instance, are somewhat important? Should I just go for the drilldown, e.g. show only categories and then show subcategories after? Truth is that users probably would prefer the dropdown with all the categories and second level subcategories, despite the link number and placement.
Intermediate & Advanced SEO | | attorney1 -
Wordpress blog integration with full website effect on SEO
I have searched and searched for the answer to this question and can't find it. We are going to be launching a Wordpress blog on our domain shortly, however we have a much larger site that is mixed with static and dynamic pages full of custom programming tied to databases, etc. that we are running around the blog and can't integrate that into Wordpress due to its complexity. What this means is we have to install Wordpress on our servers somehow separate from the pages of our website. What I am wondering is if we run Wordpress in the /blog directory of our site as a separate installation if it will inherit the domain authority of our domain (currently around 60) or if it will be viewed as a separate site and get no ranking. Also, will our main site inherit the additional link juice from the inbound links that we get from the blog with it being separate from the main site? How does this need to be setup on our webservers to ensure the blog gets authority of the domain, and the blog contributes maximum SEO value to the domain? Any help would be appreciated.
Intermediate & Advanced SEO | | CodyWheeler0