Welcome to the Q&A Forum

Thanks Tom,

Yep, WA 2.0 is obviously very popular, my only slight concern was it's still pretty pricey and 3 years old now. I know the basics still hold true but had heard from a few people that it was quite heavy on how to's/step by steps, and I know Analytics has evolved a great deal in those 3 years. Any thoughts on how dated or not it is?

Thanks for the quick response.

Having just moved into a position where an Ecommerce site is now a big part of my responsibilities I'm looking to get up to speed on the topic (been a while since I worked on a shop). Site is Magento based. I'd also like any recommended books on broader analytics and using/reporting data.

Obviously finding books on these subjects isn't difficult, I'd just like mozers thoughts on any that are particularly good and more important still relevant ie fairly recently published. Quite broad topics these I know but open to any or all suggestions - however not too worried about covering wider SEO, more 'technical' guide style is what I'm interested in.

Couldn't really find any threads on books in general so should be an interesting topic (I hope!)

Thanks in advance for any help and suggestions.

Just a further thought - I hadn't noticed until now you were based in France. Without sounding to 'spammy' I hope can I suggest you check out the company I worked for previously - Relevance Web Marketing (if you were not already aware of them). They are also based in France but English run, and do a lot of multi-lingual projects for clients. I know they are always interested in hearing from other companies with some 'overlap' in their business. Link building for French versions of sites has been a difficult in the past. I think it would be worth getting in contact with them to have a chat about where you could potentially help each other with future projects as am sure there are areas where you would compliment each other well.

Just an idea and I hope this isn't seen as trolling/spamming for business - I have no financial link to them and am only suggesting something which I believe could be beneficial to both parties.