Subdomains vs ccTLD in International SEO
-
I'm interested to see if anyone has any additional thoughts or recent experience on subdomains vs ccTLD for International SEO.
An article I found on this site is from March 2011, so just wanted to check if this is still relevant?
http://www.seomoz.org/ugc/folders-vs-subdomains-vs-cctld-in-international-seo-an-overview
-
Thanks for the links.. some new bedtime reading
-
Edward,
On the whole this is ok, but there are newer things to consider like the change for targeting multiple languages using hreflang: From GWMT.
The best for Folders/subdomains/ccTLD's is the chart (near end of page) with pros and cons in GWMT here
I think you will find both up to date and exceedingly helpful.
Best to you,
Robert
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Internal Links Not Registering
Hey everybody. In Moz when I compare link profiles to my competitors my domain is showing up as only having 4 internal follow links, and 0 nofollow. I know for a fact this is not the case however it is disconcerting. Is there any reason why Moz wouldn't be able to pick up my internal links? Is there a difference when linking internally by "/page_a" vs actually spelling out the entire URL i.e. "https://www.mysite.com/page_a"
International SEO | | HashtagHustler0 -
Switch to Separate URL Configurations for International SEO?
We run an ecommerce website and sell to customers in the US and Canada. We recently realized that the way we serve content to our users isn't Google's recommended way. We use locale-adaptive pages in that some content changes slightly depending on where we think the user is located based on their IP address. But the URL doesn't change. Google's stance on locale-adaptive - https://support.google.com/webmasters/answer/6144055?hl=en&ref_topic=2370587 That being said, the changes are quite minor. It is usually only pricing and currency that changes depending on if we determine the user to be based in Canada or the US. However, I understand that there can be problems related to this configuration because of GoogleBot primarily using a US-based IP. We decided that the best course of action for us is to serve US content as our default content on all of our existing URLs. And Canadian content would be served using new url paths such as: example.com**/en-ca/**product1. All of this would also be configured to use hreflang tags. The problem we have run into is that it is a pretty huge development challenge to reconfigure how the site serves content when we have been using locale-adaptive for over a year. So developer resources would be taken away from other tasks and put toward this one for a relatively long time. Based on this information and the fact that we would like to both rank better in Canada and to follow Google's recommendations, how important would you say this change would be? I realize this isn't a black and white question and it depends a lot on business goals and preferences. However, I need to be able to gauge as best as I can how necessary it is to do this in order to make the decision of whether to do it or not. Any input is greatly appreciated!
International SEO | | westcoastcraig1 -
International SEO errors
Hello, In a muddle here. A website has a .co.uk and a .com version. They want to target the UK market and the USA market respectively. The content for the UK version has been localised for the UK audience (e.g. spellings etc) but the content is the same in both sites. There are errors in .co.uk version in webmaster tools : International Targeting | Language > 'en' - no return tags__URLs for your site and alternate URLs in 'en' that do not have return tags.**Q 1) What does this mean?**I can see that both the .com and .co.uk version has only this in place:**2) Should they actually have respectively?**3) Do they also need rel=canonical from the .co.uk to the .comAny help would be appreciated.
International SEO | | AL123al0 -
Search visibility increase with international SEO
Hi Moz Community, I am wondering if there is any tool and/or any sort of standard increase in search visibility I can assume that we will have with our website if we expand to start targeting Spanish with our site. At the moment we receive about 6000-7000 visits a day with 75% of that coming from the US and UK. I am wondering is there any way to make a rough assumption on visibility that will increase by launching a new Spanish speaking website. It would be a subdirectory, not a subdomain or gTLD. I am struggling to find a concrete answer on this and i'd like to make a semi-accurate forecast of the traffic we can expect based on the increase in search visibility that our Spanish language site will provide us. Thanks
International SEO | | Brian_Dowd0 -
Footer pages on international sites
Hi guys, i have a question about footer indexed pages like about us, frequently questions, press or ads with us, among others. I'd like to put the same page in our website of .com.mx but i don't know how because i think it will be duplicate content. should i create new content for these pages? Thanks, J
International SEO | | pompero990 -
International advice.... can anyone help and check my site?
Hi ALL, I'm running 3 sites, internationally .com, com.au and co.nz Can anyone please look at my site and give me feedback about the hreflang tags, I ran a W3C and i have errors stating https://validator.nu/?doc=http%3A%2F%2Fzenory.co.nz for www.zenory.com and its relevant domains
International SEO | | edward-may0 -
International SEO - Setting up reporting
What would you consider to be a best practice for setting up international keyword tracking? Both in MOZ and in Google Analytics? Would you set them up by language? IE Spanish, French, German... Or by country? Mexico, Spain, US Spanish, French Canadian, French... ect... *Our website is set up with our countries in subdomains. We currently are in about 10 different countries and plan on expanding globally. Any advice helps! Much thanks!
International SEO | | ScentsySEO0 -
Does hosting content for one country in another country negatively affect its SEO ranking?
Hi, my content is primarily for Australian audiences, however due to a general lack of competitive hosting infrastructure, I tend to host a lot of content in the US. A 2007 article I read implied that it's not a good idea - does anyone have a definitive 2011 answer? Cheers, Jez
International SEO | | jez0000