Is it better to have URLs of internal pages that are geo-targeted or point geo-targeted links to the homepage?
-
For example...
Having links that are geo-targeted and pointing to this URL
or
Not having any geo-targeted internal pages and just having links that are geo-targeted and pointing to this URL
Eventually the site will be a national campaign, so I am concerned about having so many geo-targeted internal pages.
Thanks in advance!
-
Actually I created a separate thread for this question. I figured I would keep it organized.
-
I'm not sure what you mean - are you asking about keyword variations for ecommerce?
-
Great, thanks for detailed explanation! Just one last scenario is what if it is an e-commerce site and you can't have location dedicated pages, only product pages?
-
Duplicate content: If you're doing each location page correctly, you'll be minimizing the duplicate content by creating unique content on each page. If it's all duplicate content, that's a strike against how you implemented it, not the strategy of having multiple location pages.
Dedicated Page vs. Homepage: If you're trying to target "nyc real estate" you're going to absolutely need a page dedicated to that keyword. Your homepage will only suffice if you're only targeting NYC. If you're targeting beyond that, you'll need a dedicated page, bottom line. It's simply to competitive of a term to try and do it any other way.
Anchor Text: Don't worry about anchor text so much. Build branded links to your homepage, and get whatever links you can to those subpages, both with optimized anchor text and without. Subpages are great for getting exact and partial match anchor text because it's often the best way to describe that page, which isn't the case with the homepage.
Basic Keyword Variations: Regarding variations such as "nyc real estate", "real estate nyc", and "real estate new york city", Google is pretty good at filtering through simple variations like that. Pick the one that gets the most exact traffic in the adwords keyword tool, and then include the other variations on the page in a non-keyword-stuffing manner.
-
Hey Kane,
Thanks for the response! This question is very much related to this other question I posted, and the response I left to another member there directly affects what you are referring to here. If you can please check out my response there and give me your thoughts on it I would greatly appreciate it.
-
If you're targeting one location, you can probably work with the homepage.
More than one location? I'd use specific pages for each location.
Regarding too many pages - I'd argue that you only have too many if they have duplicate content. If each geo-targeted page has content that is unique to that city or area, I think you're in the clear. That said, if it's implemented in a way that looks spammy, then you have too many...
-
Why not both? If you are creating a valuable resource that is.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What happens when you replace a page with a new version that has the same URL?
a new page template was created the plan is to publish the new page (which has the same URL as before) to web and delete the old page that has the URL , will that have an SEO implications ?
Technical SEO | | lina_digital1 -
Should I nofollow Geo-located links on a site?
I run various sites that use Geo-location to place related links in navigation menus on a page. For example, if you land on the home page, we will see that you are in Florida and then in one of the content boxes on the page, show job listings that this site has in Florida. We also give the option to search for other jobs or use other navigation options. The idea is to try to help the user along the best we can, but ..... What opinions do persons have here on if these links should be nofollowed as GoogleBot will always see links to places in California etc. - wherever Googlebot is crawling from? Would this then be confusing as we are a site that focused on the entire US and not just California etc Thanks!
Technical SEO | | CleverPhD0 -
Only my website homepage is appearing in search and the other indvidual pages are not coming up?This happened after the website revamp
We have revamped our website http://www.wsinetpower.com/ after te revamp the SEO rankings went down and the inner pages are not appearing in serach. What could be the reason
Technical SEO | | Muna0 -
Disavowing links cause over 2M pages deindexing
can disavowing links cause deindexing from google ? we had about 2.5M pages indexed until dec 30th , since then it s dropped to about 600K We received a unnatural link warning in july, got hit in september, since then we are suffering substantially in ranks and also in business revenue. We've used the disavow tool, and also got tons of links removed within the past 3 , 4 months. Since october we havent got any response from google about what is going on despite sending another recon in Nov 2012. Now the site is getting deindexed. what should we do at this point? Any help is greatly appreciated. here is the url http://goo.gl/Ai17f Thank you nick
Technical SEO | | orion680 -
Correct Redirect method for switching pages from .html to /pretty urls/
I have a customer that has all his site files as .html extensions and i'm going to rebuild this site into a wordpress site for easier management, regarding the new permalink structure, should i just do a 301 redirect on this?
Technical SEO | | tgr0ss0 -
Are building a page using HTML 5 better for seo?
Very general question really, but does anyone know whether Google sees html5 pages as being superior in any way to xhtml or html 4.x pages?
Technical SEO | | jimpannell0 -
PR of homepage when other pages have more lniks
This is going to sound like such a newbie question. I don't know how I've been doing SEO all this time and haven't come across the answer. It's usually true that a homepage will have the most backlinks, but what if it doesn't? What if an internal page has more links? Is it possible for an internal page to have a higher PR than a homepage? Additionally, if I do on-page SEO for many internal pages of my site, will it only help those particular pages or will it give the whole site a boost, thus making the homepage rank higher in the SERPS?
Technical SEO | | UnderRugSwept0 -
How do I get rid of irrelevant back links pointing to missing pages on my site
Hi all, My site was hacked about a year ago and as a result I now have a ton of back links from irrelevant sites pointing to pages on my site that no longer exist. The followed back links section on the Competitive domain analysis tool shows about 3 pages worth of these horrible links. I have 2 questions: how bad is this for my site's SEO (which isn't good anyway, Page Rank 0) and how do I get rid of them? Any help would be much appreciated. Thanks, Andy WkXz0
Technical SEO | | getzen560