Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Page Title in Local SEO Title Tags?
-
Hi All,
Still working on my title tag usage for local SEO, and I was hoping for some more feedback.
My question is this:
In Local SEO titles, I'm using location + keyword combinations, unique on each page. However, since each page has a specific title for the client, I figure I should be placing that at the front. My thought here was that this helps with the overall usability to the reader of the website.
Ex. Contact Us page for Pizza shop
Contact Us | Springfield IN Gourmet Pizza | Moe's Italian Pizza
Anyone have thoughts on this one?
Thank you!
-
Hi Tyler,
That's great that you're aware of Linda's forum (I'm a mod there, too:))! I recommend writing your title tags in a more natural manner than the example you've given above. I'd go with something more like that:
Contact Moe's Italian Pizza In Springfield, IN At (XXX) XXX-XXXX
If you've found that 'gourmet' is a vital keyword for the page, you could work that in instead of the phone number, but I always try to put the phone number in the title tag of the contact page. See how my example reads naturally? Like a human would speak? In my opinion, this is the optimum way to go. Rand agrees with this method, too. I recommend you watch his WhiteBoard Friday from earlier in the year in which he talks about naturalness in title tags:
Also, be careful about repeating keywords, as covered in Linda's thread which SEO5 has smartly linked to.
Hope this helps!
-
You're most welcome. all the best

-
Perfect! Thank you so much for your input. Trying my best to ensure that I'm learning inline with best practices

Help much appreciated!
-
the title of the page is ok to include as it does benefit the visitor when they are looking through the search results in Google. However you can shorten it. (Contact, instead of Contact Us, About Instead of About Us)
-
Thank you for taking the time to reply. I've actually read a bit of Linda's posting so I really should have checked there also! Still trying to get a hang of all of this, and wading through conflicting information can sometimes make things difficult.
So you are thinking I shouldn't include the title of the page itself within the title tag?
-
Hi Tyler,
My thoughts would be to go with the keyword+location. Also the keyword or location should not be mentioned more than 2 times in the title tag.
Some other links below addressing the same topic:
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page Title versus H1 title
What's the difference between the Page Title and the H1 title? It seems like both summarize the page. Is it a wasted opportunity to make them the same? Should they be similar but slightly different?
On-Page Optimization | | amybethmegjo1 -
H1 tag- on home page - what is it best to include
is it best to have in the H1 tag 1. just our website address 2. combination of website address followed by short keywords about our website
On-Page Optimization | | CostumeD0 -
Maximum page size for better seo results?
Does really page size affect the results in search engines? And, what is the maximum in this case?
On-Page Optimization | | Eslam-yosef0 -
How will it effect SEO to have multiple h1 tags on a page?
I have a client who recieved this advice from his marketing consultant: "If there are multiple h1 tags on a page, this can confuse Google and it may have a negative impact on the keyword rankings. If you could ask your web developer to go in and remove the h1 tags on the header images that would be helpful. This way it will be easier for Google to index your site and will help your keyword rankings." How will it effect SEO to have multiple h1 tags on a page?
On-Page Optimization | | GRIP-SEO0 -
Rel canonical tag back to the same page the tag is on?
Very simple, Why would a website (and I have seen tons doing this) link the rel canonical tag back to the same page the tag is on? Example: somepage.htm has a canonical tag linking to somepage.htm I thought the idea of this tag was to tell google if 2 pages are similar, this page is the original, and it's this page which should be indexed and the page with the tag on should pass all PR to the original. Maybe im wrong and someone can help me out to understand this.
On-Page Optimization | | activitysuper0 -
Can I place H1 tag anywhere on page
Hello, For those of you who use Magento you will know it is not SEO friendly. When you create a category or product, the name of the product or category then becomes the H1 tag. We sell mens business shirts. For example we have a product called 'White poplin classic fit' this is also the H1 tag, nobody is ever going to search for that term so I have had my developer create a new attribute that allows me to keep the product name as it is and let's me create a new SEO friendly H1 tag, for example 'White business shirt' However, placing 'White business shirt' on the page to be visible by the visitor does not look good on the page. My question is. Can I place the H1 tag anywhere on the page? I have some tabs like below. I am thinking of add a tab in between delivery and returns called more info and placing more seo keywords including the H1 tag in this tab. Will this be OK or will this be seen as black hat technique?
On-Page Optimization | | mullsey0 -
Changing page titles and google penalties?
I just recently learned that changing your page title earns you a google penalty. Unfortunately i learned this after playing around with my page titles a bit to get the most optimal page titles. Does anybody know how long this google penalty lasts? is it forever? or just temporary?
On-Page Optimization | | A Former User0 -
Should I include a "|" for better page title SEO results?
I have seen many sites that include the "|" in page titles and was wondering if there is some SEO value in the practice. Example: Product Name | Company Name Instead of: Product Name by Company Name I have not seen any value in it myself other than a good way to avoid stop words. I wanted to make sure. Currently I have the "by" included in the page titles.
On-Page Optimization | | JedHenning0