Where to add content
-
Hello,
In looking at GA for a client, his top 100 landing pages are all category pages with only a slight amount of articles and product pages.
We haven't added content to the product pages, we just rewrote descriptions for unique content. They are about 100-200 words per product.
Does that mean we should focus on adding content to category pages first? We're thinking of totaling 500 words or so (though less sometimes) of quality content to category pages.
Your recommendations?
-
Yes, I would focus on the high value pages first, then work your way from there, unless there are striking distance product pages that you think you could bump up with a bit of content.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should cornerstone content have 3,500 words? Does Google discern words from the main text and from the references?
Is it true that cornerstone content should have at least 3,500 words? I've done some research and found that the recommended amount is between 2K-10k. Also, the content that we create/publish has a lot of references/citations at the end of each article. Does Google discern words from the main text and from the references? Meaning should I count references as part of the word count? Thanks for the help!
Content Development | | kvillalobos0 -
Community Discussion - Pitches from content marketers versus publicists: any difference?
Howdy, Moz community! Hope you're all having a fine Friday so far! Tuesday on the blog we featured Samuel Scott's superpowered "Advanced Guide to Online Publicity Campaigns." One interesting tidbit stood out to me as I was reading; the author states: On online marketing websites and blogs, I see pitching often being discussed by "content marketers" as a way to gain shares of and links to one thing or another. They should stop. I receive e-mailed pitches from PR executives and "content marketers" all the time — and I can tell within three seconds which one I'm getting. How? Here is the difference between the two. "Content marketers" pitch me: 1.) To share or link to some random article, and they do so often when
Content Development | | FeliciaCrawford
2.) I have no connection to or interest in the topic at all Publicists pitch me: 1.) To write about an idea because
2.) They already know that I have a connection to or interest in that topic I ignore or delete the pitches from "content marketers." Following the pitches from publishers, I may choose to include their source, study, or idea in some future piece in the publications to which I contribute. Most "link earning" methods are poor imitations of traditional publicity practices. Pitch in a way that will genuinely interest the people who you are contacting. Do not pitch thinly-veiled attempts to get links and shares for you or your clients. I definitely get these emails fairly regularly, but I've never given thought to just what it is that makes me respond positively to some and decline others. So here's my discussion question for the week: What's the distinction for you? Have you noticed that, in your own pitches, you've had a better reception to a certain strategy? Does the "publicist" angle work better in your experience, or have you had plenty of luck with the "content marketer"-type pitch? What do you actually find yourself responding to, in these situations?9 -
Finding Good Content Writers
I have a small but growing SEO company. I don't have in house content writers...where is a good place to find good content writers? Please help! Thanks.
Content Development | | ClickIt0 -
Duplicate content - 6 websites, 1 IP. Is the #1 site knocked down too?
Yes I know, running multiple websites on 1 IP isn't smart. 6 Websites with duplicate content on 1 IP is even worse. It's a technical issue we can't solve quickly. Thing is, our #1 website, which has the highest DA and PR, was the first website with all this content. All other websites we're running were launched a few months, and some a few years, later. All content was copied from the #1 website. I'd say the other websites would get knocked down by Google, because they duplicated the content. Google should see that our #1 website was the first that uploaded this content. Therefore our #1 website should rank normally. Questions is: What does Google think of duplicate content when all websites are on 1 IP? Is, or will our #1 website get punished as well?
Content Development | | Webprint0 -
Duplicate content because of tag
Dear Expert, I use several tags in my single post (www.rumahapp.com), for example when i post something about new game release i would use these tags: Publisher name, game rating and game genre. The problem is seomoz crawl my page and said that i have duplicate content between http://www.rumahapp.com/tag/com2us/ and http://www.rumahapp.com/tag/homerun-battle-2 how do i solve this? is this mean that i shouldn't use tag in my post? thank you
Content Development | | Gundud0 -
How many pages is too many to add to a site at one time?
I have quite a bit of excellent content articles at my disposal and we would like to increase the number of pages on our site. I could, theoretically add 100's of pages at a time. Does anyone have a good sense of how much content added to a sight in mass looks bad to Google? My plan is to add approximately 50 pages a week to our site, which already has 4000 pages of content. This is relevant content, since we are a custom writing service and all topics are covered. Our content is what gives us great organic hits and orders. However, I would like to add more than 50 a week...how many is too many? Thanks and I appreciate thoughts and feedback! Karen
Content Development | | eworld0 -
Does content have a shelf life for link building efforts?
Do you think that content (that doesn't have a date attached) has a shelf life? Especially content that is effectively timeless such as a quiz? I've noticed in my link building efforts that most links are achieved within the first couple of weeks, and that there seems to be a point of diminishing returns. Why do you think that may be?
Content Development | | nicole.healthline0 -
Duplicate content via syndication?
I have a full text RSS feed of my blog available for users with RSS readers. A few sites have said they would like to republish the unedited feed on their site (so my blog postings show up on their sites with links back to my site embedded). I'm wondering if this is a good/bad idea (to let them republish my postings) and/or if I should do anything in the feed to protect myself from an SEO point of view? Am I at risk of some kind of duplicate content penalty from Google, or will Google figure out that I'm the original source (which would be good) since the blog postings have links back to my site? Thanks!
Content Development | | scanlin0