Link Relevance vs Link Authority ?
-
Hi guys,
I have a quick question regarding some low quality links my site is getting. From the information in Open Site Explorer, the website I
m talking about has a page authority of 16 while the domain authority is 11\. These are very low quality scores in my oppinion and I
m thinking of removing them with Google Disavow Tool. The thing is that, although the domain is low quality, the links have relevance as they're in the same business sector as us. More exactly, the name of the domain is taxisavona and the company I work for is also a taxi company.So, now I`m thinking, should I disavow the link because of it's low scores or should I leave it because it is relevant to our business ?
Thank you in advance!
Best regards,
Tiberiu Iavorenciuc
-
Hey everyone,
Thank you for your answers. They've been really helpful.
Best regards,
Tiberiu
-
Hi Tiberiu,
As far as I can tell, a web site that has a low page / domain authority doesn't necessarily have to be an 'untrusted' web site. If a web site has great content, but the domain name has only recently been registered and it doesn't have a lot of links pointing to it yet, its authority on page and domain levels will be (relatively) low.
I'd review each of these sites individually and see which ones could (potentially) harm your own site's authority. You could do so by judging the way content is being presented (is it in between a lot of ads or being presented in a clean, well-structured manner), if there is interaction with the target audience of the web site, checking for 'underwater' optimized pages, etc.
So your situation might not be so bad after all. Relevant and trusted links can come from all sorts of web sites - no matter big or small.
-
When you're talking about a link of such low quality, relevance is going to be a moot point--there's just little to no value to be gained from the link. Sometimes, low quality pages/sites grow into higher quality site/pages and such links build value. Before deciding to disavow them look over the site and get a feel for what it's potential may be--if they're linking out indiscriminately and their back link profile is a mess a link from the site is likely to never be of value.
-
Hey Tiberiu -
If it's a few links, I doubt that this will negatively impact your site. I would keep them there. From what I'm gathering, the Disavow tool should not be used lightly. Check out this article from Search Engine Land.
I would leave them there unless Google Webmaster specifically said that Google noticed that you're engaging in questionable link behavior. Otherwise, they'll just assume random people are linking to you.
--Andrew
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How many links per week/month should a link building campaign acquire?
I am running a linkbuilding campaign for my company. I am mostly focusing on guest blogging opportunities and responding to emails from HARO. How many links would I have to acquire each week or month to be considered doing a good job over a 6 month or a year time period? Thank you,
Link Building | | fersu0 -
Author Bio
Hi In my quest to develop a strategy to enhance "brand exposure" I'm considering guest blogging on sites with very good authority. However my question is; 1. Can I post my article and place my "author bio" (which includes my company linked name and social platforms) at the bottom of an article? 2. Should author bios links be no follow? 3. Or, does Google allow page rank to pass for this. We have some fantastic articles that are based on projects we've carried out, and would like to share these with readers on Dezeen, Contemporist and the rest of the interior design world. Your help is always very much appreciated! Regards Gary
Link Building | | GaryVictory0 -
What is dofollow back links
hi i am new in online feild i dont know waht is backlinks i want get high backlinks for my web site my site url is Paki.pk how i use this site for dofollow html tags please make dofollow http://paki.pk/ please help
Link Building | | Starelse0 -
Do links in hosted documents help with domain authority?
When giving presentations in our industry, we often find that the PDF or PPT document is then hosted on the origination's domain for download by event attendees. If these files have links, do they count as inbound followed links?
Link Building | | ULCRobotics0 -
Internal links
hey guys, these days should internal links within your site carry no-follow tags? or does it really matter? thanks!!
Link Building | | tm46150 -
Reciprocal links
I've heard that reciprocal links don't count anymore. If i stop linking to a person that links to me, will that link to my website start counting? Do reciprocal links count at all in google? Anchor text? anything? Thanks in advance! Ron
Link Building | | Ron100 -
Why are good authority links to my site not showing?
Hi, about a month ago, I obtained a couple of good authority external links into my client's site. One of these is from a local government site, ie a .gov.uk website, which has a Domain Authority of 99 according to OSE and a page authority of 67. However, these links are not showing up in SEOmoz or OSE and the domain authority of my client's site has not changed. Why do the links not show? Surely a period of 5 weeks is long enough for these links to be indexed?
Link Building | | mfrgolfgti0 -
Linking Analyse
Hello, Im doing a research on the link-building analyze of 2 sites. What I want to know is whats the most important fact to analyze in the Open Site Explorer. And also can I see all the links connected to those sites in the Open Site Exporer or should I use other program to verify that? Tks in advance! Pedro Menezes Pereira
Link Building | | PedroM0