Hi. I'm trying to understand the breadth of keywords that my site indexes and benchmark whether this is good or bad. Ahy suggestions as to best method to do this?
-
Breadth of keyword analysis.
-
So you're trying to find what keywords are sending traffic to your site? If so, here's how you would go about it in Google Analytics:
- Click "Standard Reporting" on the orange bar at the top of the screen.
- On the left menu, click "Traffic Sources"
- Under "Traffic Sources," go to Sources -> Search -> Organic
- Here you can see what keywords are sending organic search traffic to your site.
- If you'd like, you can click "Secondary dimension" and find "Landing Page" to see specifically what keywords are directing users to which pages
I hope I understood your question correctly!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword Analysis
Is there any way I can find out a list of the top keywords for my site automatically without having to type in certain words myself and wait on the results?
Keyword Research | | meteorelectrical0 -
New Keyword Planning Tool
In the past we have used google analytics keyword tool to evaluate a keyword for our campaign. Recently though with the changes to the keyword tool becoming the keyword planning tool we've seen an extreme fluctuation in the metrics provided for avg monthly searches. Specifically the keyword "best fries" used to be reported at 33100 avg global monthly searches, now with the new tool its at less than 200 overall for the month. Additional information has the google trends for the keyword to only be increasing and is roughly near peak search interest. So I guess to simplify the question, should I trust this metric? Is there an alternative source I can use for keyword research? Why would a drop like this happen? Why isn't the google trends data similar to that of the keyword data? Surely 100 representing peak interest doesn't translate to 200 searches a month.
Keyword Research | | JamesBSEO0 -
Difference in Keywords and Anchor Text ?
Sorry i am noob here: I thought both are same but when i see GSA tutorials i found that both are different. If suppose my keywords is black german shoes than what is my anchor text will be. Also anchor text isdifferent like generice keywords click here, find more etc. Please give explanation.
Keyword Research | | chandubaba0 -
Google Adwords - trying to understand the figures...
Whilst researching keywords I often find the global monthly search on google adwords tool differs, yet the local (UK) is the same (or vice versa) Example: ready mix concrete - global 90,500 & local 18,100 ready mixed concrete - global 60,500 & local 18,100 or forklift truck hire - global 18,100 & local 4,400
Keyword Research | | Gordon_Hall
forklift truck rental - global 22,200 & local 4,400 I'm making an assumption that for my local country, the phrases ready mix" and "ready mixed" are being treated the same, as are "hire" and "rental" but globally they are not. Am I correct? Of course, they could be two completely separate terms according to Google but coincidentally, have the same search volume. However, I find this happens quite regularly. Anybody shed any light?0 -
On-page Keyword Optimization
So I have created a page for the term "denver buick" but the next largest search term is for "buick denver." Should I create another page focusing on this keyword, or optimize one page for both? It's hard to come up with unique content since they are the basically the same term. But most importantly, if I make this new page, how do I incorporate it into the site architecture? Thanks!
Keyword Research | | kylesuss0 -
How to choose Keywords
Am starting a company and in the process of developing the website. I would like to get a head start on content and want to know the best way to choose keywords and tips on how to write optimized content.
Keyword Research | | jclubb0 -
Google Analytics - Long keywords
Hi All, Question for you Google Analytics pros. In the keywords section of my account I see the various words that have been used to find my site. The top entry shows a big long line of text from my site and I wondered why this appears on the keywords. e.g Lets say I had "Today I went to the shops and bought a football" In the keywords I would normally expect to see 'football', 'shops' etc but instead I am actually seeing things like " went to the shops and bought a football". What causing this? Thanks all
Keyword Research | | wedmonds0 -
Should I be optimizing for Keywords that we already rank for?
When selecting which Keywords to optimize for, should I choose all words that I want us to move up for? Like that my company appears ranked for 5, 10, 42, 44, etc.? Or should I select a mix of some that rank well (top 1-2 pgs in Google) /rank near pg 5/ and some that aren't showing up in the top 50 yet? I don't want to waste my time optimizing for words I don't need to. Thanks!
Keyword Research | | aircyclemegan0