Local City Pages
-
Anyone have any input on the tactics being used for a national company trying to target local city pages. For instance, you might be a national printing company and you are trying to compete against local printers in cities by creating a specific page for that city + print keywords.
-
You are very welcome, Waqid!
-
Thank you for your response : []
-
Hi Waqid,
For search terms with a local intent, Google is definitely biased towards true local businesses with physical locations in the city of search. National companies often do employ the tactic you mentioned of building landing pages for various cities they would like to rank organically (not in the local pack of results) for. Unfortunately, this is often not handled well and results in national websites with hundreds or thousands of thin or duplicate content pages. Coincidentally, I brought this very issue up here in Q&A, asking for feedback from the community. Here is the thread, which I believe you will find to be highly relevant to your question:
http://moz.com/community/q/a-page-for-every-conceivable-city-in-the-us-seeking-community-feedback
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Old pages not mobile friendly - new pages in process but don't want to upset current traffic.
Working with a new client. They have what I would describe as two virtual websites. Same domain but different coding, navigation and structure. Old virtual website pages fail mobile friendly, they were not designed to be responsive ( there really is no way to fix them) but they are ranking and getting traffic. New virtual website pages pass mobile friendly but are not SEO optimized yet and are not ranking and not getting organic traffic. My understanding is NOT mobile friendly is a "site" designation and although the offending pages are listed it is not a "page" designation. Is this correct? If my understanding is true what would be the best way to hold onto the rankings and traffic generated by old virtual website pages and resolve the "NOT mobile friendly" problem until the new virtual website pages have surpassed the old pages in ranking and traffic? A proposal was made to redirect any mobile traffic on the old virtual website pages to mobile friendly pages. What will happen to SEO if this is done? The pages would pass mobile friendly because they would go to mobile friendly pages, I assume, but what about link equity? Would they see a drop in traffic ? Any thoughts? Thanks, Toni
Technical SEO | | Toni70 -
Odd 404 pages
Evening all, I've performed a Screaming Frog technical crawl of a site, and it's returning links like this as 404s: http://clientsite.co.uk/accidents-caused-by-colleagues/js/modernizr-2.0.6.min.js Now, I recognise that Modernizr is used for detecting features in the user's browser - but why would it have created an indexed page that no longer exists? Would you leave them as is? 410 them? Or do something else entirely? Thanks for reading, I look forward to hearing your thoughts! Kind regards, John.
Technical SEO | | Muhammad-Isap0 -
Can Google Crawl This Page?
I'm going to have to post the page in question which i'd rather not do but I have permission from the client to do so. Question: A recruitment client of mine had their website build on a proprietary platform by a so-called recruitment specialist agency. Unfortunately the site is not performing well in the organic listings. I believe the culprit is this page and others like it: http://www.prospect-health.com/Jobs/?st=0&o3=973&s=1&o4=1215&sortdir=desc&displayinstance=Advanced Search_Site1&pagesize=50000&page=1&o1=255&sortby=CreationDate&o2=260&ij=0 Basically as soon as you deviate from the top level pages you land on pages that have database-query URLs like this one. My take on it is that Google cannot crawl these pages and is therefore having trouble picking up all of the job listings. I have taken some measures to combat this and obviously we have an xml sitemap in place but it seems the pages that Google finds via the XML feed are not performing because there is no obvious flow of 'link juice' to them. There are a number of latest jobs listed on top level pages like this one: http://www.prospect-health.com/optometry-jobs and when they are picked up they perform Ok in the SERPs, which is the biggest clue to the problem outlined above. The agency in question have an SEO department who dispute the problem and their proposed solution is to create more content and build more links (genius!). Just looking for some clarification from you guys if you don't mind?
Technical SEO | | shr1090 -
Is it good to redirect million of pages on a single page?
My site has 10 lakh approx. genuine urls. But due to some unidentified bugs site has created irrelevant urls 10 million approx. Since we don’t know the origin of these non-relevant links, we want to redirect or remove all these urls. Please suggest is it good to redirect such a high number urls to home page or to throw 404 for these pages. Or any other suggestions to solve this issue.
Technical SEO | | vivekrathore0 -
Crawl Test Report only shows home page and no inner site pages?
Hi, My site is [removed] When I first tried to set up a new campaign for the site, I received the error: Roger has detected a problem: We have detected that the root domain [removed] does not respond to web requests. Using this domain, we will be unable to crawl your site or present accurate SERP information. I then ran a Crawl Test per the FAQ. The SEOmoz crawl report only shows my home page URL and does not have any inner site pages. This is a Joomla site. What is the problem? Thanks! Dave
Technical SEO | | crave810 -
Wordpress html page
Hi, WE are designing new agency site which contain from then 100 page. Which URL is best excample.com/about/ or excample/about.html excample.com/service/ or excample/service.html
Technical SEO | | srinathk0 -
Troulbe with finding goole place local page
Once you create your Google Local page ( via maps.Google.com) and create your business listing, you must wait for verification via digits sent on a postcard. Once you receive the verification code you can enter them - but where? I went to https://www.google.com/local/verify ( and am logged in as a client in their gmail account) but it can't find any pending listings to verify. Entering the phone number shows no previous data entered, and i must start all over again entering the client data. And there is no way i know of to find that listing and all the data entered to manage and verify it. Naturally this is very frustrating because i've done this before dozens of times and never had this problem. Reading the Google documents is a waste of circular reasoning on me. any suggestions?
Technical SEO | | Jacog0 -
404 - page authority?
If in open site explorer my 404 pages have a higer page authority - what benefit would i see in rankings if I 301 redirected those pages to the right page. For example www.site.com/widget is a 404 but has authority according to open site explorer - but the page i see in the serps is www.site.com/widget/ with the / at the end. so what benefit would i see in rankings if I 301 redirected those pages to the right page?
Technical SEO | | DavidS-2820610