Internal linking anchor text with automated ASP.NET link building
-
Hi Everyone
I really need some help here, the problem I have must be one that many have. I have a simple e-commerce style website so 1 product page can in fact get 40-50 internal links to it. These links come from a mixture of:
1. The parent category pages that the product sits on (Rugged PDA) and in turn the 10 filter pages of this category page (Rugged PDA, ordered by battery size).
2. Alternative product list on other product pages, So many products link to each other as alternatives. From Google analytics we can see that visitors like to browse product to product seeing 5 alternatives on each page with titles like "Smaller", "more rugged" etc.
3. Manufactuer pages, so we have a link to each product from each manufacturer home page where we talk lots about each manufacture we resell.
We also have links from images used in the website.
So its a nice usable website but we're finding that Google is still telling us in Webmaster tools that it thinks some links are dubious and we're trying to find out why. We only now have 190 external links to the website, most are internal and from the website or our blog on a subdomain.
The problem we think is that we generate the category and products pages all dynamically so the anchor text is looking the same. Will this potentially create issues for us?
Dave
-
Hello Dave,
Overoptimized internal linking text can have a negative impact on your site's rankings in Google. Well-optimized, user-friendly internal linking text that does not go overboard can have a positive impact on your site's rankings in Google.
For example:
If the anchor text of all internal links going into your "Blue Widgets" says "Buy Blue Widgets Online" and you have pages for "Red Widgets" that have hundreds of internal links saying "Buy Red Widgets Online" and the same for Green Widgets, etc... that is probably overoptimized. It would be better if they all just said the name of the category (i.e. Blue Widgets, Red Widgets, Green Widgets) since the "Buy... Online" part is implied.I hope this answers your question. Good luck!
-
I just re-read the above and thought I could actually summarise this far better, with the help of a response from another question I have open!
Does anchor text on internally linking pages matter at all or is it OK and an issue that only matters with external links now?
Dave
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
1.6 million internal links?
I'm putting together a link building strategy and while researching our competitors saw that one of them has over 1.8 million internal links when most of the other have between 10k to 150k. Are all these links genuine? How would you go about creating this volume of internal links? yHarp
Link Building | | etienneb0 -
Link building for manufacturing business... Tips?
What are your tips for B2B link building? We manufacture and supply PVC strip curtains & rubber site safety products but currently lacking creativity for link building ideas.
Link Building | | RayflexGroup
Does anybody have any case studies or tips to help us out?0 -
Most significant link building factor
Am I right in thinking the most important link building factor is the number of unique linking root domains? Multiple links from a domain won't help me so much?
Link Building | | SamCUK0 -
Suggestions needed on link building campaign...
Getting links has become very difficult task for me. Recently i have started a website on Depression and Anxiety. My campaign steps: 1)Hired a doctor to write stuff on my website. 2)After that we did 100 more articles for article marketing. 3)Submitted content to top article directories.. All links to only 1 anchor (domainname.com). I haven't promoted my domain with main anchor anywhere. DONT KNOW WHAT TO DO 😞 Can anyone suggest me some link building methods so that i can do Good SEO for my new site?
Link Building | | artemmin0 -
Link building
I have two separate websites on different servers and was wondering that since reciprocal links effectively eliminate each other, I'm curious if this link strategy will keep the links counting. Here's the strategy: I will have someone link to my site A and if i link to their site from my site B in a three way link strategy, will the links count even though both my site A and B have me listed as the Whois so Google knows that both sites are owned by me? Or will the links be discounted as reciprocal? Thanks in advance for your feedback! Take care, Ron
Link Building | | Ron100 -
Link building and directory links to a new site
I have three new sites all hosted on the same server in the same public html folder and each site is in a different folder inside the public html folder. These sites are a listing of live music venues in different cities in Texas. Should I link these sites together to increase page rank to each other and also put key search phrases in the anchor text and place these links in the text in the center of each page of each site to make the links more effective? Also, because the sites are about a year old they don't have many inlinks yet. If i submit them to about 50 directories will Google not like this because there are way more directory links than natural links? I've been told that it is trouble to have more than about 50% directory links compared to natural links. Thanks in advance for your answers! Take care,
Link Building | | Ron10
Ron0 -
Directories and Link Building
I was reading a post by Eric Enge, http://www.seomoz.org/blog/role-of-directories-in-link-building and nobody talked about in the comments, so I want to see what you think: Considering that get some bad links from punished directories is bad for your site, it's worth to use site submissions softwares, like SubmitEaze, that promisses a 1,000 submits?
Link Building | | seomasterbrasil
Do you use it, what you think about it? [title edited by staff for clarity]0 -
Link building techniques
Hi there guys, 2011 will not doubt bring new changes to how Google look at links, I heard that there have been complaints because a lot of poor websites rank really high because of the vast amount of links they have acquired! Can any one please provide me some pointers for sucesful white hat link building tips? I would be very grateful!! Thanks guys G
Link Building | | GAZ090