Sudden keyword rankings drop
-
Hi,
My latest MOZ report has indicated there has been a significant drop in ranking for 65 keywords, some by as much as 30 places. This is not something I have experienced before and seems very drastic. Is there a reasonable explanation or fix for this?
Thanks for any advice!
-
If you have been hit with one of the most recent updates, there may be no sign in your Webmaster Tools account like there would be if you had been handed a manual penalty for spam. Has anything stabilised for the site over the weekend? Check your Webmaster Tools account for any mention of a penalty, just in case more is explained in there. However, many sites' rankings changed significantly over the past week due to Panda and Google's "payday loans" changes.
-
There was a recent update that seemed to jumble the search results around a bit, try to wait it out and see if anything goes back before doing anything major.
-
Hi Chris,
there could be many reasons, but since something like that happened to me recently I'd like to share my experience.
Not always a penalty is because of inbound link, in my case was an outbound link.
My problem was that a malicious code was injected in the header.php of the WordPress theme, and there was an hidden link to some gambling or casino house in every page of my site.
The trick was that the link was absolutely invisible from the outside, I needed to check the source code to find it.
Yes, Google was punishing me, but Webmaster Tool didn't say a word!
I suggest you to use Xenu to check the outbound links of your website and see if you find something filthy.
Best regards,
DoMiSoL Rossini
-
It certainly could be algorithm related, but I've seen it report every single one of my keywords drop out of the top 50 for Bing and Yahoo when none of them changed position. It's just weird like that sometimes.
-
Seems like that could well be the case, thank you for that.
-
Could it be tied with the recent update ?
http://moz.com/blog/panda-4-payday-loan-2-and-ebays-very-bad-day
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword research for new website
Hi guys, I'm pretty new to all this so please bare with me if I sound like a total noob. I've been tasked with doing keyword research for our new website to work out what we want to rank for. We are a b2b outsource provider of telecommunication services, contact centres etc. I'm looking for advice on how best to start the keyword research, what I should be looking for etc. At the moment I'm using a list of keywords provided by the sales team, running these through uber suggest for other variations and then putting them through Google's keyword planner. Once I've done that I'm looking at ones with higher volumes of searches with low competition. Is there anything that I'm missing? I'm trying to cross reference this with intent, looking for searches linked to people wanting help, a provider, to buy etc. Thanks in advance for any help guys, I really appreciate it. Leo
Keyword Research | | Leo_Woodhead0 -
Is this keyword cannibalization?
I have a product page and our home page ranked for the same keyword. On August 6th the product page was ranked #14 then plummeted to #60. On August 13th our home page was in the #2 spot (line just appears out of nowhere) and it is now in the #1 spot. I also see the same pages appearing for some keywords ranked in multiple positions then plummeting and one coming back up. I'm having a hard time understanding how the Keyword tool in Moz is reporting exactly. Thanks! To add to this: From Oct 8th to the 15th we jumped up from #60 to #16 for one keyword and then by Oct. 22nd are back down to #60. I have a huge spike on the 15th. Wondering if that had anything to do with any algorithm updates?
Keyword Research | | Sika220 -
Replacing Metas and Keywords
How often we need to replace our meta titles, meta descriptions and keywords so that we are able to find which one works and which does not. Can we make some schedule like on monthly or quarterly basis. What are the best practices in this regard?
Keyword Research | | Sequelmed0 -
Help finding some decent keywords
Anyone care to help a SEO Newbie find a couple of key words that would be easier to rank for for my website that provides kayak fishing information? mysite: yakangler.com The key words that I've identified are as follows: best kayak
Keyword Research | | mr_w
fishing from a kayak
fishing kayak review
fishing kayaks
kayak and fishing
kayak fishing
kayak for fishing
kayak reviews
kayak rigging
kayak weight limit
kayaks fishing
kayaks for fishing But I'm worried I'm missing the point, I don't see hardly any traffic from most of these. I've really tried to rank for "kayak fishing" but seem to be totally lost in the Google Panda abyss. Any advice on a different word or strategy would be greatly appreciated!0 -
Combining keyword phrases
http://www.drillingtrader.com I am wanting to combine; oilfield classifieds
Keyword Research | | drillingtrader
drilling classifieds
oilfield services classifieds A keyword phrase generator reflected; oilfield classifieds drilling classifieds oilfield services classifieds [oilfield classifieds drilling classifieds oilfield services classifieds] or oilfield classifieds drilling classifieds oilfield services classifieds "oilfield classifieds drilling classifieds oilfield services classifieds" or oilfield classifieds drilling classifieds oilfield services classifieds +oilfield +classifieds +drilling +classifieds +oilfield +services +classifieds I don't know which keyword phrase would be most effective, nor do I understand if I am to combine the two lines, utilized in a keyword phrase or just one.0 -
Question on keyword rankings
Hi everyone Within our campaign it says that we rank number 35 for a specific keyword in Google in the Unites States but when we google the specific keyword we come up as number two on the first page. Can you help me understand what the current rank is based on as well as how it's results can be different from our Google search? Thank you.
Keyword Research | | DRTBA0 -
Best Keyword Research Tool
Can anyone please recommend the best keyword research tools available, we specialise in the travel industry and struggle to find new keywords as the more niche ones always show no traffic searches in the google keyword tool so it is really difficult to make a judgement. We know from google analytics that some niche keywords really are useless and while they are no. 1 they generate no traffic. I hope you can help Thanks! Andy
Keyword Research | | iprosoftware0 -
Keyword cannibalization in ecommerce sites
I'm assuming this is a common problem in ecommerce sites. Lets say we have a "sleeping bags" which has all types of sleeping bags on it. Then build a brand page "The North Face" with a subpage for The North Face sleeping bags. Is it possible to target the sleeping bags page for "sleeping bags" while targeting the branded sleeping bag page for "The North Face sleeping bag"? how would you suggest doing this while avoiding keyword cannibalization?
Keyword Research | | Hakkasan0