Google Analytics goals by source report?
-
Hello everybody.
Is there way in Google analytics to create report on what goals have been completed per each source?
Example:
Lets say I have 3 goals: Subscription, Purchase, Quote.
How can I get report, saying something like this:
google / organic - Subscription - 5 conversions
Purchase - 3 conversions
Quote - 10 conversionsand so on.
P.S. Basically, I want the reverse of standard Google Analytics goal completions report, where you can click on goal and see which sources/mediums completions came from. I'd like to do the opposite - "click" on source/medium and see which goals have been completed.
Thanks
-
again, per Garfield's answer, you're trying to map things that can't be mapped because they likely do not share a primary key. but if I am wrong on this, I'd like to know because it would open some other options for reporting.
-
Anybody knows if what i'm asking is possible to do with GA API?
-
Thanks for reply.
Yeah, that's the way I'm going to do if can't find any better solution.
-
I think the issue is you're expecting to be able to drill down from source/medium (dimension) into different goal completions, which are metrics, not dimensions. You can only drill down from dimension to dimension. https://support.google.com/analytics/answer/1033861?hl=en
The closest solution to your problem would have to come from a custom report, where you have each conversion as its own metric column paired with source/medium as your primary dimension. http://imgur.com/Dzwvaec
Once you have a custom report, you can basically just share a template link and it should be relatively easy to move it from client to client at that point. Mildly tedious but better than building dashboards imo.
-
I thought of this way - but figured there should be easier (less bulkier) way to do this. Well, I guess if nobody else has any suggestions, I'll do that.
-
Yep, that makes sense.
In that case I would create a dashboard to show a report of goal completion by source for all of the goals the site has.
Go to dashboards > new dashboard - and then add a new widget.
Select the table option. For your "Display the following columns:" select:
Source/Medium for the dimension
For the first metric, type in "goal" in the search bar, it will then list all of the GA goals in the account and the different options you can show. For the first metric column I like to use "Goal X Completions". And for the second column I like to use "Goal X Conversion Rate"
Save the widget and you should now see each goals conversions and conversion rate by source/medium (you can change that to just source or medium if you prefer).
Duplicate the widget and change the goal metrics to each goal that you'd like to track.
At the end you should have a dashboard that shows you all of the goals by channel in one view and click. A bit of work to set up, but definitely the quickest way to check back in later.
Hope that helps.
-
Hi. Thanks for reply.
No, it's not. The problem is that i have 20+ clients, each of them have 3-5 goals, so, I would like to send them a report of goals by source. Also, for our own website we have 18 goals - switching the way you suggest (and that's the way I am doing) is very time consuming and somewhat difficult to see the whole picture.
Hope this makes sense.
-
Hi Dmitrii
Would the standard Acquisition > All Traffic > Channels report in GA be able to satisfy your request?
If you go to that view, the last three columns look at goal completions:
http://i.imgur.com/a24wCyM.png
You can filter this column by all goals or individual goals.
That way you can compare goal conversions by channel quite quickly, but also if you click into the channel itself, you can select the goal in that drop-down menu to get the number of conversions.
You'd also be able to set this up in a dashboard.
Would that do the trick?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Email traffic tracking in Google Analytics
Hello! I have a question about how to assure email traffic is properly tracked in GA > Acquisition > All Traffic > Channels. **First, some background... ** Our company (Wisconsin's largest group dental practice) is about to revamp the way we try to re-capture patients who don't have a future appointment set with us. Part of that process will include emails. Those emails will point back to our website to request an appointment. Now to the question... Is there anything special we should do to assure that links coming to the website and the resulting appointment request goal conversions track appropriately and appear under "Email" in the Default Channel Group of Analytics > Acquisition > All Traffic > Channels area of GA? For example, should we use Campaign URL Builder to establish UTM links? Thanks in advance for any feedback. Erik
Reporting & Analytics | | SmileMoreSEO0 -
Query on Not Set In Product List Performance in Google Analytics
Hi All, I have query for given below screenshot-1. What is Not Set here? For column no. 2 only purchase and revenue showing other column blank why? I have properly implemented enhance ecommerce via tag manager. And my product list impression, clicks all working fine for all categories now I don't know from where I am getting Not set - Please check screenshot-2. So what is Not set here? Thanks! QcBGT OCrEp
Reporting & Analytics | | Arnold30 -
How to set goal in Google Analytics that required specific page
So our company has new page that has just implemented (let say "page x" --> not a landing page) and we want to see how many visitors that through "page x " convert into the goal (let say "page y"). If I just make the goal destination like "/page y" the goal number that appear is ALL the visitors who reach "page y" (through or not through "page x"), so how I set the goal setting to only show the visitors who reach "page y" through "page x" ? Thank you
Reporting & Analytics | | ddspg0 -
Does applying filters in Google Analytics affect Moz Data?
Hello, I'm dealing with spam in google analytics, applying filters (and using segments for historical data) Does applying a filter in GA affect Moz data, future or historical? Is there a way of doing this? Thank you!
Reporting & Analytics | | wearehappymedia0 -
% Change - Google analytics - how to calculate?
Hi All,
Reporting & Analytics | | JohnPalmer
I have two dates with two different numbers I want to calculate the "% Change" like google analytics, The numbers of June 2015 - 127,931 sessions
The numbers of June 2014 - 90914 sessions please tell me what is the %Change. Best. J0 -
Need help with excluding IP addresses in Google Analytics
In Google Analytics, are you able to add more than 1 IP address to an exclude filter? I found this article, http://www.creare.co.uk/filter-multiple-ip-addresses-in-google-analytics, but wasn't sure if it was the right way to do this or if I should create a new filter for each IP address. Also, when I try to create a new filter, it only will let me select from a list of profiles I have created whereas on other accounts I've been able to create several new filters without any problems. Does anyone know why this might be?
Reporting & Analytics | | jfeitlinger0 -
How to track in Google Analytics
Hello, I am helping a client track traffic using Google Analytics. We recently just signed an agreement with a publisher and they have given original credit using a canonical link. How can I track this? I believe it is showing up under direct/ none and I don't know to measure the success of our new partnership.
Reporting & Analytics | | rmazur0 -
Can you re sit the Google analytics IQ test?
Damn I just failed the Google analytics IQ test with a score of 65% 😞 You need 80% to pass... My natural instinct is to resit but after 30 mins of googling around Ive got no answer to the following question: "Can you resit the Google Analytics IQ test for free or do you have to pay again". Any insights welcome...
Reporting & Analytics | | Nightwing0