Local Business Audit Help.....
-
Hello Every one,
I recently got a big project for cleaning up some old listings (around 120 locations), witch means to claim and delete them, as you guys know most of the directory's don't give the option to delete the listing after you claim that.
I am trying to figure out the approach for something like that.......considering time consuming and efficiency!
any help will be appreciated!!
Cheers
-
That's an amazing resource. How have I not landed on that before !
Thanks Miriam !
-
Isn't that a gem, Donna? Really a nice resource!
-
That's my understanding as well. You have to submit your own information unless a member previously submitted your business along with a review.
http://support.business.angieslist.com/app/answers/detail/a_id/99/~/getting-onto-angies-list
-
Thanks for the reengage consulting link Miriam. Great resource!
-
So glad that helped, Steve. Regarding Angie's List, I am not 100% sure on this - their data could be proprietary. Our Local Search Ecosystem does not show any system pushing to Angie's List: https://moz.com/learn/local/local-search-data-us
-
Thanks Guys!
The info you provided was very helpful specially Miriam Ellis reference, there is a lot of useful information!
By the way any one know witch Data provider angieslist.com get the data ?
-
I like Donna and Travis' answers, and I would also like to add an automation/scripting option. This only works on certain directories, social networks, etc, and is dependant on your drive to automate/scripting experience, scale of issue, and structure of the target directory/website code/process. The easiest way is to use something like this - https://chrome.google.com/webstore/detail/imacros-for-chrome/cplklnmnlbnpmjogncfgfijoopmnlemp?hl=en
Basically, you play through the process once, it records the "steps", then loop it with any variations or csv data pull needed to automate browser tasks.
-
Hi Steve,
If you are dealing with citations for 120 locations, there is pretty much no way you should be doing that manually ;). That's an enormous project!
As others have mentioned on this thread, there are going to be several options for you to choose from in terms of a purchased service, and, you may need to implement that with some manual follow-up in case these programs don't correct everything, in which case, this resource may help: http://www.reengageconsulting.com/be-where-your-customers-are-with-local-business-listings/
-
As Donna mentioned, it does matter which listings/directories you need to access and change. For some directories, you may have to use Yext. I personally don't care for the service, as it's a data overlay. Stop paying, and the data reverts to whatever was there in the first place.
Why would you claim and delete the listings? That sounds like it may be counterproductive, in many instances. Claim and modify the listings so they reflect an accurate NAP, where possible.
At any rate, here is a guide from Moz that should help you with your local listing problem. There are some opportunities for automation there. Hopefully the work has been priced accordingly.
-
You haven't said which directories you want help with. I'm assuming you know to use the data aggregators to deal with most problems.
In terms of Google, I was told a while ago that you can just call Google and they'll delete duplicates for you. Go to https://support.google.com/places/contact/c2c_places and click "contact us" in the upper right hand corner.
I haven't tried this myself, so let us know if it works. It also doesn't solve your efficiency problem, but at least it's a place to start.
-
I think you can actually do this with Yext but I'm not 100% sure as I haven't used them though I have looked into them recently as an option. I know you can pretty easily delete duplication and from my understanding I can't see why you couldn't use the same system to remove old listings.
Obviously you'd want to ask them before committing though as it's not cheap but you should be able to get some volume discounts.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Suspended My business listing
hi there, Google has Suspended By Google Business Listing Google has suspended your page due to quality issues. there is No spam Things in My Business, i have Requested Google, But It has not made active Since 10 Days, Is there any way to make My listing Publish on Google please Guide me to which steps Need take Thnx
Local Listings | | innovative.rohit0 -
Tracking Phone Numbers in Google My Business Listings and Beyond
Hey all, Wanted to run something by you. I am getting pressed to use tracking phone numbers for all of our GMB pages for over 100 locations across the country. Has anyone done this for their own listings or for their clients? Because I will have to do it for GMB, this means I will be sending these same phone numbers out to the other major directories and data sources around the web. The phone numbers do contain the local area code for each city and do directly connect our customers to their specific location without any kind of redirecting. How is Google looking at this? I have read before it is a no-no but have also read it is not a big deal. Any thoughts would be much appreciated! -Ben
Local Listings | | Davey_Tree0 -
Location in business name for listings
A while back, I changed 26 of our business listings on Google so that the business name included the city, for example: "Business Name Sheffield", "Business Name York", "Business Name Doncaster". It looked consistent, it was easier to read in Google Maps when searching for Eden Mobility and even better - it may have been the cause of positive impacts in our local rankings. Using the Moz Local tool, I'm now looking at rolling out this change out throughout ALL of our business listings on the web, including Factual, Yelp etc etc... Does anybody have thoughts on this? At the back of my mind I can't help but think that I should be consistently using ONLY the business name throughout all of my online business listings. Will Google consider each of these locations as separate business entities? Here's something I found in Google's guidelines: Adding unnecessary information to your name (e.g. "Google Inc. – Mountain View Corporate Headquarters" instead of "Google") by including marketing taglines, shop codes, special characters, hours or closed/open status, phone numbers, website URLs, service/product information, location/address or directions or containment information (e.g. "Chase ATM in Duane Reade") is not permitted. Does anyone have any thoughts on this? I've seen some big businesses such as ASDA doing the same thing I'm doing - but I'm undecided!
Local Listings | | LiamMcArthur0 -
I am looking for some Local authoritative websites and aggregators of local business data
Does anyone know where I can obtain a list of aggregators of local business data for the UK? I am also looking to understand the best way to find local authoritative websites that I could build backlinks with. Hope you can help. Many thanks Nick
Local Listings | | SEM_at_Lees0 -
Local Listings - where to manage?
I'm optimizing for a a local client and I have suggested we take a look at Moz Local to manage their listings. I showed the customer the data aggregators that Moz Local would push data to. (Which of course they had never heard of). They were concerned about YELP and TripAdvisor, etc. If I populate their local business data into Moz Local > Moz local sends it to > lets say Factual... does Factual send/share this information to Yelp? Or do I need to ad the company information in Yelp or TripAdvisor in addition to what Moz Local is sharing to the aggregators? Would love some feedback! Thanks, Jolie
Local Listings | | MoJoActive1 -
International customers for local business
Hi I have a vacation rental in France. My customers come from the UK/US, France, and Spain and as such i have three domains. www.domain.com (French) en.domain.com (English) es.domain.com (Spanish) I first set up a Google+ page which was tied to my French website and it's descriptive text and KW are in French. I subsequently set-up 2 more Google+ pages (English and Spanish, each with their respective domains and language specific KW) for the purpose of showing up in local searches in the UK and Spain, which is starting to working. I'm I going in the right direction? is this a crazy idea since they all have the same local address? Thank you for sharing insights regarding how to handle a local business with multilingual customers.
Local Listings | | pgcosson0 -
Best practice for local SEO when two offices handle different services?
Our agency has three main services - SEO, PPC and web design. We're in the process of setting up a new office in a different city where our PPC team will be based, while SEO and web will stay in the original office. How do we handle local SEO/Google My Business listings in this situation? Geo-targeted service pages and two separate GMB listings?
Local Listings | | CustardOnlineMarketing0 -
Bing Places for Business - Worth It?
Hey Fellow Mozzers, I am trying to determine if Bing Places for Business is worth the time and effort it takes to create listings. My business has 900 locations, and would take some time to create the bulk upload file to load into the Bing Places for Business dashboard. My question is, since Bing already does a good job of creating business listings using data from 3rd party sources such as Yelp and Citysearch, where I already have a strong presence for each of my locations, is there any value in overriding the automatically created business page for each of my location with information that I upload?
Local Listings | | dsinger2