Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Faceted Navigation URLs Best Practices
-
Hi,
We are developing new Products Pages with faceted filters. You can see it here: https://www.viatrading.com/wholesale-products/
We have a feature allowing to Order By and Group By, which alters the order of all products. There will also be the option to view Products as a table, which will contain same products but with different design and maybe slightly different content of each product.
All this will happen without changing the URL, https://www.viatrading.com/all/
Is this the best practice?
Thanks,
-
Hi there,
If you want to provide these different sorting/filtering options, faceted navigation is going to be your best option. As I mentioned above, with this approach you need to utilize nofollow, noindex, robots.txt and canonical tags to communicate to search engines where duplicate content will occur.
In the example you provided (masonry or list), you would want a single URL for both views otherwise you are presenting new opportunities for duplicate content.
Happy to discuss further if you have any additional questions!
-
Hi Joe,
On our case, in which we want to have filters and be able to access a filtered URL, is there a better option than faceted navigation?
In this case - since we want to show the same product in different formats (e.g. masonry or list), should we have a different URL for each view?
Thanks,
-
Hi there,
Generally, faceted URLs are not a best practice for SEO. I suggest you review Google's best and worst practice guidelines for faceted navigation, you can find that here. According to Google, this is often not search-friendly "since it creates many combinations of URLs with duplicative content. With duplicative URLs, search engines may not crawl new or updated unique content as quickly, and/or they may not index a page accurately because indexing signals are diluted between the duplicate versions."
However, If your canonical tags are in place to handle the different parameter/filter URLs that are being created (which will resolve duplicate content issues) you should be fine. Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Sitemaps: Best Practice
What should and what shouldn't go in the sitemap? In particular, pages like subscribe to our newsletter/ unsubscribe to our newsletter? Is there really any benefit in highlighting those pages to the SEs? Thanks for any advice/ anecdotes 🙂
Intermediate & Advanced SEO | | Fubra0 -
Link juice through URL parameters
Hi guys, hope you had a fantastic bank holiday weekend. Quick question re URL parameters, I understand that links which pass through an affiliate URL parameter aren't taken into consideration when passing link juice through one site to another. However, when a link contains a tracking URL parameter (let's say gclid=), does link juice get passed through? We have a number of external links pointing to our main site, however, they are linking directly to a unique tracking parameter. I'm just curious to know about this. Thanks, Brett
Intermediate & Advanced SEO | | Brett-S0 -
What is best practice for "Sorting" URLs to prevent indexing and for best link juice ?
We are now introducing 5 links in all our category pages for different sorting options of category listings.
Intermediate & Advanced SEO | | lcourse
The site has about 100.000 pages and with this change the number of URLs may go up to over 350.000 pages.
Until now google is indexing well our site but I would like to prevent the "sorting URLS" leading to less complete crawling of our core pages, especially since we are planning further huge expansion of pages soon. Apart from blocking the paramter in the search console (which did not really work well for me in the past to prevent indexing) what do you suggest to minimize indexing of these URLs also taking into consideration link juice optimization? On a technical level the sorting is implemented in a way that the whole page is reloaded, for which may be better options as well.0 -
What are the best practices for geo-targeting by sub-folders?
My domain is currently targeting the US, but I'm building out sub-folders that will need to geo-target France, England, and Spain. Each country will have it's own sub-folder, and professionally translated (domain.com/france). Other than the hreflang tags, what are other best practices I can implement? Can Google Webmaster tools geo-target by subfolder? Any suggestions would be appreciated. Thanks Justin
Intermediate & Advanced SEO | | Rhythm_Agency0 -
URL mapping for site migration
Hi all! I'm currently working on a migration for a large e-commerce site. The old one has around 2.5k urls, the new one 7.5k. I now need to sort out the redirects from one to the other. This is proving pretty tricky, as the URL structure has changed site wide. There doesn't seem to be any consistent rules either so using regex doesn't really work. By and large, the copy appears to be the same though. Does anybody know of a tool I can crawl the sites with that will export the crawled url and related copy into a spreadsheet? That way I can crawl both sites and compare the copy to match them up. Thanks!
Intermediate & Advanced SEO | | Blink-SEO0 -
Weird 404 URL Problem - domain name being placed at end of urls
Hey there. For some reason when doing crawl tests I'm finding pages with the domain name being tacked on the end and causing 404 errors.
Intermediate & Advanced SEO | | Jay328
For example: http://domainname.com/page-name/http://domainname.com This is happening to all pages, posts and even category type 1. Site is in Wordpress
2. Using Yoast SEO plugin Any suggestions? Thanks!0 -
Removing dashes in our URLs?
Hi Forum, Our site has an errant product review module that is resulting in about 9-10 404 errors per day on Google Webmaster Tools. We've found that by changing our product page URLs to only include 2 dashes, the module stops causing 404 errors for that page. Does changing our URL from "oursite.com/girls-pink-yoga-capri.html" to "oursite.com/girlspink-yoga-capri.html" hurt our SEO for a search for "girls pink yoga capri"? If so, by how much (assuming everthing else on the page is optimized properly) Thanks for your input.
Intermediate & Advanced SEO | | pano0 -
Url with hypen or.co?
Given a choice, for your #1 keyword, would you pick a .com with one or two hypens? (chicago-real-estate.com) or a .co with the full name as the url (chicagorealestate.co)? Is there an accepted best practice regarding hypenated urls and/or decent results regarding the effectiveness of the.co? Thank you in advance!
Intermediate & Advanced SEO | | joechicago0