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  4. How can I stop a tracking link from being indexed while still passing link equity?

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How can I stop a tracking link from being indexed while still passing link equity?

Technical SEO
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  • UnbounceVan
    UnbounceVan last edited by May 11, 2017, 8:32 PM

    I have a marketing campaign landing page and it uses a tracking URL to track clicks. The tracking links look something like this:

    http://this-is-the-origin-url.com/clkn/http/destination-url.com/

    The problem is that Google is indexing these links as pages in the SERPs. Of course when they get indexed and then clicked, they show a 400 error because the /clkn/ link doesn't represent an actual page with content on it. The tracking link is set up to instantly 301 redirect to http://destination-url.com.

    Right now my dev team has blocked these links from crawlers by adding   Disallow: /clkn/   in the robots.txt file, however, this blocks the flow of link equity to the destination page.

    How can I stop these links from being indexed without blocking the flow of link equity to the destination URL?

    1 Reply Last reply Reply Quote 0
    • UnbounceVan
      UnbounceVan @Alick300 last edited by May 12, 2017, 2:12 PM May 12, 2017, 2:12 PM

      Hi Alick,

      I should explain that we're a landing page platform so the /clkn/ tracking links that are getting indexed are getting indexed on our customer domains, not ours. Therefore we'd have no access to Google Search Console to make any tweaks.

      i.e.  http://customerdomain.com/clkn/http/destination-url.com

      Secondly, this URL ^ does not contain any parameters, so the fix you mentioned above doesn't apply.

      Any other ideas?

      1 Reply Last reply Reply Quote 0
      • Alick300
        Alick300 last edited by May 12, 2017, 2:56 AM May 12, 2017, 2:56 AM

        Hi,

        Here is your answer @ https://moz.com/community/q/how-do-i-deindex-url-parameters

        Thanks

        UnbounceVan 1 Reply Last reply May 12, 2017, 2:12 PM Reply Quote 0
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