Getting Started: Multiple Campaigns VS Single Campaign
-
I'm new to Moz and am trying to determine whether to create multiple campaigns broken out into product categories or a single campaign and label keywords by product category.
I figure the majority of the folks in the Moz Community are in agency space, so most probably prefer a single campaign per client. We're an in-house marketing team so we have the ability to track up to 10 campaigns but only need to track a single website.
I like the idea of having the different campaigns for different product categories, but I don't want to make things overly complex either. Just because you can do something doesn't necessarily mean you should.
-
Hey, Dave here from the Help Team!
This is really up to you and how you want to organize your campaigns, however I think you are right about not overly complicating it. I would suggest that you track your entire domain in one campaign and categorize your keywords with labels. If you decide to later track specific sections of you site, you can, but its probably good to have one campaign with an overall view of your entire site. Hopefully that helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Fintech SEO: How to Get Started
My question is how to begin developing an SEO strategy for finance and software websites as an SEO Analyst. This is two entirely different industries which have merged together into fintech and we want to start building an organic traffic roadmap as well as technical changes that come with government and finance quid-lines.
Getting Started | | praveenyadav0915
The core function it deals with are payment collection, payment disbursement, invoices, SAAS as solution, automated payments, payment links, etc.
Let me know what steps and measure need to take place before creating any roadmap.0 -
How long will it take to get google Analytics results back so I can get rolling?
I just signed up for Moz. I'm wondering how long it will take until Google Analytics results will enter.
Getting Started | | John-Francis0 -
Why cant I add my site to a campaign?
I am trying to add my site www.dominickdalsanto.com to a campaign and it keeps telling me the URL is invalid. I have tried entering it as: dominickdalsanto.com dominickdalsanto.com/ www.dominickdalsanto.com http://www.dominickdalsanto.com Nothing works. I even tried the redirect domains I have ayres-seo.com and still nothing. I tried a few of my other sites too and it works for only one of them. It also would not take dominickinargentina.com Can someone help me please? Thanks!
Getting Started | | Ayres-SEO0 -
Problem creating campaign
Hello everyone! I am a newbie here. I am trying to create a campaign, however I got stuck at the first step! It says 'We have already started building this campaign. If you entered the wrong URL and would like to track a different site, please create a new campaign." please see attached image. I thought it would be very straight forward... I have tried to create another campaign with a different website and it worked, so I don't understand what has gone wrong with this campaign. It will be much appreciated if anyone can help with this... 😞 thank you very much !! Screen%20Shot%202014-08-12%20at%2022.39.39.png
Getting Started | | sweetlime0 -
Why can I only create 1 campaign
I created a new account and my Moz plan says, that I can have 5 campaigns. But it does not let create me another campaign in addition to my first one. What to do???
Getting Started | | PascalKlein0 -
How to get moz to crawl a staging domain that is blocked by robots.txt
Is it possible to get Moz to do a crawl report on a domain blocked by robots.txt and actually display all errors instead of only one saying the domain was blocket in robots.txt? Anything i can add to robots.txt to make moz able to do the crawl report but still hinder google from crawling a staging domain?
Getting Started | | classifiedtech0 -
Setting up a new campaign after deactivating an old one
I set up a new campaign and had to go back to deactivate an existing one before I could activate it. Now I cant find the new one I set up, and when I try to re-input the info to set up the campaign it says that I cant because it already exists. Where do I find the campaign I already set up but couldn't activate??
Getting Started | | ShannonMorgan0