Duplicate content
-
Hello Seomoz team,
i'm french and so my english is not very good ;-).
I work for a brand site and we publish content about our products.
The problem is : as a brand site, many sites that sell our products, copy our content. And we have duplicate content. And since these sites have worked SEO, they put in place rel canonical tag.
as a brand, how to avoid being accused by Google duplicate content?
tanks for you answer. I hope it's clear.
Take care
Denis
-
I sometimes tell myself that because I am the official website of the brand, I should have Authority for Google. What do you think?
-
The canonical tag is a really important subject.
I don't trust it... search engines have not announced EXACTLY how it works that I have seen.
Does the first-indexed copy of content with the canonical tag get search engine exclusivity for that content? I would like to be really sure about that.
What if I publish new content on a weak site with the canonical tag and then days later a more powerful site sees my content, grabs it, and applies the canonical. My weak page on a weak site might take several days to be indexed but the strong site can be crawled many times per day. It it works this way then this tag has huge danger for webmasters with new sites or sites that are not crawled very often....?
.... or maybe I don't understand it?
-
If you want to take drastic measures you can tell them to change their content or they cannot continue to sell your products and you will be suing them for copyright infringement. Extreme, yes, but also effective.
A less extreme way is to make sure Google indexes your content first when you put it up. Immediately put a link to it in a tweet and facbeook share. Have a canonical tag declaring your URL to be the original. If you get indexed first, all the duplicates that follow will be the copies and you will be fine.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How much should I pay for one hour of content creation work?
Hi I have recently been looking for some new content creators to work with. And I recently asked a blogger that I know of how much he would charge for some content creations. I told him that I'm looking for some good compelling content that is about 400 to 500 words. And he told me that he would charge $180 an hour. I sorta feel like that's a bit to much, but I don't want to jump to conclusions without any advice from you all. I'm very well versed in my SEO and do most of the work for my site. But I think a fresh touch would really be helpful.
Content Development | | LittleDog1 -
Are press releases that could end up being published with duplicate content links point back to you bad for your site ?
With all the changes to the seo landscape in the resent years im a little unsure as to how a press release work looks in the eyes of Google (and others). For instance, you write up a 500 word press release and it gets featured on the following sites : Forbes Techcrunch BBC CNN NY Times etc ... If each of these cover your story but only rewrite 50% of the article (not saying these sites wouldn't re write the entire artcile, but for this purpose lets presume only 50% is rewritten) could it be negative to your backlink profile, ? Im thinking not, as these sites will have high authority, but what if once your press release is published on these sites 10 other smaller sites re publish the stories with almost no re writing, either straight from the press release or straight from the article in the mainstream news sites. (For clarification this Press release would be done in the fashion of a article suggestion to relevant journalists, rather than a blanket press release, via PR Newswire, mass mail out etc. Although i guess the effect with duplicate content backlinks is the same.) You now have c. 50 articles online all with very similar content with links pointing back at you, would this have a negative effect or would each link just not carry as much value as it normally would. By now we all understand publishing duplicate content on our own sites is a terrible idea, but dose have links pointing back to your self from duplicate (or similar) content hosted on other sites (some being highly authoritative) effect your site 's seo ?
Content Development | | Sam-P1 -
Thoughts on Evan Carmichael for Content Marketing & SEO?
We used to have a lot of success repurposing content through EvanCarmichael.com, but it seems like our articles are being de-indexed there very frequently now. I'd love to hear some others' opinions on Evan Carmichael and how worthwhile it is to keep publishing there. Thanks!
Content Development | | ScottImageWorks0 -
Reposting My Original Content
I wanted to know how I should repost my original content from my blog to other sites, obviously quality ones and legacy style content. I don't want get hit with any duplicate content or spam type penalties, but want to further spread some of my content from my blog to get it noticed and drive traffic and leads. Do I submit the posts as is, then put a link to the original source and if so, how many sites can i safely repost the same piece of content too? I am not trying to do anything sneaky, just want it to spread my best content to a good amount high authority sites. I already do social bookmarking and Facebook, twitter etc.
Content Development | | photoseo10 -
Ideas for content
Where do you get your ideas to create content for a blog? I have been using the new keyword planner and am not coming up with any ideas. We are an e-commerce site that deals with commercial equipment. It is hard for me to show anything interesting with products because the company does not own it.
Content Development | | EcommerceSite0 -
What are the best widgets to use on Wordpress? And what is most useful on Wordpress for content syndication?
We are in the process of researching the best plugins and widgets for our clients' blogs. It appears that SEO by Yoast is most popular for 2013 so far. Any recommendations on which widgets we should be using or plugins for content syndication? If we use something like the Jetpack plugin, would this do the trick?
Content Development | | qlkasdjfw0 -
Thumbs up or thumbs down to content rotators
Hi there - Our team is in the process of a website redesign. We're currently using a content rotator and are wondering if any folks have data to support whether this is actually a good practice despite it's popularity? Overall, I'm not impressed by the click throughs as a percentage of site traffic and most of our visitors are not repeat visitors so this may not really be necessary. Thoughts and experiences appreciated!
Content Development | | pasware0 -
Building Content on E-Commerce Store
Hey guys, In 2011 it seems more and more important to build great content on your website to help SERP rankings. With an E-Commerce store what is the best way to add content? Would using the blog and adding related blog articles related to the product work and internally linking the anchor text to the specific product page? Obviously it would be more beneficial to rank the specific product page so wouldn't this method take away from those efforts? Or do we bank on being able to channel the visitor from the blog to the product page? Thanks Jason
Content Development | | mediapoint0