A / B Split testing
-
If you have developed a server-side A / B split testing tool. How do you avoid that Google will think you are doing cloaking.
When a user enters www.xxxxx.com/xxxxxx/ he gets either version 1 or version 2 back from the server on the same url.
If the user does not accept session cookies he will always get version 1.
-
It might be a good idea to exlude bots from your experiment, and your results.
Check the user agent string for "(bot|spider)" and then serve them the original.
This way they still see the original, until you think that the variation has won.
-
As long as you aren't targeting the search engine spiders and giving them special content, you shouldn't have to worry about "Cloaking". To my knowledge, all incidents are reviewed before they penalize a site so they would probably see no harm in simple split testing.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are good tests to propose different SEO agencies when you're trying to vet them?
We are trying to narrow down our SEO agency list and I was told to propose 5 different tests. I'm not sure where to start. I also want these tests to help me understand what these companies can do for mine.
On-Page Optimization | | NBJ_SM0 -
Optimizing a URL/menu structure
Hi Mozzers, I'm working on Content Strategy at my job, and I'm close to making some recommendations on short/long-term direction. While I'm there, I want to tackle the URL/menu structure (correct term?), which is a bit of a mess as pages have been created without any consideration for it over time. For ease, let's just say we have 3 main subdirectories of the site (Section A-C), and let's also say that section A also has 3 important subdirectories. From a UX perspective at least, we want a page to look like: example.com/sectionA/subsectionAA/page1 but currently it's example.com/page1 We have dozens and dozens of these examples. To complicate matters a little further, Sections B and C have been earmarked to be consolidated into a new section (D), as they're currently confusing and overlapping, and create roadblocks in user journeys. So a page that is, say: example.com/sectionB/page2 may well want to be: example.com/sectionD/subsectionDA/page2 I'm comfortable enough with technically doing this, as I'm experienced enough in Drupal and have an agency on hand too, BUT - I don't know if there are any SEO pitfalls I need to be wary of when I'm doing this, beyond resubmitting sitemaps, and the trickle-down effects of redirects. Any advice, wise forum? thanks!
On-Page Optimization | | joberts0 -
How do I manage my organic SEO efforts with multiple product descriptions/specifications???
Good Evening MOZ community I am currently working on a website my company has just launched. I am in charge of the entire commercial side of the business from pricing to brand management including all elements of digital marketing. First of all I should make it clear I am by no means an SEO expert. However I appreciate the importance of organic search and particularly on page optimization and no I need to build it into our site from the onset. My problem lies in that our website stocks roughly 2000 individual products (Tools and Engineering products) and I am struggling to overcome the following; 1. I do not have the time or resource to re-write original product descriptions and specifications for 2000+ products 2. How can I create healthy on page SEO without having to do this? (we are not able to provide budget to outsource these efforts at the moment) Will copying manufacturer descriptions cripple our SEO 3. Many product specifications need to be displayed exactly as they would on the original manufacturer websites. How can I include exact copies of these without being penalized by google for duplicating content? Essentially I realise the importance of on page SEO and want to build it into the site for the future but need to find a way of optimizing it with minimal time. I understand much of this is a big ask but any hints or tips you may have would be greatly appreciated. Thanks Rob 🙂
On-Page Optimization | | robmarr7890 -
Redirect both / and non-/ URLs?
I am doing SEO on WP site. Due to some duplicate pages (rel canonical was done before) I am doing 301 redirects at the moment. And I wonder if I need to redirect both links w/ and w/o trailing slash. Default is non www, w/o trailing slash. Like there is .com/category/news but there is same page linked in .com/news (well it works when permalink structure is set to /%category%/%postname% and returns 404 error when structure is set to /%postname%).
On-Page Optimization | | OVJ
I redirected .lt/naujienos to .lt/category/naujienos. Should I also redirect .lt/naujienos/ (with trailing slash)? There's absolutely no problem redirecting this, but there are some more pages which I want to edit their URLs and I wonder If I should do both redirects from links /w and w/o slash?1 -
Left Nav / SEO
We are in the middle of a redesign and would love to get rid of our left navigation. It's currently full of SEO rich categories and has been the same for 10+ years. Our programmers think removing the left navigation will have no impact on our SEO. As SEO's, do you agree with this?
On-Page Optimization | | EileenCleary0 -
Blog.mysite.com or mysite.com/blog?
Hi, I'm just curious what the majority think of what's the best way to start a blog on your website for SEO benefits. Is it better to have it under a sub domain or a directory? Or does it even matter?
On-Page Optimization | | truckguy770 -
2 Duplicate pages. One Showing "/"
In SEOMoz report I have 2 pages showing that are identical in name/URL apart from the fact that one ends with the / symbol and one doesnt'. They are both showing as having too many on-page links. But one shows 106 links and the other shows 106. In clients' admin section I can only find evidence of the page without the /. I wonder if anyone could advise how best to move forward? Colin
On-Page Optimization | | NileCruises0 -
Does a www.domain.com/# count as a link?
Hi I thinking about consolidation some info from 5 pages onto 1 by using the hashtag at the end of the link to send people to the rigt section of the page. Does each link to the www.domain.com/# count as link so that I wont really gain any linkvalue by doing it?
On-Page Optimization | | home1110