Featured citations vs. regular citations
-
Do regular citations have the same impact as featured citations for Google Local? or is it the higher a company is isted the more impact it will have on a google local page?
-
Great! My pleasure, Donnie.
-
Yes this helps thanks again.
-
Hi Donnie,
Okay, I think I get it. Sorry to be slow on the uptake. I believe you saw this page on Yext:
http://www.yext.com/products.html
Yext's PowerListing product is described like this:
PowerListings
Business listing management made simple. Easily add your business
listings to premier local search sites like Yahoo!, Yelp and WhitePages.It then goes on to list 9 directories for which they are charging you a certain amount and 30+ directories for which there is no price listed. I found the setup of this page to be very vague, so in the spirit of offering you a really clear answer, I actually phoned Yext just now and spoke with John, a Senior Account Manager.
As I understand it, you've got 2 options with Yelp. You can purchase the $499 deal which will apparently give you enhanced listings in a variety of directories. He described these enhanced listings as ones that you could purchase yourself from the listed companies, but the benefit is central management of all + a quoted 50% cost savings from what you'd be charged if you made direct purchases of the enhanced listings.
Alternatively, you can purchase the Emerging Package from Yext which costs much less and which consists of listings in all the non-priced directories on that page I've linked to, plus you can choose a la carte enhanced listings with from the priced directories, but will be charged the retail price for these. Again, the benefit here is central management.
Now, here's something nice. John asked me to let you know that if you would like to talk to him directly, call him at (917) 210-6709 and he will not only be happy to answer your questions, but he will also give you a discount if you decide to sign up. How about that?
But, to return to your basic question, Donnie - will having an enhanced listing in a 3rd party directory positively influence your Google Local rank more than a free listing? You know, I would be very surprised if this is the case. I have seen no studies to indicate this, but I can't answer this with 100% certainty. So, my approach to purchasing Yext's service would be that managing the listings would be easier and that quoted 50% discount off the list price for enhanced listings would intrigue me if my clients wanted enhanced advertising. My clients are, for the most part, too strictly budgeted to warrant this, so that's a factor.
Hope this helps!
Miriam
-
I don't think being placed higher on third-party directories via paid listings will boost your ranking on Places. As long as your NAP is consistent and crawlable on directories, then this is best practice. A free listing is just as helpful to your local efforts as a premium listing.
However, paying for a listing on a local chamber of commerce or industry-related directory might have more impact. Finding and obtaining listings from directories that are local and relevant to you is key for having the most impact on your google local page.
-
Yes we are making good talk I was under the impression that when I sign up for Yext they automatically get me featured listings in all those directories... Why would anyone pay $450 for a couple hours of work? crazy... Anyways, if I did manually submit everywhere and decid to get featured in a few directories, would being listed higher on these pages help with Google Local efforts?
Again thank you very much, you are awesome!
-
Hey Donnie,
We're have a good chat today, aren't we? So, now, I'm still trying to understand your intent here. You can't get free listings via Yext. You have to pay for them as Yext's service is a paid service. I just know I'm not catching your meaning here. Do you have an example to share of an offer you've seen or something like that?
Maybe what you mean is...is there any ranking benefit to paying Yext to get your citations vs. you getting them for yourself, manually. If so, my answer would be: not that I've ever heard of. On an agency level, tools like Yext's are time savers and thus valued, but I still believe that manual citation development is the best way to have the most control over what you are doing.
-
Hi again Miriam
I was referring to a regular free listing vs. a premium listing. If I were to use Yext for all my local citations I would get premium listings... Would these listings have a higher impact on my Google Local efforts?
-
Hi Derek,
Possibly, that is what Donnie means. Thanks for chiming in and we'll have to see what he says when he returns. I'm actually wondering if he means citations from certain sources over others, or something like that. We'll see.
-
I was thinking the "featured" listings meant the paid listings on directories like Yelp and YP.com
-
Hi Donnie, Can you please define the term 'featured citation'? This is not one I've ever come across. Please describe what you mean by regular and featured citations and I'll be happy to share anything I know.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain Authority... http://www.domain.com/ vs. http://domain.com vs. http://domain.com/
Hey Guys, Looking at Page Authority for my Site and ranking them in Decending Order, I see these 3 http://www.domain.com/ | Authority 62 http://domain.com | Authority 52 http://domain.com/ | Authority 52 Since the first one listed has the highest Authority, should I be using a 301 redirects on the lower ranking variations (which I understand how works) or should I be using rel="canonical" (which I don't really understand how it works) Also, if this is a problem that I should address, should we see a significant boost if fixed? Thanks ahead of time for anyone who can help a lost sailor who doesn't know how to sail and probably shouldn't have left shore in the first place. Cheers ZP!
Intermediate & Advanced SEO | | Mr_Snack0 -
Possible problem with new site (GWT no queries/very low index vs. submitted)
Hi everyone, I recently launched a new website for a small business loan company in the Dallas area. The site has been live for roughly a month and a half. I submitted everything to GWT as usual, including my sitemap. I am not sure what's going on with the site, as there is no activity from GWT in the impressions or queries. The submit vs. index is 24/3 (and hasn't moved). Also the queries graph on the overview stops at 3/18/2015... On another note, when I go to Crawl > Sitemaps, it shows that there were pages indexed during the month of march and then on April 3 it drops from 17 to 2 and never increases. Google says there are no errors or issues found, but I feel like there's something wrong. When I do site:, my URLs do pop up which makes me believe there's just a problem with my GWT. With that being said, I'm not happy THINKING there's something wrong. I need to actually know what the problem is. The only thing I can think of that I have done is purchase SSL for the site, but when I search what pages are indexed using www. it shows all the HTTPS URLS, so that would tell me that the site is getting indexed without a problem? Does anyone have a clue as to what might be happening? I will attach some screen shots so that you can get a better idea... KQ2366i D5xBNZf mF7kkgW
Intermediate & Advanced SEO | | jameswesleyhunt0 -
PageSpeed Vs Page Size
Hi, We all know that Google doesnt like slow loading pages, fair enough! However, for one of my websites, user interactivity is key to its success. Now each of my pages are fairly large sized (ranges in the order or 1.8 to 2.5 MB) because it has a lot of pictures, css and at times some Java script elements. However, I have tried to ensure that the code is optimized - for example html minified and compressed, caching enables, images optimized and served through CDN, etc. In spite of high page size, my GTMetrix PageSpeed score is 93+ for most pages. However, the number of requests served is 100+ and page loading time is 4.5s + as per GTMetrix and Pingdom. My question is - should this matter from an SEO perspective. Is google likely to penalize me for high loading time even though I am serving highly optimized pages? I really dont want to cut down on the user interactiveness of my website unless I have to from an SEO perspective. Please suggest. Here is my homepage, just as to give you an idea of what i am talking about: www.dealwithautism.com
Intermediate & Advanced SEO | | ashishb010 -
One Site vs. Many
This is a question that I am not sure has a "right" answer. I am just wondering what everyone's thoughts are on this. I can see benefit of both sides of the coin. In your opinion, is it better to have one large e-commerce site with all of your content on the same domain or is it better to have multiple more targeted domains with your content broken up into smaller chunks? The reason I ask is, I feel like while multiple more targeted sites certainly have the benefit of focus, aren't you taking all your traffic and content, splitting it up and leaving you with several sites that most likely are getting less traffic than one large site would. All opinions welcome.
Intermediate & Advanced SEO | | unikey0 -
Extensions Vs Non Extensions
Hello, I'm a big fan of clean urls. However i'm curious as to what you guys do, to remove them in a friendly way which doesn't cause confusion. Standard URLS
Intermediate & Advanced SEO | | Whittie
http://www.example.com/example1.html
http://www.example.com/example2.html
http://www.example.com/example3.html
http://www.example.com/example4.php
http://www.example.com/example5.php What looks better (in my eyes)
http://www.example.com/example1/
http://www.example.com/example2/
http://www.example.com/example3/
http://www.example.com/example4/
http://www.example.com/example5/ Do you keep extensions throughout your website, avoiding any sort of confusion and page duplication; OR Put a canonical link pointing to the extension-less version of each page, with the anticipation of this version indexing into Google and other Search Engines. OR 301 Each page which has an extension to an extension-less version, and remove all linking to ".html" site wide causing errors within software like Dreamweaver, but working properly. OR Another way? Please emphasise I'm sorry if this is a little vague and I appreciate any angles on this, I quite like clean url's but unsure a hassle-less way to create it. Thanks for any advice in advance0 -
International Image SEO - one host vs multiple hosts
I've got 3 sites (same name) located in Australia, US and UK. Currently these sites are all pulling images (I own) from 1 location. I'd like to create image XML sitemaps for each of these sites. As I see it, my options are: 1. Keeping the images hosted in the 1 place and creating image XML sitemaps for each of the 3 sites (which seems to be technically ok because https://support.google.com/webmasters/answer/178636?hl=en&ref_topic=20986 states that if the image URL isn't on the same domain, both domains need to be verified in Webmaster Tools). However, is there a risk here that the sitemaps will conflict because they are pulling from images on the same host? 2. Hosting the images locally (ie. the same images will be hosted in 3 locations) and applying hreflang in the sitemap. Does anyone know which of these options are best (obviously #1 would be more convenient), or whether there are any other options for attacking this issue? Thanks!
Intermediate & Advanced SEO | | oline1230 -
Would it be better to Start Over vs doing a Website Migration?
Hey guys /gals I have a question please. I have a computer repair business that does extremely well in search and is on the front page of google for anything computer repair related. However, I am currently re-branding my company and have completely redesigned every aspect of the UI and the SEO Site structure as well as the fact that I have completely written vastly different content and different title tag lines and meta descriptions for each page. So basically when doing a migration we know that we want to keep our content, titles, headlines and meta descriptions the same as to not lose our page rank. Seeing that I have completely went against the grain in all directions on a much needed company re-branding and everything is completely different from the old site is it even worthwhile 301 redirecting my old urls to the new ones that would (best) correspond with the new? In the plainest English, would I do better at Ranking the New Website QUICKER without doing 301 redirects from the OLD to the NEW? In an EXTREME instance like what I have done, would the Domain Migration IMPEDED me ranking the new site seeing how nothing is the same? I have build a Rock solid SILO Site Architecture on the New site which is WordPress using the Thesis Framework and the old domain is built on JOOMLA 1.5 Thank fellas Marshall
Intermediate & Advanced SEO | | MarshallThompson0 -
Regular Expression / Wildcard Redirect Situation
I am dealing with an interesting situation. Here's what's going on: Current URLs Example1:
Intermediate & Advanced SEO | | NakulGoyal
www.domain.com/red-widgets-cid-1234.html
www.domain.com/red-widgets-cid-1234-1.html
www.domain.com/red-widgets-cid-1234-1-1.html Canonical on All Above URLs:
www.domain.com/red-widgets-cid-1234.html New URL:
www.domain.com/red-widgets-cid-4567.html Current URLs Example2:
www.domain.com/red-widgets-cid-1234+10.html
www.domain.com/red-widgets-cid-1234+10-1.html
www.domain.com/red-widgets-cid-1234+10-1-1.html Canonical on All Above URLs:
www.domain.com/red-widgets-cid-1234+10.html New URL:
www.domain.com/red-widgets-cid-6789.html I want to make sure all variations of the above URL redirect to the new url. What wildcard 301 redirect / regular expression can I use to tackle these ?0