Suppliers linking to website - good or bad practice?
-
Hi, was just wondering about suppliers linking to website - copywriters, web developers, etc. - could these be seen as purchased links by Google. Is it best to specify that suppliers shouldn't link through?
-
Thanks Marie, Irving, EGOL, Andy - excellent advice as ever!
-
I would say it's a good thing. I think it's something that Google could not punish.
Think about how many clothing brands will have a "buy from here" links. It would be ridiculous for them to punish that, it's a clear and distint sign that you sell their product, or you represent their brand.
You might not get too much link juice from them if they have hundreds of suppliers under one page.
-
I do almost no linkbuilding. But I do ask suppliers to link to my site. If you sell brass widgets and have all of the brass widget makers linking to you that is kickass.
-
definitely good - and legitimate. As Marie stated mix up the anchor texts, also:
a) don't let them link to you sitewide
b) a link from their homepage would be the strongest.
c) make sure the suppliers site is clean and they're not selling links or an overly optimizes spammy or penalized site
d) links should be dofollow and SEO friendly
-
I would call these good links! Just be careful not to overdo anchor text - i.e. don't ask everyone to link to you using your main keyword.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why has my website been removed from Bing?
I have a website that has recently been removed from Bing's index, but can't figure out why. The website isn't new, and it is indexed just fine on Google. These are the steps I've tried: The website is verified in Bing Webmaster Tools and successfully submitted the sitemap. I tested the URL to ensure that Bingbot is allowed to crawl the site I submitted URLs to Bing via the URL Submission tool There isn't a "noindex" on the site preventing it from being indexed When I do a URL Inspection, an error message comes up saying "The inspected URL is known to Bing but has some issues which are preventing us from serving it to our users. We recommend you to follow Bing Webmaster Guidelines." I contacted Bing to ask whether the website was removed in error, but received a reply that the website doesn't comply with Bing's quality guidelines, but they wouldn't go into detail as to which guidelines the website isn't meeting. The website URL is https://www.pardeehospital.org. Can anyone offer any advice or insight as to why Bing won't index our site? Thank you!
Intermediate & Advanced SEO | | lindsey.steinkamp0 -
If my website uses CDN does thousands of 301 redirect can harm the website performance?
Hi, If my website uses CDN does thousands of 301 redirect can harm the website performance? Thanks Roy
Intermediate & Advanced SEO | | kadut1 -
Our website is not being indexed
We have an issue with a site that we can't get to the bottom of. This site: (URL removed) is not being properly indexed. When we do a search for (URL removed) in google.com.au. The site appears as the 4th listing with the following title and description: (Title removed) A description for this result is not available because of this site's robots.txt – learn more. We have checked the site's robots.txt and can see its been now implemented correctly: (URL removed) About a week ago, we also went into Webmaster Tools and submitted a request for Google to recrawl our site. We are unsure what the issue is that is causing the site to not be properly indexed and how to resolve it. Any assistance on this topic would be most appreciated!
Intermediate & Advanced SEO | | Gavo0 -
Merging websites
My company (A) is about the merge with another company (B). The long-term plan is not to keep their brand or website. In terms of the merge process, I have been doing a bit of research and this is how I'm thinking about doing it so far., which is open minded about changing... On the homepage of company B, do a 302 redirect to an information page on the same website which details the merger. This will only be for a year. After a year has passed, do a 301 redirect to the homepage of company A Do 301 redirects from all other pages to similar pages on company A. For pages that don't correspond, either do a 302 to the 'merger detail page', or do a 301 to the homepage of company A. Bring across any content that is effective at driving traffic. Contact all high authority websites that have links to company B and request for them to be updated. Any tips/corrections appreciated. Stu
Intermediate & Advanced SEO | | Stuart260 -
OSE link report showing links to 404 pages on my site
I did a link analysis on this site mormonwiki.com. And many of the pages shown to be linked to were pages like these http://www.mormonwiki.com/wiki/index.php?title=Planning_a_trip_to_Rome_By_using_Movie_theatre_-_Your_five_Fun_Shows2052752 There happens to be thousands of them and these pages actually no longer exist but the links to them obviously still do. I am planning to proceed by disavowing these links to the pages that don't exist. Does anyone see any reason to not do this, or that doing this would be unnecessary? Another issue is that Google is not really crawling this site, in WMT they are reporting to have not crawled a single URL on the site. Does anyone think the above issue would have something to do with this? And/or would you have any insight on how to remedy it?
Intermediate & Advanced SEO | | ThridHour0 -
Domain forward to landing page - good or bad for SEO?
Hi Mozzers, Just recently we acquired a domain (www.nhacaribbean.com) for marketing purposes. Our technical staff used a frame forward to redirect the domain to the landing page http://www.nha.nl/alles-over-nha/Caribbean.aspx, which is only linked in the sitemap (not in the navigational structure of the site). Now, I'd personally just redirect the domain with a 301. But our CEO really wanted to keep the domain www.nhacaribbean.com visible in the URL bar. My question is: could this (potentially) really hurt rankings for our web site one way or the other? I'd love to hear from you guys. Thanks in advance.
Intermediate & Advanced SEO | | NHA_DistanceLearning0 -
Links from new sites with no link juice
Hi Guys, Do backlinks from a bunch of new sites pass any value to our site? I've heard a lot from some "SEO experts" say that it is an effective link building strategy to build a bunch of new sites and link them to our main site. I highly doubt that... To me, a new site is a new site, which means it won't have any backlinks in the beginning (most likely), so a backlink from this site won't pass too much link juice. Right? In my humble opinion this is not a good strategy any more...if you build new sites for the sake of getting links. This is just wrong. But, if you do have some unique content and you want to share with others on that particular topic, then you can definitely create a blog and write content and start getting links. And over time, the domain authority will increase, then a backlink from this site will become more valuable? I am not a SEO expert myself, so I am eager to hear your thoughts. Thanks.
Intermediate & Advanced SEO | | witmartmarketing0 -
Links directory: is it worth it?
Would there be any benefit or penalty for implementing a links directory with over 300 external links to websites that somtimes return the link? Or would it be more beneficial to simply ask for one way inbound links when gaining links? For example this section of this website: http://directory.flyawaysimulation.com/ This is their directory and most but not all of the sites in that directory link back to them. Your ideas, thoughts or suggestions are greatly appreciated.
Intermediate & Advanced SEO | | Peter2640