Ranking top 3 with Geographical Keyword but not on 1st page without it.
-
Recently I have been working to solve an issue where we rank number 2 for "Web Design Memphis" yet we do not appear on the first few pages for the keyword "web design." Several of our local competitors appear on the first page without the geo keyword.
What can be done to solve this issue? I am not searching incognito and Google is recognizing my locality. Why is the competition able to rank on the first page without the geo keyword and we are not?
Thanks for your feedback!
-
Hi SpeakCreative,
As of January 2010, Google stopped showing truly local results for queries like yours: web design memphis. Designers, SEOs and other marketers were hit with this filter and it has never been rescinded. Because of this, when you're dealing with a query like yours, you are likely actually dealing with an organic SEO issue, rather than a Local SEO one. Because or this, the answer to your question lies in competitive analysis of the competitors who are outranking you, to discover where they are surpassing you. Then, the task will be to make a greater effort than they have.
In other words, there isn't going to be a simple answer to a question like yours. The answer will be discovered via a close analysis of who is ranking and why.
-
Yes a well optimized Google Places page can have a huge impact on getting local query traffic.
Hope you get it worked out. Good luck!
-
@essdee Thanks, I will let you know how it turns out.
-
@essdee Thank you for your feedback. We do have a places page, the keywords are in the title tag and the geo info is all in the footer. I suspect the issue lies within the Google Places Page, something we are working on now.
Thanks again!
-
Do you have a Google Places account? Is it their website or their Google Places listing that is ranking for the keyword? Do you have "Web Design Memphis" or a similar phrase on your homepage title tag? Do you use that phrase on your site?
I've found including all of the geo information in the footer generally works well. Creating a link between your Google Places account and your web page could help as well.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Already ranking high for blog, should I produce video?
I run a website with affiliate links (reviews) and successful YouTube channel. Most of the time we lost the YouTube video review and text review at the same time. I’ve created a couple posts that rank high without a video. But now they are proving to be successful, I’m wondering if it makes sense to now produce a video. If so, do I use the exact keyword? Or a variation? Only about 10% of our YouTube views come from Google Search. Most of our blog traffic is organic.
Image & Video Optimization | | dandoadvisors0 -
Gallery page with text below, Or split into two pages
So i'm a professional photographer, so my gallery is pretty important, probably more imprtant than the copy supporting it. Right now I have a gallery with supplementary info pushed below. I'm wondering if it would be better to remove the text from the bottom and put it to the top of it's own page, and leave the gallery page as just images, or keep it mixed with both. You can see my site directly HERE if you would like to see what i'm talking about exactly- the lightbox is broken, its a work in progress.
Image & Video Optimization | | JPRichardson0 -
Videos on Home Page
Hello, My company is currently in the process of editing our website's homepage. My creative team wants to add several videos to an already big home page. I would like a more simple and less interactive home page. There has to be close to a half dozen videos already on the page. I know that Google bots have trouble crawling some items like java. I also know that page speed is a huge factor and the mobile first index is quickly approaching. Is it ok to have all of these videos on home page? Could this due harm to the page. All the videos are hosted on Vimeo and typically expand from some sort of icon. Page load time has been an issue and this will probably be our last update before google's mobile first index. I just want to make sure I am giving the correct advice by saying there is no problem with 6+ videos on a home page. Any advice would be great! Thanks!
Image & Video Optimization | | aua0 -
Do random listings effect Google Local Rankings?
So my clients business name is "Photojennette Photography" and while researching citations to correct I have found a completely random issue. There's an actress named Jennette McCardy that apparently has a ton of photos on the internet and with that are page titles like "Brand New Photo : Jennette McCardy" and "Look at this Photo Jennette McCardy" My question is, would Google be sending my listing down because of this? It's completely random and has nothing to do with the business. Thanks in advance.
Image & Video Optimization | | jonnyholt0 -
Repetitive Speaker and Keyword Stuffing Penalty
This question is a little bit on the whimsical side. Let's say you have a video on your page, and a transcript of said video. The speaker has a tendency to repeat a certain (key)word, somewhat excessively. Maybe it's an important term for a technical video, maybe it's a nervous thing, whatever -- that word is in there a lot. If you include a video transcript, could you get slapped with a keyword stuffing penalty for excessive use of said word?
Image & Video Optimization | | Oren.0 -
Tips for improving google places page
link here When I started working on this page he had multiple incorrect listings. I removed the incorrect ones and created this page. It has been confirmed via postcard and up for several months now. I have the profile filled out to 100% completion. Yet it does not show up very high in local map results. A ton of the business that do show up higher have profiles that are incomplete. Many of them show their address when they do not serve customers at their location. So it is a bit aggravating. Any suggestions to make this profile rank higher? I have been creating more citations through whitespark and working on the actual site itself.
Image & Video Optimization | | Atomicx0 -
How to keep rankings in Google Maps?
Hi, I know how to get in top 3 listings for Google maps, i ranked my client #1 for
Image & Video Optimization | | Davidmez
pretty competitive keyword that gets about 2000 local searches a month. My client was there for about 3 months or so, but now she doesn't even rank in top 10, But shes number one after maps listings. So my question is how do you keep that rankings once you ranked #1 for maps? All my pages are highly optimized
My Google places page 100% competed and highly optimized
I use twitter every week to build citations What im i missing? Thanks0 -
Does the location of a citation on a page have any relivance?
We have been working on local SEO quite a lot for our small business, trying to understand why we are consistantly outranked by our competators. I understand there are many factors at play here. I realize that DA & PA, Places page optimization, and on page optimization also play a role, but for the purpose of this question i would like to focus on just one factor: citations. From your experiance with local SEO do you find that a citation that is located closer to the top of the page holds more weight than a citation buried further down a page? Here is an example:
Image & Video Optimization | | adriandg
http://www.yellowpages.ca/search/si/1/Storage-Self+Service/Toronto+ON/ in this case the people paying for the priority positions on that page are right at the top of the page, rather than buried 5 pages into the results. in fact they are right at the top of each page of the results, so over and over again they are above the free listings. I have heard that google considers the value of a link based on its position on the page. So would it be safe to assume that google also considers the value of a citation based on its position on the page? Thank you for your time,
Storwell0