Corporate blog
-
We are starting a corporate blog and were discussing the best place to put it in terms of the URL. Would http://blog.companyabc.com be OK, or is another structure better? Like http://www.companyabc.com/blogtitle/?
-
Ok thanks. I'm going to do some research into this anyway - I'll make a post if I find anything that may be of interest.
-
He's probably got it elsewhere too but you'll have to sign up to Market Motive to see the vid I saw it on, it's part of their SEO course.
-
Agreed.
-
I had heard something about that as well, but I still think .com/blog reads better/looks cleaner than the blog.abccompany.com
Of course that is pure personal preference
-
Interesting stuff from Steve about this changing. Do you have a link to a source confirming this?
-
I am betting ALL of my money on a folder.
-
Yeah it was that way... not anymore though. I watched a seminar vid by Todd Malicoat who explained that they're now seen as basically the same thing.
-
Interesting. I've always thought that folders were much more beneficial than subdomains. I didn't think that links to subdomains passed juice to the main domain.
Am I wrong?
-
That's changed now, at least that's what was said in a seminar I watched the other day.
-
It really doesn't make much difference anymore, in terms of SEO they're seen a pretty much the same either way.
*Edit: That's a fairly recent development though.
-
http://www.companyabc.com/blogtitle is definitely the way to go.
"Some subdomains (http://blog.companyabc.com) GET NO BENEFIT from the root domain they're on."
but...
"Subfolders( http://www.companyabc.com/blogtitle ) DO appear to receive all the benefits of the subdomain they're on and content/pages behave remarkably similarly no matter what subfolder under a given subdomain they're put in."
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Dr. location website and blog
I use Moz Local to sync my Endocrinology medical clinic website to search engines and directories and it has helped me a lot. However, I want to start a blog that deep dives into Endocrine based issues like diseases and conditions. The issue is I am not sure if I should just add the blog to my Endocrinology Medical Clinic website or Start the blog off on a completely new domain because one day I might want to sell my Endocrinology Medical Clinic but keep my Endocrine based blog. What do you suggest? Also do any of your services help submit blogs without a physical address to search engines and directories like Moz Local?
Content Development | | Viewpoint-Endocrinology0 -
Would it be smart to have 2 different blogs on our site?
I run Wick Video - where we make animated videos for businesses. We are toying around with making blog/video content geared toward marketers, _and _creating blogs/tutorials geared toward designers and animators. Since it's two totally different groups, we've had the idea of making two separate blogs. Is that a good idea? Any websites currently doing this well?
Content Development | | WickVideo0 -
Blogs, blogspot, tumblr etc
We currently have our own wordpress blog on our site using wordpress, is it worth while having others such as blogspot, tumblr etc for seo purposes? Or would I be wasting my time and efforts?
Content Development | | Shuffled0 -
Content: Best Blogs Article
Hello, For an Ecommerce site, I think a good way to get known is to write a "Best X Blogs" article, where X is a topic in your industry, and then letting the people you link to know about the article. I got the idea from a Mozinar. My question is, how close does the X from above have to be in your niche? For example, if your product is running shoes can you write a "best athlete blogs" article? I'm worried about them reading the article, then leaving. In some smaller niches the topics closest to the product don't have much in the way of blogs out there. So how close to your niche does the Best X Blogs topic have to be?
Content Development | | BobGW0 -
Is it better to have your blog open in a separate window?
I've set up a blog on one of my websites, however it doesn't open in a separate window. I know from looking at other blogs that they usually open in separate windows. Is that good practice? Will it make any difference to your SEO performance?
Content Development | | AAttias0 -
Handling duplicate content in Blogs
Many wordpress themes like mine have a homepage where the last 3 to 4 posts are displayed on the frontpage. Each post also has its own url where the post are shown seperately. How do I avoid beeing seen as duplicate content by Google?
Content Development | | wellnesswooz0 -
Is it worth to change a blog from a subdomain to subfolder?
We have a blog in a subdomain since some years and we are thinking about moving it to a subfolder, to see if we can boost the main domain (incoming links + fresh content). Could be worth it?
Content Development | | Montse0 -
What is the best way to bring a blog into my SEO strategy
We have a blog set up with Blogger and generate some great content on it. What is the best way to optimise the blog from an SEO standpoint? In particular the domain name, it is currently .blogspot.com address, is there a better way to work with that? Obviously the blog is branded with our company logo and name etc but is about the book industry. I'm basically concerned about linking people to our blog and not the website and so not getting much benefit?
Content Development | | Benj250