Content: Best Blogs Article
-
Hello,
For an Ecommerce site, I think a good way to get known is to write a "Best X Blogs" article, where X is a topic in your industry, and then letting the people you link to know about the article. I got the idea from a Mozinar.
My question is, how close does the X from above have to be in your niche? For example, if your product is running shoes can you write a "best athlete blogs" article? I'm worried about them reading the article, then leaving. In some smaller niches the topics closest to the product don't have much in the way of blogs out there.
So how close to your niche does the Best X Blogs topic have to be?
-
Hi
I guess it would depend on what the product is and what the article is about, I think the best way is to think like a customer. How would you see your customer using the blog? What would they be interested in reading about?
Using your example of the running shoes and the best athlete blogs article, I think it would work really well if you included in the article a picture of each athlete and then a link beneath the image to the page within your e-commerce website that has the pair of running shoes on that they are wearing.
That way you get an interesting opinion piece article that will encourage discussion as well as a link to your e-commerce website and different products within it. Hopefully this way people are less likely just to read the article and leave; instead they will have a look and see what type of shoes their favorite athlete wears. (and then hopefully buy them as well!)
Hope that helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Internal Links from Blog
Quick question. In regards to linking to products from your blog. I've read recently that linking excessively between your site can be a bad SEO habit. So, I was curious if anyone else has heard of this. Plus, if you have a blog, how many internal links should you have going to you pages on your site - other blogs, products etc? Thanks.
Content Development | | Kdruckenbrod0 -
Is it okay to delete old blog posts?
Hi All, I'm doing some SEO work on an entertainment (movies/tv/gaming) blog that started in 2011. Their recent articles have gained some popularity due to improved content and marketing, but there is some old stuff from the early days that was poorly written and gets virtually no traffic. These are mostly old news pieces. Out of approximately 10,000 articles, about 1,000 are receiving the lions share of the traffic. I feel like their good content is getting bogged down in a sea of crap. Would there be any harm in deleting some of those old posts? Is there a best practice for culling content? Thanks!
Content Development | | 74andsunny0 -
2 blogs and authorship
Hi all, I run a blog from my WP site, and also a seperate one on blogger.com which has authorship linked to it. I'm noticing that if I put up a WP blog (from my site) on my G+, this will pop up on listings presented the same as the authorship (image shown). My question is, although I make sure that I do not duplicate content between the two blogs, will this kind of mixing up of things (incorporating G+) actually be counter-productive? Thanks in advance.... tom
Content Development | | T-J-I0 -
Do I really need a "Blog"?
Hello Moz community, I have a question about creating content on a new website that we just launched. Do we really need an area called a "Blog"? It's a financial website and the network admins have some security concerns about placing a blogging application such as Wordpress on the server because of PCI regulations. Can an area such as one called "Resources" where you list articles or posts be just as effective as a "blog"?
Content Development | | bcglf0 -
Suggest Me About my Site Content
I have build a " Healthy Breakfast " related website...I have some post on my site related "health breakfast" keywords.But i am not sure is my Content is Doing well to beat my Competitor or what type content i should write My Competitor for " healthy Breakfast" keywords are : http://www.realsimple.com/food-recipes/recipe-collections-favorites/healthy-meals/breakfast-to-go-10000001047596/index.html http://www.eatingwell.com/nutrition_health/nutrition_news_information/healthy_breakfast_foods_for_weight_loss http://www.womenshealthmag.com/nutrition/healthy-breakfast http://www.fitnessmagazine.com/recipes/healthy-eating/nutrition/the-you-can-do-it-diet-breakfast-choices-/ http://www.foodnetwork.com/topics/healthy-breakfast/ Actually I am confused what i should write to keep my traffics happy and get Good Rank in Google Let me know if you have any more info thanks
Content Development | | seolearner0070 -
2 URLs pointing to exactly the same content
Hi guys As far as I know if you have 2 websites with exactly the same (100%) content with 2 URLs which are not pointing to any other URL should attract penalisation from google, right? well, there is such a case and it was online for long time but the bad guys are in top of organic search and it does not seem to bother google at all! I don't want to list them here; it is extremely annoying and frustrating as I worked hard to get in higher search but seeing this thing is extremely frustrating! any advice on this? thanks
Content Development | | photoion0 -
Which is the best site to host photos on?
For SEO and in general, which is the best website to host photos on and why: Flickr.com or Picasa.com or Whosay.com?
Content Development | | tennisexpress0 -
Our blog is indexed by "google web" but does not show up in "google blogs". Why not and how can I fix this?
We have a pretty simple blog http://www.aviawest.com/blog I've noticed our articles arn't showing up in Google blogs on "web", we've submitted to http://blogsearch.google.com/ping a month ago. Anyone have some insight here?
Content Development | | Aviawest0