How should i optimize this page
-
Hi, i am having major problems in optimizing this page as it is a magazine site. On normal sites i have no problem in optimizing the page to get the correct keywords to come up in the search engines but since the upgrade and also because it is a magazine site, i am having problems on how i should do this.
my site is www.in2town.co.uk and i am trying to optimize the page for the following keywords
lifestyle magazine
online magazine
lifestyle news
Life and Style articles
healthy lifestyle
i am trying to make sure that google knows what the magazine is about, as i know have dropped down the rankings since the upgrade and for lifestyle magazine we were number one in google for such a long time but now we are on page 9 and this is our home page. we are seeing sites that have hardly any content ranking above us for this keyword
i have a small intro which i have just put in the past few days at the top and we have a welcome in the middle which is here.
Welcome to In2town Lifestyle Magazine
Our Lifestyle Magazine is a fresh, innovative and vibrant online magazine offering you the best in health,fitness and life & style features, as well as modern lifestyle, beauty, fashion, personal finance and entertainment. Over the years In2town Lifestyle Magazine has established a reputation for quality articles and informed lifestyle and health features thanks to our experienced team of editorial professionals.
By reading our online Lifestyle Magazine, you will be able to enjoy the interesting mix of entertainment features, health and lifestyle news as well as finding out what is happening in the celebrity world.
We are always happy to hear from our readers, if you have lifestyle news or a story that you feel our readers would be interested in then please do contact us.
xxxxxxxx
but i would like to get rid of that section as i am going to put the latest articles there. any advice on how to sort this mess out would be great
-
thanks for this, i have put it under the menu but not sure if it looks silly or not. have replaced the intro which was in the middle of the column with the story of the day which i will change around four times a day.
if i change this story four times a day instead of once a day would it help with google crawling my site more often. for some reason it is only according to cache visiting my site around every four days.
i use to find that if we published an article it would be in google within 24 hours or less, a lot of the times less but now it is taking around four days since we done the upgrade
-
I would go with a title like this:
In2Town: Online Lifestyle Magazine - Health, Lifestyle and Style News
Reads a bit better (which will help CTR) and you are getting all of your keywords within it.
Regarding the intro content, yes, content above the fold is much better and I would probably advise that you place it just below the navigation menu. I only mentioned the footer area in case that wasn't a viable option from a user experience point of view.
Matt
-
thank you for this. i will have a read of your link now. can you let me know where you would recommend to put an intro paragraph. do you feel i should move the below from where they are now and try and put them under my menu
Welcome to In2town Lifestyle Magazine
Our Lifestyle Magazine is a fresh, innovative and vibrant online magazine offering you the best in health,fitness and life & style features, as well as modern lifestyle, beauty, fashion, personal finance and entertainment. Over the years In2town Lifestyle Magazine has established a reputation for quality articles and informed lifestyle and health features thanks to our experienced team of editorial professionals.
By reading our online Lifestyle Magazine, you will be able to enjoy the interesting mix of entertainment features, health and lifestyle news as well as finding out what is happening in the celebrity world.
We are always happy to hear from our readers, if you have lifestyle news or a story that you feel our readers would be interested in then please do contact us.
xxxxxxx
i was taught to get the intro to the site near to the top as possible so google sees it within the first 200 words, not sure if this is still the case or not and if so then if i put the intro on the footer would this be bad for seo or do you feel it would be great here as i would have more room.
also what words do you think i should put in the titlemany thanks for this
-
Hi Tim,
What I would recommend is to have an intro paragraph, like you've said, on the page in one way or another. This could be in the footer if you have nowhere else (however, I would get rid of those spammy location names that are currently there). Try to get a couple of hundred words if you can (but this isn't always the case.
I'd also have a look at your internal linking to see if you can link back to your homepage with your keywords within the deeper articles within the site. I wrote a full guide on on-page optimisation that you might find useful - http://www.wowinternet.co.uk/blog/on-page-optimisation-with-a-view-to-the-off-page-seo/
I'd also revise your current title tag on the homepage to get some more keywords in there.
Having said all of this, it isn't always possible to optimise the homepage of a site with lots of the keywords so I would place a lot more of your focus towards building relevant links to the site. Get a load of social signals pointing to the articles and, where possible, have some exact match anchor links going to the homepage from relevant websites.
Hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What would you do about this Pillar Page conundrum?
I am re-organizing site structure for an e-commerce site. Here's the problem I have: The product (shipping container) is available to BUY and HIRE in four sizes, for example a 20ft container is one of them. Now, should I have a 20ft container product page for buying -- and also a 20ft container for hiring? I want the container sales and seperate container hire page to be pillar pages, if I don't have any cluster pages for the different container sizes below them it I'm worried it'll just be floating out there in the ocean while the sales page gets all the cluster love. At the same time I don't want to have something that looks like duplicate content with 20ft hire and 20ft sale page. Any ideas please?
On-Page Optimization | | scjames0 -
If Product Pages Perform Well In Google then Is It Possible That Category Page Can perform Well In Google?
Hi All, For my ecommerce site I have optimized my product pages very nicely like good images, detailed information about products, good reviews, implemented schema for my product and reviews and very perfect onpage. Now my query is if my products pages performing well in google then there are chances that my category page rank well in google too? Thanks!
On-Page Optimization | | wright3350 -
Listing all services on one page vs separate pages per service
My company offers several generalized categories with more specific services underneath each category. Currently the way it's structured is if you click "Voice" you get a full description of each voice service we offer. I have a feeling this is shooting us in the foot. Would it be better to have a general overview of the services we offer on the "Voice" page that then links to the specified service? The blurb about the service on the overview page would be unique, not taken from the actual specific service's page.
On-Page Optimization | | AMATechTel0 -
Finacial pages markup
I was wondering if there is away to use Schema for stock market pages?
On-Page Optimization | | ciznerguy0 -
What automated tools produce a number score for A) On-Page Optimization and B) Domain Exact Match?
SEOMoz Community, -I currently use SEMRush, SEOMoz Open Site Explorer and Archive.org for the other Benefit and Opposition factors. -I’ve had to manually search pages for keyword use in the title, footer & body for on-page optimization. -I’ve also manually searched Google for Domain Exact Matches. Thanks! -Andrew
On-Page Optimization | | Todd_Kendrick0 -
Home page keyword effecting internal page ranking
Hello, My client has a second keyword for the home page that is competitive. The home page is not being ranked for this keyword. Instead, an internal category page is ranking. This internal category page is more relevant than the home page - it shows the categories for the actual products that this term refers to. But everyone around us in Google's page results has far more backlinks than the internal page, and we're all heavily optimized for this term. My question is, is it safe to pull the second term off of the home page or is this internal page strong because it is somehow being strengthened by the home page optimization?
On-Page Optimization | | BobGW0 -
Duplicate page
Just getting started and had a question regarding one of the reports. It is telling me that I have duplicate pages but I'm not sure how to resolve that.
On-Page Optimization | | KeylimeSocial0 -
Redirect and page ranking
We used to have a good page rank of Google, but now our page rank dropped to zero. A few months ago we did a redirect from our www.???.com to non-www.???.com, because non-www.???.com is now our main website. We also have a number of other domains which we redirect to our main website non-www.???.com Do you think these redirects are causing the problem, and if so what can we do to fix it? Thanks!
On-Page Optimization | | poupette0