What (Local SEO) NAP to use when your country doesn't use Suite #s?
-
New Zealand does some good things, for example we grow hairy fruit called Kiwifruit, put other fruit into bottles and call it Sauvignon Blanc, but we can also be a bit, well...fruity.
My problem is that when we Kiwis list out NAPs we do it like this: ABC Company, Level 1, 123 Example St. Now the fruity bit is we don't have Suite #s, there is never: ABC Company, Suite #400 Level 1, 123 Example St. We just expect you to go up to level 1 and bl@ody well find the office thanks very much (yea there are signs).
It seems like a Local SEO shared office situation but it's the whole floor! I'm worried if I get an office in an office building then I will have my results merged with Extremely-Boring-Accountant and Angry-Lawyer who happen to be on the same level.
What's a Local SEO aware guy to do?
-
Thanks, will do
-
Hi Bruce,
Thanks for your patience. I did get a chance to speak with my colleague - Nyagoslav Zhekov of NGSMarketing.com, and he feels that Google will be sophisticated enough to handle this issue, especially given that this is par for the course in your country. Likely Google handles this the way they do shopping malls here in the U.S. Just be sure your business name and phone number are unique to you, and cross your fingers that no problems arise.
-
Thanks Miriam
-
If I log out of normal moz, and then click the login button at the bottom of this thread and login, then I am Q&A logged in. Weird.
-
Hi Bruce,
This is quite interesting, what you've described regarding New Zealand addresses. I'm going to ask a colleague who has done quite a bit of local work in NZ if he has any info about Google's ability to handle this. I will hop back in if he is kind enough to respond to me. One would presume that Google gets this about your country (love those little kiwi birds, btw) but I'll see what I can find out!
-
Yeah I thought Miriam Ellis was the subject matter expert and I've copied her advice below (there is no solution) from 13 months ago. I'm kinda hoping that there is updated advice and even perhaps a solution?
"It's important to understand that no matter how many citations you get, you are at risk of their 'power' being split between you and any other business sharing the address, and simply confusing the bots further. It might be helpful to visualize being a bot here. If you see 50 references around the web to Jane's Hair Salon, 23 for Jenny's Yoga and 72 for Bill's Martial arts all stating that they are located at 123 Main street, who do you believe? Therein lies the problem and it's not going to be a winning situation for any of the businesses mixed up in this. Google has never handled the concept of shared addresses well. Unfortunately, in the real world, people do share addresses, but Google's system is not designed to cope with that, so either one abstains from participation in Google's local products, or finds a way to comply with them." - Miriam Ellis Oct 13 http://moz.com/community/q/local-seo-how-to-handle-multiple-business-at-same-address
-
Thanks Moosa. We use PO Box numbers.
-
Thanks for your quick response Federico. The issue is New Zealand does not use Suite #s at all.
-
My apologies for not responding to the responses earlier, I got caught in some sort of odd logged out bug for just the Q&A section
-
I'm going through the same issue with a client with 2 offices - both are shared.
I'm taking heed of the advice given at http://moz.com/community/q/local-seo-how-to-handle-multiple-business-at-same-address and http://moz.com/community/q/multiple-businesses-at-the-same-address-avoiding-google-places-trouble
-
When you don’t have it, you don’t have it… just use it with what you have and this won’t really be a problem for Google I guess…
But if you get some letter to your address how do you get it without the suite no.? #just wondering!!
-
Doesn't the building provide you with a suite number? (ask there)
They usually do for correspondence delivery. Try to see if you can get one, but if you can't then you should use what you have, without the suite # as there's none.
There are several businesses that run in a same "office" with just separate "areas" and use the same address, that shouldn't be a problem. In fact, the lack of a suite number isn't your problem, but the building's.
Hope that helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Negative SEO with Google Images
We have a client in the heavy equipment industry that is trying to "push down" images in a Google image search that are associated with an accident over ten years ago. This client has launched a new website, and we have applied the best practices of on-page SEO (page titles, unique meta-descriptions, alt-image tags, focused keyword targeting, etc.). The challenge we have is with Google Image results. It seems the image results shown in the Google Image search rankings are often not inline with how images have been labeled in the alt-tag section. I have checked these images with the Moz Chrome extension, and I have often found the way the image is labeled in the alt-tag is not related to the search query made within the Google image search bar. I certainly may not be factoring in other weighted items when it comes to how images are ranked. Are there other ranking factors associated with Google Image results outside of the Alt-Image Tag? If so, what are those factors? Our ultimate goal is to provide a strategy that would allow us to tag images within this specific sector that are relevant to this specific heavy equipment product, and at the same time, "push down" the rankings of the images that have a negative association to them. We certainly want to take the right approach here, and want to earn these rankings. However, the way Google ranks images seems to be a mystery of sorts. Is there a specific strategy relevant to Google Image rankings that would fall inline with the challenge listed above? I appreciate any advice on this topic. Thank you.
Image & Video Optimization | | JaredBroussard0 -
Can I make iframe video SEO friendly?
Hello there, Is it possible to make iframe SEO friendly? I have to use iframe to add video to the page. I know I can use the name and title attributes, but will it help to rank my page? Also can I put alternative content to describe the video? some iframe examples: <iframe<br>name="example-name-a"
Image & Video Optimization | | BBI_Brandboost
width="300"
height="300"
src="example-a.html">
Alternate content video a</iframe<br> <iframe <br="">name="Example-video-name-b"<br /> title="Example-video-title-b"<br /> width="300"<br /> height="300"<br /> frameborder="0"<br /> src="example-b.html"><br /></iframe>0 -
Unusual Google+ Local listing ranking well
If you search for locksmith Phoenix, this Google+ page is ranked #3 in the local results: https://plus.google.com/117543374216451236579/about?hl=en The phone number is a VOIP number, they don't appear to have many/any citations, no reviews, etc. They've listed the Yelp search results page as their website. Strange. How are they ranking so well? Is Google ranking them well because it's associating them with Yelp.com? Any thoughts?
Image & Video Optimization | | AdamThompson2 -
Will it help/hinder our local seo by including our local adress on multiple pages?
We have a large website that targets the whole UK. It has landing pages for every town in the UK. For the towns that this particular business has a bricks and mortar hq, we have set up a local/places page. We then added the corresponding places adress to the appropriate town page on the website. This is just a handful compared to the 3,000,000 towns our site aims to rank for. Question: Would it help or hinder our SEO efforts to add the local addresses to other town pages in close proximity to the original? For instance say we have a places address for croydon in London. Would it hurt to add this address to pages that target towns near croydon, such as Mitcham. All opinions greatly appreciated. Cheers!
Image & Video Optimization | | Silkstream0 -
Local SEO NAP issue
Hello, All of my citations addresses have the street address 913 S. Latah Street except there are other businesses in this building with the same address. Should I have included "Room H"? Also, is "S." different than "South"? Is "St." different than Street? Looking for correct consistent citations.
Image & Video Optimization | | BobGW0 -
Should I be submitting to Google Places AND Google + Local?
I hear there is a merging between Google Places and Google + but I still see a sign up page for Google Places is live? Could anyone tell me if I should be submitting to both Google + Local and Places please?
Image & Video Optimization | | Clicksjim1 -
What's the best way to host video for SEO purposes?
Hello SEOmoz folks, I'm curious as to whether it will be more beneficial for a website to host a video on the site itself or to host it on YouTube and then embed the code on your site. The options so far, as it seems, are: 1.) Host the video on YouTube or Vimeo or wherever else, then embed the YouTube code into your own website's HTML. 2.) Host the video on your own website by itself. 3.) Host the video on your own website AND YouTube AND Vimeo. I'm wondering which option is best. And if hosting your video on your own website is a good way to go, whether to go that route solely or in addition to hosting on YouTube, what is the best way to go about that? Do I have to embed a player AND the video info into the HTML of my website? What player is best for this? Flash, or something else? And once I get the video on my site one way or the other, how do I write the code to make sure the video thumbnail shows up next to my search results in Google to maximize the SEO potential for the video clip? Sorry for the long question, but I've been searching everywhere for this and I'd love just a direct answer on it. Thanks for your help! Cheers, Dani
Image & Video Optimization | | MountainMedia0 -
I understand that in addition to video sitemaps, a transcription of a video, if presented properly will help google and may help SEO. I cannot find information on the basics to add transcription properly to a page. Advice or direction appreciated.
Looking for guidance or information on the nuts and bolts of how to use transcriptions with video.
Image & Video Optimization | | hughman0