Impact of number of outgoing links on Page Rank of an optimized page?
-
What is the current best practice on preferred number of outbound links on a page you are trying to rank with:
-
According to online resources form a pure page rank perspective a high number of outbound follow links can have a negative impact not only on child pages but also the page itself
http://pr.efactory.de/e-outbound-links.shtml -
Other resources suggest that particularly placing high quality outbound links on a page (nofollow) increases the trust and authority of a page
Are there any other elements to keep in mind? Is the best practice to avoid any follow links on a page you want to rank well in Google for?
Thanks /T
-
-
Having many links on a page will not reduce the PageRank of the page that it's on.
However, it will reduce the amount of PageRank being passed to the individual links on the page, so you should try to keep the number as low as you can while maintaining a good user experience. A general rule of thumb is to keep the number of links to 100 or less, although many ecommerce sites have many more (the typical Amazon.com page has 400+ links).
Linking to high-quality, relevant external sites is believed to improve the relevancy of your own page. These should not be nofollowed. In general, it should not be necessary to use nofollow for external links unless you are linking to a direct competitor (but then, why would you be linking to them?) or in the case of UGC where people may leave links to low quality sites.
In general, just use your common sense and link to any relevant internal or external pages that you think will enhance the value of your content. Don't use nofollow. It's good to use target="_blank" to have external links open in a new window.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ranking more than one page.
Our travel website has a number of different places listed. The layout of each place is the same as the next. On place ranks on page 1 for its keywords where as others do not. Is there a tool of some description that may identify why this is.
On-Page Optimization | | twiguins0 -
Async JavaScript page load times affect on ranking.
Our company plan to use in our product page a live chat support app. But I concern about the page load time. The script is loading asynchronous and in the inner tests increase the average page load time with around one sec. Previously the load time was between 2.5-3.3 sec after the chat support increased to 3.8-5 sec, but sometimes there was extreme +10 sec worse results. My question is how much can this impact to our search engine rankings?
On-Page Optimization | | laszlo_muhi0 -
Losing Page Rank
Hello Moz I launched a re-design of our site over the summer and we jumped in organic search for some keywords. Recently one of our landing pages is being hammered by Google last we we lost one position this week we lost 5 positions. Although, when I check the on-page grade Moz gives it an A is there a check sheet anyone has that I could go through to see if I have any common problems. Ryan
On-Page Optimization | | ryanparrish0 -
Page rank question
Hi all, pretty standard SEO question that I'm sure you are all getting asked day in, day out... the following page: http://www.3wisemonkeys.co.uk/dvd/portable-dvd-player-car/ It's targetting keywords "portable dvd", "portable DVD player", "portable DVD players" & "portable dvd player for car". The page gets a grade A via Moz analytics On-page grader for the keywords. We have incoming links and I believe the page is structured correctly with all meta tags, H1 etc and tried not too overload the tags with keywords. We have the keywords in the URL etc. We are still stuck on page 2 for all phrases. Any thoughts or suggestions as to what we are doing wrong please? Any help would be great.
On-Page Optimization | | jasef0 -
How should i optimize this page
Hi, i am having major problems in optimizing this page as it is a magazine site. On normal sites i have no problem in optimizing the page to get the correct keywords to come up in the search engines but since the upgrade and also because it is a magazine site, i am having problems on how i should do this. my site is www.in2town.co.uk and i am trying to optimize the page for the following keywords lifestyle magazine online magazine lifestyle news Life and Style articles healthy lifestyle i am trying to make sure that google knows what the magazine is about, as i know have dropped down the rankings since the upgrade and for lifestyle magazine we were number one in google for such a long time but now we are on page 9 and this is our home page. we are seeing sites that have hardly any content ranking above us for this keyword i have a small intro which i have just put in the past few days at the top and we have a welcome in the middle which is here. Welcome to In2town Lifestyle Magazine Our Lifestyle Magazine is a fresh, innovative and vibrant online magazine offering you the best in health,fitness and life & style features, as well as modern lifestyle, beauty, fashion, personal finance and entertainment. Over the years In2town Lifestyle Magazine has established a reputation for quality articles and informed lifestyle and health features thanks to our experienced team of editorial professionals. By reading our online Lifestyle Magazine, you will be able to enjoy the interesting mix of entertainment features, health and lifestyle news as well as finding out what is happening in the celebrity world. We are always happy to hear from our readers, if you have lifestyle news or a story that you feel our readers would be interested in then please do contact us. xxxxxxxx but i would like to get rid of that section as i am going to put the latest articles there. any advice on how to sort this mess out would be great
On-Page Optimization | | ClaireH-1848860 -
Too Many on page links
What is everyone's opinion on this? < 100 at all times? 100 -200 Okay? 200-300+ A little much?
On-Page Optimization | | MirandaP0 -
What's the impact of # in the main domain page?
After a little research I did in the Source Code of the root domain page of seomoz.org and searchenginejournal.com , I found that the first one contains no at all and that the other contains like 10 . I though that the was something relatively important on a web page for on page optimisation. Did I missed something? What's you opinion on the subject? Thanks for your help!
On-Page Optimization | | Louis-Philippe_Dea0 -
One domain with keyword optimized pages or multiple domains
Hi There. I have a client in the real estate law services business. Which is better for long term search traffic? 1. A single domain ie. smith and smith law.com with pages focussing on each neighbourhood they operate in ie. .com/real estate law manhattan.php, .com/real estate law brooklyn.php etc or 2. multiple domains each focusing on one neighbourhood the business operates in ie: real estate law manhattan.com, real estate law brooklyn.com etc Thanks for the help, Josh
On-Page Optimization | | dreadmichael0