New Rules Keywords of Google Panda
-
Hello Everyone,..
I want to ask regarding my confusion of Keywords. How does search engine see the keywords? and find the website that is matched with the keywords.
So this is what I mean:
When I type keywords "luxury dog clothes" at google, then the website which is showed up, is nothing using keyword of "luxury dog clothes". But then appeared websites which in bold words are "designer dog clothes", "dog clothes", "designer dog" .
Can anyone please help me to explain why Google shows the website which is not identical matched keywords "luxury dog clothes" that I am looking for? I read at the beginer guide SEO, that the good keywords must be placed at the front of the title then in the body description, placed no more than 2 times. But in fact, for the example above, there is nothing words of "luxury dog clothes" placed at the title and in the body description.
This makes me very confuse how to determine the right keyword for mine, especially the long tail keywords.
Thank you everyone. Hopefully you all can help me to explain as I am a newbie at SEO.
-
Owh well... now it is like a puzzle inside my head. LOL It's not as simple as I think I guess. Thanks once again Chris.
YEappppp,.. I am not give up!!!! gooo gooo gooo...
-
that's just an example from the term you mentioned write the meta for users, you want the grab their attention and if you can slip a few keywords in there all the better.
Nothing worse than seeing a meta description or title like
Keyword | keyword | keyword
Its a difficult line as you need to get the balance right of users vs keywords. If you know your content is about only a couple of things then its easier. As you've started you can and I recommend look at your competitors see what they are doing how they are doing it and why its working and most of all learn from it.
Keep going!
-
Thanks again Chris for your help
Chris I want to ask regarding the link that keywords to concept that you gave to me. So then, when I am looking up for a keyword in the Google keyword planner, there will be a group of ideas that is related to a keyword that I looked for. Which is very good for me to make it as a themed concept in my fully content, isn't it?
Then,.. should I write each of keywords in the group of ideas as meta keywords at my website? Since in the article that we shouldn't optimize for only a single keyword.
What do you think?
-
Hello again,
So I've taken the time to Google your search and behold -
Meta Title - Designer dog collars, designer dog leads, designer dog ...
URL - www.*****dog.c/
Meta Description - Designer, stylish and luxury dog collars and dog clothes from UK pet boutique Lovemydog, stylish dog coats, designer dog collar and leash, show leads,
You may see that the search term is in fact there but its in the meta description yes its not the strongest but combined with the humming bird update its enough to rank it along with a good domain authority.The reason you want a long tail compared is a short tail like July 4th, all though July 4th may get more searches but the longer tail 4th July Dog Harness get less searches but less competitive and more likely to convert to your keyword.Hope that helps.
-
Hi Caitlin,..
Thank you for helping me to answer my confusion.
Yes I know Cait,.. It was all written on the guide. But then, If I type the long tail keyword on the search engine, there is no website using that long tail keyword appeared on the first page. That's why I am so confused right now. You can check to type "luxury dog clothes" at GOOGLE, but then website which appeared on the first page is nothing used "Luxury Dog Clothes" instead "Designer Dog Clothes", "Dog Clothes", "Designer Dog"
-
Long term keywords are highly targeted which means that, overall, there is generally less competition. While 4th July Dog Harness may not be receiving as much traffic as the other keywords you had mentioned, there is less competitions. This means that the chances of your website being served up in the SERPs for this search are much higher - which is what you want
^Caitlin
-
The other question is,.. If I want to post about the 4th July dog harness.. what the best keyword for that?
As I have looked up at the keyword difficulty tool that keyword "4th July" and "dog harness", they have the high search volume. But then if I look up the long tail keyword of "4th July Dog Harness" it only a few search volume. So then, what do you think what keywords should I use then?
Sorry
I am a newbie ,.. need a guidance
Thank you
-
Hiya,
lots of things to look at but try
http://moz.com/blog/keywords-to-concepts
and
http://moz.com/blog/keyword-volume-tools
My favorite sneaky tip is "don't hit enter" on the second link!
and finally research research research the more time you put into researching the more it pays off down the line.
-
Hello Chris,.. Hello FCBM,..
Thank you for helping me to explain what's going on here.
Well then, regarding the long tail keywords, what do you suggest about the tools of "keyword difficulty" that SEOMOZ offered? Whether keywords how would you choose based on the keyword difficulty?
Thank you Chris & FCBM
-
Without doing any research my bet is luxury dog clothes has far less search volume than designer dog clothes. So the site you're talking about decided that they don't want to chase the words with less volume which makes sense. Also Google is smart enough to make the connection between designer and luxury. You usually don't want to worry too much about long tail keywords as those have low volume searches and don't make economic sense to optimize pages for something that get searched rarely. What does make sense is getting a high ranking for decent traffic KW and then blogging or something to capture the long tail words.
Hope that makes your understanding a bit better.
-
Hiya,
Google release an update a while ago now called "humming bird" the idea with the update wasn't to penalize of anything but to better understand users search terms as English can have multiple meaning for one search. So knowing this you have to think luxury dog clothes & designer dog clothes are very similar and Google understands this and what it's trying to do it give you what it thinks the best search is for that term.
You can read some more here http://moz.com/blog/hummingbird-unleashed or do some searches and find out more.
Obviously that's a simple version there may be other factors but I only took a brief look.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why is my Google search bringing me other keywords than what I typed in?
When searching Condor Voucher on Google US where our business operates the SERP results show results on the first page that do not contain the keyword Voucher at all but instead Condor Coupons and Condor Promo Codes. Is this due to relevance of the other sites(higher search volume keyword), their domain authority, page authority, better authoritative content? Or does Google recognize that voucher is not often used in US and uses more common keywords such as Coupon and Promo Code? Therefore we cant rank for a term with such a low search volume?
Keyword Research | | MyVoucherCodes0 -
Keywords
i have found proper keywords for my site. The site is www.anavasis.gr what is the proper way to have them in my site? Make articles in my site and link them from the homepage like: www.anavasis.gr/keyword-article and put all those links in the footer of my homepage? Which is the best way? thanks in advance
Keyword Research | | anavasis0 -
Any keyword tools to do this?
Hi, I'm looking for a tool which can pull keyword idea data from Google Keyword Planner at landing page level for multiple URLs at once. Right now with Google Keyword Planner you can only manually do one URL at once. Which will give you 800 keywords. I'm looking to pull landing page keyword ideas for about 10 URLs at once, so in total i should get about 8,000 keywords. Any tools which can automate this with Google Keyword Planner? Cheers.
Keyword Research | | jayoliverwright0 -
Keyword inside keyword
Hi, I'm a newb and I'm trying to wrap my head around how this keyword thing works. Let's say I find these KWs as part of my research: Acupuncture Acupuncture Clinics Acupuncture Clinics in Gainesville Acupuncture Clinics in Gainesville Florida Does optimizing for Acupuncture Clinics in Gainesville Florida optimize me for all the other terms as well? And furthermore, might I appear for searches like these too: Acupuncture Florida Acupuncture Gainesviile Acupuncture clinics Fl Thanks a bunch!
Keyword Research | | Graphbyte0 -
Keywords ranking however the URL shown is not related to the ranked keyword?
Hi, Some of our ranked keywords and URLs are not related. e.g. the served URL is not optimised for the specific keyword, any ideas? Thank you Daniela
Keyword Research | | EurekaSolutions0 -
How do I use Google Keyword in onsite seo?
Hello to all, I wanted to ask if I am doing this correctly. So I own a Bernese mountain dog website I used the google keyword research tools to view keyword ideas. I listed my results below. So my questions are: 1 - Bernese Mountain Dog Puppies (the keyword) blow away the other keywords. So when you are looking at your sites most popular keywords, do you make the most popular keyword your homepage? Because it gets the most link juice? Like would you build the homepage around the best keyword instead of branding - like the company name etc? Or does it matter? Basically just as long as you use it for one page? 2 - When you have keywords that have parts of other keywords, is it safe to use the longer keyword because it has parts of the other phrases? Such as Bernese mountain dog puppies for sale is a part of Bernese mountain dog puppies for sale in Colorado. So if you use bernese mountain dog puppies for sale in Colorado, it will also hit the bernese mountain dog puppies for sale? ( without the In Colorado) What type of strategy would you use for this type of situation? 3- Lastly, and thank you for your time - I watched a video from a grey hat seo guy. He said to take a keyword or phrase like say Colorado home builders, create a page like example.com/Colorado-home-builders/ Then make you h1 tag - The Best Colorado Home Builders Add The Best Colorado home builders to your meta description and one more time in your h2 tag Then create a Bold, and italic The Best Colorado Home Builders in your unique content paragraphs. So my question is - is this grey hat and bad? Or the standard? I do not want to get hit for over optimizing. So just wanted to ask you opinion first. In the end, I truly thank you for taking the time to read my questions. I appreciate everyone's help and greatly appreciate your knowledge. So my results look like this | bernese mountain dog puppies | 590 | Low | $0.45 | 1% | |
Keyword Research | | Berner
| bernese mountain dog puppies for sale | 90 | High | $0.42 | 9% | |
| bernese mountain dogs | 90 | Low | $0.37 | 0% | |
| bernese mountain dog puppies for sale in colorado | 30 | Medium | $0.76 | 0% | |
| bernese mountain dog breeders in colorado | 20 | Medium | $0.32 | 0% | |
| bernese mountain dogs colorado | 40 | Low | $0.08 | 0% | |
| bernese mountain dog puppy breeders | 10 |0 -
Keyword Planner - search volume for keywords seems to be off. Anyone else experiencing this problem?
Using Keyword planner, I am seeing search volume results which to me look somewhat odd. Anyone else experiencing this? How is this different to the keyword tool used before?
Keyword Research | | seo12120 -
How do you determine whether to pursue keywords suggested by Google Instant?
I have heard that a good source of keyword suggestions is looking at what pops up as suggestions when you start typing into Google. My question is how do you know if it is worth your time to create content around those suggestions? If you enter these suggestions into Google's Keyword Tool, often there is no data on search volume.
Keyword Research | | ProjectLabs0