Can we rank website without main keywords on its homepage?
-
For example my company website on Google Search Engine...
Web Design Company & Digital Agency in Jakarta
coriate.com/
Coriate is a website design & Internet marketing firm in Indonesia. We offer the best web solutions, digital advertising, and SEO Services in the industry.Can I do backlink to it, but different keywords? Like Social Media Management or Facebook Like?
-
You should rank your home page for your company term. If you want to rank for things like "Social Media Management or Facebook Like", then you should create a page called coriate.com/social-media and coriate.com/facebook-like and create an in-depth article about those topics. Create a guide teaching the reader how to be success at those tasks and then advise them your company does those things. Be careful with keyword anchor text backlinking. Focus on creating high quality content, targeting one primary keyword per page, sharing socially and using your network to help promote the content.
-
Can we rank website without main keywords on its homepage?
I'm not 100% clear on what you're asking, but I'm going to take a guess at it. If you're asking does your homepage need to target specific keywords for other pages on your site to rank, the answer is no. I asked a similar question about this a while back, and most people on here told me, that you're home page should be about your brand. As you build out the rest of your site, you can use landing pages to target specific keywords and obtain links for those pages.
Can I do backlink to it, but different keywords? Like Social Media Management or Facebook Like?
Yes, you can. It's good to have a variety of anchor text to your pages. Exact match anchor text looks spammy these days. If you are in control of what that backlink is going to say, however, I would have it be your brand if at all possible. Also, while you want a variety of anchor text, it still needs to be relevant to your site and the page. I don't know enough to say one way or the other if "Social Media Management and Facebook Like" work. It's a judgment call, but if I had to make a choice, I'd say yes. Though, I really couldn't say for certain about the specific example you gave one way or the other.
Best,
Ruben
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Sale page ranking for "[blank] for sale" keywords
My company's Ecommerce site has a sale category that is currently out performing some of our normal categories in the SERPs for "[blank] for sale" keywords. For example the sale category landing page is ranking for the keyword "vegetable seeds for sale" rather than the vegetable seed category. Has anyone ever dealt with a similar situation to this? or does anyone have general advice for optimizing (or weakening) sale pages?
On-Page Optimization | | Scoleman1 -
.htaccess Question and Ranking
I have some basic rules set up in my .htaccess file and just curious as to the implications of them as I seem to have a website ranking very low on Search indexes for no particular reason that I can fathom. My question is a follows I have a htaccess rules set up in my application application that first strips the file suffix and then adds a closing brace for example Rule 1: http://www.domain.com/my_page.php becomes http://www.domain.com/my_page
On-Page Optimization | | ecrmeuro
Rule 2: http://www.domain.com/my_page becomes http://www.domain.com/my_page/ Will this rule expecially Rule 2 effect ranking or will these rule have no adverse affect on the website as my MOZ reports still seem to have pages listed win the Top Pages by PA section without the www? Below is an example of the htacess file. RewriteEngine On Redirect Trailing Slashes... RewriteRule ^(.*)/$ /$1 [L,R=301] RewriteCond %{REQUEST_URI} /+[^.]+$
RewriteRule ^(.+[^/])$ %{REQUEST_URI}/ [R=301,L] Redirect non-WWW to WWW... RewriteCond %{HTTP_HOST} ^contractor-accounts.co.uk [NC]
RewriteRule ^(.*)$ http://www.contractor-accounts.co.uk/$1 [L,R=301] Handle Front Controller... RewriteCond %{REQUEST_FILENAME} !-d
RewriteCond %{REQUEST_FILENAME} !-f
RewriteRule ^ index.php [L]0 -
Site update and what to do about current keyword rank
Hi im in the process of giving my site a major update as its only one page and not responsive . The the new site will have a homepage with a list of my services with a small description of each and each service will link to its own page. My one page site at the moment ranks number one in my area for a low competition keyword (moz keyword score of 13%) of course this sends me very little traffic. With my new site im also going for more keywords but these will be Moz KWD 30% and 40%. I know this will be quite hard and take some time but i'm pretty sure I know what I need to do to get there. Now my question is what do i do with my current home page (only page) that ranks for that low comp keyword?
On-Page Optimization | | juun
I dont want to lose my rank for that, so do i make a new page on my new site that is optimized for that keyword, but then I don't want to 301 my homepage to that so I guess as its such an easy word to rank for my new page would soon rank for that? What are your thoughts and advice please, thanks in advance.1 -
Am I spamming my Keyword?
Hi All I am trying to rank my site for many key phrases but the pretty much always contain the word "Sussex" The biggy with a lot of competition is "Caterers Sussex" and similar variations when I view source on their page I find that Gastro catering's code uses "sussex" 92 times in it code. My site www.SussexChef.com uses the word "Sussex" 590 times, the competitors site mentions the word less in its code and is dominant for all my desirable key words. Am I spamming my keyword by using Sussex too often when naming my image file? Is there anything in this or am I barking up the wrong tree? Thanks for your help Ben
On-Page Optimization | | SussexChef830 -
Keyword Stuffing Issues
Hi Folks, At this URL https://purplegriffon.com/courses/project-management/prince2 as an example, you can see that I am outputting all course dates in a table. Each table row contains information regarding the specific course such as start date, duration, location but also course title. In the course title it will obviously contain the keyword, in this example that is 'prince2'. So my question is this. As the MOZ on-page grader indicates that I am keyword stuffing (even though I receive an A grade) will Google be clever enough to know that I am displaying a table of events for PRINCE2? Or will it class the page as containing too many keywords? Each event links to a specific event page for that event, so is unique. I am interested in hearing the thoughts of the community on this. Thanks. Regards Gareth
On-Page Optimization | | PurpleGriffon0 -
You notice rankings go up when..
you link out to wikipedia? I feel there are always benefits to linking out to authority sites like this
On-Page Optimization | | imageworks-2612900 -
Should you try to rank for misspelled keywords?
Hi there, 2 part question: Is it best practice to try to rank for misspelled keywords that bring in lots of traffic or should you instead just try to rank for the correct spelling of that keyword and hope that you rank better on the misspelling as an indirect result? E.G. The misspelled keyword "Hamilton island accomodation" is a common misspelling that brings in traffic but we have an "F" rank for that term (obviously because we spell accommodation correctly on our site). We don't want to misspell anything but are there techniques to rank better for misspellings that won't hurt content quality? The On-Page Optimization tool says that our website doesn't rank in the top 50 on Google Aus for "Accomodation Hamilton Island" or "Hamilton Island Accomodation" but when i do a manual search, we actually are the first result. Is this an error with the On-Page optimization tool? Thanks!
On-Page Optimization | | HamiltonIsland0 -
Main Page title change.
Hi, For some reason every week or two I am changing the title tag of my main page. Each change takes place because I find new version better than the old one. Does this have any impact on my SEO results (I'm keeping the main keywords each time) ? If it has an impact is it positive or negative ? And should I stick to one title and not change it under any circumstances for long periods of time ? Thanks!
On-Page Optimization | | lolskizz0