Social widgets, iFrames, Duplicate content and more...
-
Hi guys,
I am thinking about embedding a widget on my website that pulls social content from a number of networks.
The script (javascript) creates and iFrame and serves up social content which is embedded in an external page ie:
Tweet --> embedded on widget-domain.com/page.html --> embedded on my-domain.com via an iFrame.
Questions:
1. Will this carry any SEO benefit? Will Google see this as "fresh + frequent" content?
2. Will this carry any SEO penalties? Will Google see this as duplicate content?I hope thats enough info to get some feedback - let me know if I can provide any more.
-
That is correct
-
Thanks Monica and Ryan.
My takeaways are that Google may or may not attribute iFrame content to the page its embedded on.
Assuming that it does, then normal content quality rules apply.
It's unlikely that duplicate content penalties will apply with embedded social content as Googlebot is smart enough to figure this as a legitimate source of embeddable content.
-
As Monica mentions, this is questionable as to whether or not it'll be seen as content on your page, since it's embedded in an iFrame. Here's Google's take on it: "Pages that use frames or iframes display several URLs (one for each frame) within a single page. Google tries to associate framed content with the page containing the frames, but we don't guarantee that we will." From: https://support.google.com/webmasters/answer/34445.
There's not much of a worry about duplicate content with this practice, and many white hat, legitimate websites import comments and twitter feeds. The only cautions on penalties would be the standard, "avoid bad neighborhoods" or spammy social profiles in your comment stream. Cheers!
-
If all you can see in the source code is the widget, then that is all that the bots will see. If this widget is helpful for your searchers, then that will be the benefit. Google will only see that there is a widget on your site. It will not see any content that isn't in the source code. If you want the content to be seen, an RSS feed might be a better option.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is a good benchmark social share rate?
What is a good benchmark social share rate? Does a benchmark exist? For instance, on a Zillow home profile, what % of people share that home listing on social media? Or on a NY Times article, what % of people share that article on social media? Thanks.
Social Media | | NicheSocial1 -
Counting unique landing pages in Google Analytics: social vs organic channels
Remember the technique Rand posted for counting the unique indexed landing pages on a site? http://moz.com/blog/indexation-for-seo-real-numbers-in-5-easy-steps I'm using Google Analytics to compare this result for the "social" channel vs. the "organic search" channel. The idea is to see whether social or search delivers people to more unique landing pages. I would expect organic search to yield a significantly higher count, due to long tail searches for relatively obscure terms. We have an archive of over 500k pages that Google could be indexing, even if only a fraction of a percent of those might be getting social mentions. But that's not what the numbers show -- I'm seeing roughly 10% higher numbers for the Social channel than for Organic Search. Again, I'm counting unique landing pages here, not the total pageviews or visits. If anyone else here is monitoring these metrics, please chime in with your results. What's the baseline expectation for a large website with hundreds of thousands of pages of issue-centric user-generated content? Should search traffic provide 2x more landing page exposures than social? 5x? 10x? or 0.9x, as in my case? In short, I believe these numbers are pointing to an indexing/ranking problem following a recent site redesign.
Social Media | | mcglynn0 -
Improving page rank for a social media profile?
What are some ways to build links to social media page that links back to your website? Example: Building links to my Pinterest page that links back to my website. Who do we pump up the Pinterest page?
Social Media | | KrisPhoto0 -
Multiple Social Media Accounts
If I use multiple social media accounts to share-reshare on facebook, to increase the number of people that see my posts, do I need to somehow mask my IP from facebook/google? I only have one personal facebook account right now. I have been reading and am speculating that most SEO's use several facebook accounts. I know you have to build a facebook account that looks/feels real, but do you have to mask your IP address somehow to stop facebook/google from realizing you are one in the same...
Social Media | | JML11790 -
Best Social Sharing Platform for B2b sites
Guess that title of the question says it all. What is the best social platform for dull b2b sites? The kind of content that you wouldn't want to share with your friends and family.... Not that type of content before anyone gets the wrong idea 🙂
Social Media | | DavidLenehan0 -
Sherpas for a journey of best practices for social media marketing?
What are early-stage (0-6 months) best practices for social media marketing in a business to business market? Our customers are professional buyers of electronic components. We are doing it backwards. We registered Facebook, Twitter, YouTube and a few more. +5 for initiative. -5 for not having a social media marketing plan. -5 for not having someone helping us who really knows how to engage with our audience. This is also a humble request to SMM gurus out there who have room for a new client. I'm looking for our sherpa. Thanks!
Social Media | | groovykarma0 -
Social Media Convergence Issues
Hello and Good Morning, I have a tech convergence question... In our social media package we have listed that we will subscribe to hubpages and scribd. a lot of these services do the same thing (twitter vs identi.ca, color vs instagram, gowalla vs fourquare, ect), what are some of the better services to use and why? We have our favorites but they may not necessarily be the most effective. thanks!
Social Media | | imageworks-2612900 -
How much is enough when it comes to Social Media?
I have attended a number of social media webinars with tips on getting the most out of Facebook and Twitter. Now, I would like opinions from someone who is not trying to sell me something. We post 2 daily blog articles to our Facebook company page which auto re-posts to Twitter every day. Is that enough, or is it necessary to hire someone to engage people with additional conversation? If your answer is that additional conversation is needed, are there any companies or individuals that you recommend to provide these services at a reasonable cost?
Social Media | | BradBorst0