Need suggestion to place longer content on products category page
-
Hi All,
I wanted to place longer content on products category page, Currenty I am showing product listing first and then small description at the end of listing.I don't want to add longer content either bottom or top.
I want to make two tabs at the top of each category pages like Products | Informtion
In Product section (after clicking on it) I want to display all products listing & in Information tab (after clicking on it) 2-3 paragraphs of webpage content but I'm afraid If I will place the content in this way Google won't index content and my purpose of adding webpage content to target long tail keywords won't fulfill.
Please suggest me if you have any better idea & let me know what I am going to do would be good or not in SEO perspective.
Thanks
-
I had a problem with hidden content on a review plugin I was using (they have since changed it) due to tabs. I can confirm that none of the reviews were indexed that were behind hidden tabs.
So, no I would definitely not hide text now that Google doesn't see it. If you want to test what Google will see and take into account, use the Google Render tool in Webmaster tools.
-
Okay, I have read a lot of conflicting information about this.
The thread Tom has shared does seem to indicate Google is no longer indexing hidden text but these tests seem to show otherwise: http://www.firstscribe.com/blog/searching-hidden-content-google-indexing/
Also check this page : "As far as I have seen since the discussion died down, Google does index this content. Personally, I think it would be really odd for them to stop indexing it. Also, from the clarification Google provided, there was nothing to suggest otherwise."
Personally I don't think you will run into any problems if you use something like this.
-
Hi there
First of all - your logic is sound. Trying to add additional, useful content to the product page could help its SEO performance. There are obviously a number of other factors that will determine its success, but the principle logic is good.
Up until very recently, I would have said go for the solution you have proposed above. It was a great way of getting useful information on the page - for both the search engine and the user - without having to interrupt or disturb the user journey.
However, things look to have changed within the last six months. It began in September with this webmaster world thread saying that Google was no longer indexing content in onLoad hidden sections and was later confirmed in November with Google explicitly stating that Content In Tabs & Click To Expand May Not Be Indexed Or Ranked.
Whether that change is being fully enforced yet, I'm not sure - but if it's on Google's radar it may be wise to avoid this kind of onLoad content usage.
So that leaves you with having to present the content on the page straight off the bat. That can be tricky , as you run the risk of overloading the user. But if you can keep the content concise and useful and can design the page accordingly, hopefully you can achieve it.
Hope the above links help.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best SEO Structure For E-Commerce With Products Using Multiple Categories
Hi all, I am in the process of re-structuring my e-commerce website for better SEO and user experience. I have done some keyword research and would like some advice on how best to structure my site around those keywords. For example, my site (All Things Nature) sells a brand of wooden sculptures (Woodsculp) and I would like to rank for keywords related to that brand, the brand by animal, the brand by collection and the brand by release date.
Content Development | | nb2e4fg
Examples of keywords could be: Brand by Animal: Woodsculp Dogs, Woodsculp Cats, Woodsculp Elephants
Brand by Collection: Woodsculp Pets, Woodsculp Safari
Brand by Release Date: Woodsculp Christmas 2023, Woodsculp Summer 2022 I would create each of these keywords as a category so that they can be found by a search engine and by users. I would then structure as follows: All Things Nature -> Woodsculp -> Woodsculp by Animal -> Woodsculp Dogs
All Things Nature -> Woodsculp -> Woodsculp by Animal -> Woodsculp Elephants
All Things Nature -> Woodsculp -> Woodsculp by Collection -> Woodsculp Pets
All Things Nature -> Woodsculp -> Woodsculp by Collection -> Woodsculp Safari
All Things Nature -> Woodsculp -> Woodsculp by Release Date -> Woodsculp Christmas 2023
All Things Nature -> Woodsculp -> Woodsculp by Release Date -> Woodsculp Summer 2022 The only problem with this structure is it would take more than 3 clicks (4) for the user to reach a product. How critical is this for good SEO and user experience? Would I be better off getting rid of the ‘Woodsculp by Animal’, ‘Woodsculp by Collection’ and ‘Woodsculp by Release Date’ categories? Structure would look as follows: All Things Nature -> Woodsculp -> Woodsculp Dogs
All Things Nature -> Woodsculp -> Woodsculp Elephants
All Things Nature -> Woodsculp -> Woodsculp Safari
All Things Nature -> Woodsculp -> Woodsculp Christmas 2023 The only thing with this is there would be a lot of categories under the brand name which might make it more difficult for search engines and users to logically follow. Would I be better off getting rid of the brand category and replace them with the keyword categories? Structure would look as follows: All Things Nature -> Woodsculp by Animal -> Woodsculp Dogs
All Things Nature -> Woodsculp by Animal -> Woodsculp Elephants
All Things Nature -> Woodsculp by Collection -> Woodsculp Safari
All Things Nature -> Woodsculp by Release Date -> Woodsculp Christmas 2023 This would organise things more logically but I would then lose the brand category (and the potential of the brand keyword ranking?) Would I be better off choosing one main keyword to use as a category and then use tags for the other categories? Categories: All Things Nature -> Woodsculp -> Woodsculp Dogs
All Things Nature -> Woodsculp -> Woodsculp Elephants Tags: Woodsculp Safari
Woodsculp Christmas 2023 The next issue I have is that I have products which could fall under several different categories. A product called Elijah Elephant, for example could fall under Woodsculp Elephants, Woodsculp Safari and Woodsculp Summer 2022. In previous e-commerce sites I have never assigned multiple categories to one product (I instead have used tags). Is it good practice to organise products under multiple categories for an e-commerce site? Thanks in advance for any help and advice.0 -
How do you find your ideas for content
Morning Mozzers, We have finally come to the point where we can start to focus on making good original content. We were wondering how you guys come up with ideas for your content. We are currently doing lots of keyword research to gather ideas and subject areas. But we are struggling with 'angles of attack'. Being an eCommerce site it is easy to do lots of "The 5 best products for this" type of content. But we feel there is limited value in these especially if we want to gain links to our articles in future as valued content. How do you come up with your ideas for more valuable and linkable content especially in very niche product areas. Thanks all.
Content Development | | ATP1 -
Starting blog need feedback needed
Hi I am planing to start two blog about the same product. One blog will be about reviews and other product related information which will be from well known authors or organizations etc. On second blog, i will be adding detail information about the same product and specification of that. I am just wondering if you guys have any suggestion for me.
Content Development | | Mustansar0 -
Ecommerce site content upgrade timescale.
I have been upgrading my sites content and structure and I have been wondering how long I should wait for a traffic increase before I should think it has been a failure and try a new plan of attack?
Content Development | | mark_baird0 -
Best places to get pictures for blog posts?
Well I'm really sick of reading people questions saying "help my sites been affected by penguin" So I thought I would ask something about blogging, where is the best place to find and buy pictures for blog posts? I already use Wikimedia commons. But I'm interested websites that have a bigger range that aren't too pricey. What do you recommend?
Content Development | | charles10 -
Duplicate content for manually setup blog and wordpress blog
We have a website where the ecommerce will not allow us to host blog. So we created our own manual blog page setup. Will this flag duplicate content on Google? http://www.homesupershops.com/blog and http://www.homesupershops.com/blog-july have same content. How come on a word press the same content on http://www.vizionseo.com/blog/ and http://www.vizionseo.com/blog/2011/05/how-can-your-business-rank-high-on-google-maps/ does not flag duplicate content?
Content Development | | VizionSEO990 -
Best Place for Share Buttons
Does anyone know of any research on this? Or has anyone tested this out themselves?
Content Development | | JordanJudson0 -
Does anyone have some examples of Ecommerce websites that have great product reviews that are SEO friendly?
I am trying setup product reviews on an Ecommerce site and was wondering if there were some good websites to create a model around that is SEO friendly. Right now my reviews are in a separate directory off the review (http://www.example.com/review/product/etc) and I would like my reviews to be attributed to the product page to add in free, fresh, unique content that contains valuable information for both the user and SEO (new keyword derivatives). Also any suggestions on getting users to leave reviews? Whether it is a monetary incentive/coupon or a free method (of course this is preferred :)) Thanks in advance!
Content Development | | ResponseMine0