Want to know Best Method to fix keyword cannibalization issue?
-
I have a website that has been experiencing keyword cannibalization issue since last 2-3 months. We have one main key search term to bring our website TOP ranking, but we have been seeing our website’s 2 different pages ranking strangely sometime for 1st page& sometime for 2nd page that one main key search term.
As e.g.:
our main key search term 1st page rank sometime instead 2nd page
our main key search term 2nd page rank sometime instead pageI am looking for best solution here to get this fixed..
-
Thanks Patrick for the reply,
Let me like to tell that each of both pages of our website rank once in listing for our main key search term. It happens to see sometime 1st page rank(that is homepage) and sometime 2nd page rank(sub-page of website). But both pages don't rank together in the SERPs.Ranking both pages alternatively is not anything serious thing causing or splitting our main objective page to rank higher??
We are trying to figure out, what BEST SOLUTION we can have to implement in order to bring our any of web-page first-5 rank .. ??
Warm Regards,
Aman -
this of it like this, all roads lead to Rome.
To the search engine its like following a sign saying elevator, going into a room and seeing another sign that says elevator and so on, until your in the elevator and no more signs to follow, they think well this must be it. The page you want to rank should be the final destination, link from one page to the other with relevant link text, but not back again -
Hi Aman
I would consider this a good problem to have actually - you're doing a good job of topic association in Google's mind and have multiple pages that cater to a specific query or keyword - good job on you and your team! Take a look at this Whiteboard Friday on topics, as well as this fantastic post from Kate Morris.
I would start looking at your website as a funnel and taking a look at your calls to action and internal links depending on the content for those pages that are ranking. Based on the content of that page, what's the logical next step for your users and potential customers? Where in the funnel does this particular page fall?
You can see why a. it's a good thing that multiple pages rank and b. why it's important that there is a logical next step.
I wrote some thoughts about your site and content being structured like a funnel so that users can find the next logical step.
So, again, while two different pages appear, there are opportunities based on the content to keep users moving. This isn't a bad thing - the fact two pages are appearing means that your site is valuable to different queries for Google. Take it as a compliment!
Let me know if you have any questions or comments - good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best practices for retiring 100s of blog posts?
Hi. I wanted to get best practices for retiring an enterprise blog with hundreds of old posts with subject matter that won't be repurposed. What would be the best course of action to retire and maintain the value of any SEO authority from those old blog pages? Is it enough to move those old posts into an archive subdirectory and Google would deprioritize those posts over time? Or would a mass redirect of old blog posts to the new blog's home page be allowed (even though the old blog post content isn't being specifically replaced)? Or would Google basically say that if there aren't 1:1 replacement URLs, that would be seen as soft-404s and treated like a 404?
White Hat / Black Hat SEO | | David_Fisher0 -
A website with some guidelines points similar - is this creates an issue?
Hey Guys, Please clarify my doubt at the earliest. We just revamped the website with new content and hired a content writer for our services page to make it done. I just came across with 2 pages with similar guidelines over the content. These are the pages showing some similarity of bulletins. Please take a look on it and give the reply, it creates any ranking issues or not. Page-1: https://www.socprollect-mea.com/business-setup-in-ajman/ Page-2: https://www.socprollect-mea.com/business-registration-in-ajman-free-zones/ Reply ASAP
White Hat / Black Hat SEO | | nazfazy0 -
Ranking for Keyword
Hi, In the last couple months my client has dropped for several main keyword (not all but some). I suspect this has to do with algorithm updates in March. I am trying to better target the site for this keyword as I discovered it is only mentioned in the home page title on their site at this time. The homepage did not have a good H1 tag, so I added the keyword to that as well. It's in the menu and item page meta descriptions (ecommerce site) and I added it to the homepage meta description. I also suggested to the client that we place it and variants of it in various places throughout the site (where it makes sense). I have a couple questions: Is having an H1 tag at the bottom of the page a concern? It's there because there are various product banners and other information at the top and I didn't want to disrupt the flow of the site. It is above the footer of the page. Does there need to be text underneath? -Is there anything else I can do to improve my rankings for this keyword? I haven't really dealt with this before and any input is appreciated. I also suggested they should try to improve their site overall with more descriptive product descriptions and trying to get backlinks from vendors and relevant contacts.
White Hat / Black Hat SEO | | AliMac260 -
Help! I need help with building a backlink campaign. Need best practices please.
Hello everyone. I am stuck. I need some good advice on how to build a whitehat backlinking campaign, and I need some advice regarding how to do this, and strategy. Thanks!
White Hat / Black Hat SEO | | RyanEly19860 -
Moz was unable to crawl your site? Redirect Loop issue
Moz was unable to crawl your site on Jul 25, 2017. I am getting this message for my site: It says "unable to access your homepage due to a redirect loop. https://kuzyklaw.com/ Site is working fine and last crawled on 22nd July. I am not sure why this issue is coming. When I checked the website in Chrome extension it saysThe server has previously indicated this domain should always be accessed via HTTPS (HSTS Protocol). Chrome has cached this internally, and did not connect to any server for this redirect. Chrome reports this redirect as a "307 Internal Redirect" however this probably would have been a "301 Permanent redirect" originally. You can verify this by clearing your browser cache and visiting the original URL again. Not sure if this is actual issue, This is migrated on Https just 5 days ago so may be it will resolved automatically. Not sure, can anybody from Moz team help me with this?
White Hat / Black Hat SEO | | CustomCreatives0 -
Hide keyword tag or not?
We have a mandatory keyword tag field in our cms page templates, which we have to keep
White Hat / Black Hat SEO | | AMurelli
as our internal search facility bases queries on the keywords we use. Should we hide the keywords from the search
engines, as I read that Bing uses it as a spam signal? Or do we just need to stick to best practise ensuring the keywords match the keywords found in the body content? Many thanks for any help. Sophie0 -
IT want to do a name server redirect
Hi, I am in a little bit of a pickle, and hope that you clever people can help me... A little background: In April this year we relaunched one of our brands as a standalone business. I set up page to page 301 redirects from the old website to the new branded domain. From an SEO perspective this relaunch went amazingly smoothly - we only lost around 10% of traffic and that was just for a couple of months. We now get more traffic than ever before. Basically it's all going swimmingly. I noticed yesterday that the SSL certificate on the old domain has expired, so I asked IT to repurchase one for us to maintain the 301 redirects. IT are saying that they would prefer to do a name server redirect instead, which would remove all the page to page 301s. They are saying that this would maintain the SEO. As far as I am aware this wouldn't. Please can someone help me put together a polite but firm response to basically say no? Thanks, I really welcome and appreciate your help on this! Amelia
White Hat / Black Hat SEO | | CommT0