Confusion on keyword cannibalization ?
-
Hi
I know that targeting more than one keyword per page in a website leads to keyword cannibalization.
But for example, if I am into a "CRM" business, I write blogs on CRM every day with various topics like:
1. How can a CRM help your small business?
2. Steps to follow in buying a CRM.
3. How to does CRM help in your customer relationship.
It means that I am concentrating the keyword "CRM" in multiple blogs.
What should I do in this case?
Thanks in advance.
-
You're welcome, have an awesome day!
-
Thanks a lot Logan....I am absolutely clear with my doubt.
Thanks again.
-
Those blogs posts are going to be your long-tail keywords, so the more specific you get with the keywords that you target, the better. Put yourself in the mindset of someone who would benefit from that content, then try to think about what you would search for to get to that content. For example, for your post "Steps to follow in buying a CRM", some qualified queries might be "things to consider when choosing a CRM", "how to choose a CRM", "what do I need to know before buying a CRM".
-
Hi Logan,
Thanks a lot for your response. I just have a small doubt regarding this.
If I am using a yoast plugin for my wordpress blog, which 3 different keywords should I use as the "focused keyword" for all the above mentioned topics?
Thanks
-
Hi,
Your statement "I know that targeting more than one keyword per page in a website leads to keyword cannibalization" is close, but not quite true. Keyword cannibalization happen you talk about the same topic or keyword set across multiple pages, search engines aren't sure which to rank higher, so they usually opt for none of them.
Content should be centered around topics these days, not keywords. Based on the sample blog topics you shared, it seems like you're doing that quite well. You're still talking about CRMs but in different ways, so I think your strategy is good.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does the position of your main keyword phrase matter within the page?
The addition of a new grid type navigation within the body of our page could mean that the keyword phrase the page is optimized for could be pushed below the fold. Is this a bad thing?
On-Page Optimization | | Catherine_Selectaglaze1 -
Recommendation for keyword relevancy/density tool
Can anyone give a recommendation other good keyword relevancy and density tool? Thanks
On-Page Optimization | | seoman100 -
How we can rank two keywords
Here is my example. I developed a property inspection app, where the keyword I try to rank is property inspection app, and property inspection software. Property Inspection Software got slightly more traffic than app. I would like to rank both of this keyword high for my main website, but there is only one title, one H1 tag I can use to have keyword, where if I use "App" there is no way to have "Software" on the title, etc. How can I deal with such a case? Any help will be appreciate.
On-Page Optimization | | terrysun0 -
Title tag of product page including category keyword?
I'm doing some work on a site that essentially is about giving and getting reviews. It's heirarchy has categories and products within those categories. For the title tag of the product pages, they currently have "Best {Category} | {Product} Reviews" I've advised them that they should remove the "Best {Category}" part because a) they're already targeting the category pages themselves and b) from a user perspective, the product page should just have a title tag that makes sense for that particular page (the page is not necessarily the "best" and certainly is not a series of products within that category). I wanted to post here to confirm that my advice is sound. Thanks.
On-Page Optimization | | jim_shook0 -
Breadcrumbs keyword repeats
Hi I have a client project who's developers platform is populating the category part of the breadcrumbs with the header tag. Since these include the pages primary target keywords/phrase they are being repeated in the breadcrumbs increasing the keyword/phrase count on the page as well as repeating/duplicating the sentence. Can this cause problems ? or not because Google knows its not part of the page content/body copy (because its a breadcrumb) ? Cheers Dan
On-Page Optimization | | Dan-Lawrence0 -
Quick question about bold italics keywords in today's SEO world
Hello guyz do you think that , **or **tags still help you in ranking better for some keyword or this method has become obsolete?****
On-Page Optimization | | ksbnok0 -
Duplicate Page Titles and Keywords
Still new to this SEO world, so please bear with me. I have an eCommerce site so one of the issues is duplicate content and page titles. So what I was thinking was this...for each product that I sell I have 4 or 5 keywords that I have targeted. For example for personalized iPhone cases I have decided on: iphone 4 case personalized, monogrammed iphone 4 case, personalized and monogrammed iphone case, preppy phone case, personalized iPhone case, monogrammed iPhone case For each of my products I was going to a product description (ie: trendy color block diagonal stripes) and a targeted keyword. But I was going to rotate the keywords through so as to try to avoid the duplicate page title issue. Will that help? Thanks much, Shara
On-Page Optimization | | Confections0 -
Does the keyword meta tag not matter anymore?
In the SeoMoz report generated, it recommended removing the meta keywords tag as it was no long relevant? why is google no longer considering this?
On-Page Optimization | | mancmusicman0