Does Facebook Messages count as a social signal factor?
-
Hi,
We know that social signals are usually referred to as a webpage's collective likes, comments or shares. But what about the Facebook messages generated from the messenger plugin on a web page?
Especially on a business page, if one business page receives hundreds of Facebook messages through a landing page or blog page, does that count as social shares?
And how effective is social signals are for a website in 2020? Although social engagement is always good for any website, my question is, how logical is it to purchase "social signal gigs" from konker or Fiverr or other gig markets?
We run a social media marketing company in Australia, our website: https://www.playchat.com.au and we get a lot of messages every day through the messenger add on from our home page. Will that make any difference whatsoever?
Looking forward to hearing from you. I appreciate any help you can provide.
-
Facebook Messages, typically referring to private messages exchanged between users, do not count as a direct social signal factor for SEO (Search Engine Optimization) purposes. Social signals generally refer to public interactions on social media platforms, such as likes, shares, comments, and the overall engagement a piece of content receives. These signals can influence search engine rankings by indicating the popularity and relevance of content.
While Facebook Messages might contribute to user engagement and content sharing indirectly, they are private and not easily measurable by search engines. Therefore, they do not directly impact SEO in the same way public social media interactions do.
-
Totally agree with Kate, Google doesn't have access to this information, an uptick in messages is a good thing if you can tie that back to your business being more popular but I definitely wouldn't pay to have bots send messages for the sake of SEO.
-
My guess is no. It might correlate someday, the number of messages and how generally popular you become, but messages are not public data. Google and Bing can't crawl that data, so they can't use it. Social signals like likes, replies, reviews, etc are available metrics, so they can at least be taken into account. However, it was and still remains not a direct signal, more of a correlation.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Where do the Facebook star ratings come from?
I have a client whose FB page has a 5 star rating (apparently from 5 reviews) but I have no clue from where they are aggregated? I tried Google-ing for answers with no luck! Any idea? This is the page I am referring to... https://www.facebook.com/pages/Partners-in-Womens-Health-of-Jupiter-LLC/310303442400699?bookmark_t=page
Social Media | | RickyShockley0 -
Company Facebook and Personal Facebook with company name.
I am helping a company get their social profiles and networking in order, and just realized that they have a facebook page that is their "company page" - https://www.facebook.com/Capitol.Collision.Repair.Phoenix and one that is a person called their company: https://www.facebook.com/capitol.collisonis their any benefit to having both of them still active or should I just get rid of the "personal profile" and keep the company page? any advice would be really helpful! Thank you, J
Social Media | | allstatetransmission0 -
Remove Social Side Bar?
We recently had a site-redesign and since have lost traffic. We’re currently trying to clean up our code and improve site speed (which we know has become a very big problem). One of the things we tested was removing the social side bar. With that gone, our page speed, file size and requests to the page all improved greatly. And other than the homepage, we don’t see a lot of action on the social side bar with our internal category and subcategory pages. With side bar: http://www.motivators.com/ Without: http://www.motivators.com/Trade-Show-Giveaways.html We resubmitted the Trade Show Giveaways page to Google Webaster Tools yesterday and saw a 22-spot jump in ranking by this morning! Given the circumstances, would it be unwise for us to remove that social side bar? Would it hurt us to lose those signals in the long run despite the overnight jump? Which is the lesser of two evils?
Social Media | | Motivators0 -
About Onlywire, stumbleupon ans social medias?
Hi, 1/I want to ask do you use onlywire service for you websites? Is it beneficial for a web site? 2/ Can Google see so many links from different social medias after you use onlywre as a spam (coming immediately every time you put new url in onlywire) or as something positive, especially for a website which doesn't have so many links from different web site per day? 3/ Do you think stumbleupon, delicious.com, etc are all helpful for SEO of a website and have influence in Google ranking? I know about facebook, twitter but there are so many social media websites and is it worth to have accounts all there and post the same stuff? Thank you 🙂
Social Media | | vladokan0 -
Facebook corporate child pages
Any word on if this ever launched http://www.insidefacebook.com/2011/07/11/parent-child-corporate-local-locations-pages-places/ and if so how do I enable?
Social Media | | webfeatseo0 -
Adding large facebook like box
How do you add a facebook like box to the home page here nlpca(dot)com It's a large like box with pictures. I added this below the body: and this on our site (Joomla site): http://www.facebook.com/pages/The-NLP-Coaching-Institute-of-California/187804434598142" data-width="217" data-show-faces="true" data-stream="false" data-header="true">
Social Media | | BobGW
What am I doing wrong?0 -
Social Media For Doctors Office Help!
I have a client that I am doing web-work for...I recommended for him to claim his Facebook Place page as well as create a twitter account. He's a little skeptical and doesn't think that a doctors office needs a Facebook and twitter page. I strongly disagree with him and would like to show him some facts. Has anyone ever done social media for a doctors office before or know where I can get some good information? Thanks in advance!
Social Media | | christinarule0