Running a separate WP theme for the blog section?
-
Hey guys, I’m somewhat new to SEO, but I’ve caught on a lot these past few years. Recently I’ve started working with a web dev who is one of those types that ‘doesn’t believe in SEO’ whatever that means. I’m a content guy myself, but I know enough about SEO to recognize when something is fishy, especially since this particular case has to do with my job.
Here’s the gist of it. The dev wants to keep the main site on a custom CMS, but run the blog on a separate WordPress platform. In other words, nodepositfan.com would be on a custom CMS, but nodepositfan.com/blog would be on a separate WordPress setup. I’ve never seen this done before. I’m wondering how this might affect technical SEO down the road. Will the site be penalized in any way because there are essentially two CMS running on the same domain?
I was thinking of escalating this further up the chain, but I wanted to check with you guys first. Let me know if this dude is a complete hack or am I just not familiar enough with this subject.
-
@woddyisland This could be a good practice. This is usually implemented when working on large website that has a lot of content. In this way you can manage everything easily.
On the other side, this can affect the SEO somehow. Let's suppose your domain authority is increasing by getting good backlinks and you are getting good traffic. You need to pass that to blog WordPress directory manually. You can add a link to that by using crawl depth equal to 1. In this way you may not lose SEO. Make sure to have the best technical SEO practices. I can help on that if needed.
-
@woddyisland Hi!
There is nothing inherently "wrong" with setting things up like this. It used to be done quite a bit a few years back when e-commerce sites (using an e-comm cms of some kind) wanted to add a blog. If the current cms you are running doesn't easily support adding blog functionality then installing wp in a sub directory can be a convenient way to easily get blog functionality added. Google does not really care how you set up your content management, using two cms is perfectly fine - just make sure that technical best practices are implemented (in both cms systems in your case!).
Hope that puts your mind at ease
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog page took over homepage
I don't manage to rank my homepage I am trying to rank my homepage on the product name "Rubbee" in Switzerland https://bit.ly/2S004lL, I have .ch domain and it the homepage appears nowhere in the 1 st 20 pages in Switzerland... whereas a website like this one https://bit.ly/2RYCCVT with zero text appears on the 13 th page. For your info when I put the website online over 2 years ago... my homepage was ranking on the 1 st page but since I created a blog page https://bit.ly/2UnL2aX, the blog page took over and it is now impossible to rank the homepage.
Intermediate & Advanced SEO | | seoanalytics0 -
All of my blog titles have disappeared. In need of Wordpress help.
Not sure if this is the right place to ask this question but here it goes. All of the titles on my real estate website have disappeared. I have spent hours looking through different forums trying to figure out how to make them show up. Also whenever I hover the cursor over links they turn to white and disappear as well. This is the website: http://www.acolerealty.com/blog/ If this helps here is the custom CSS in worpress is the following: /* GREEN */ body {background: #eff3ec !important;} .header-membership {
Intermediate & Advanced SEO | | artscube.biz
background: #fff !important;
box-shadow: none !important;
border-bottom: 2px solid #e5e9e3 !important;
} .header-membership a {
color: #909090 !important;
text-shadow: none !important
} h1#site-title a {
color: #397249 !important;
} header nav#main-nav {
background: #7aad79 !important; /* Old browsers /
background: -moz-linear-gradient(top, #7aad79 0%, #397249 100%) !important; / FF3.6+ /
background: -webkit-gradient(linear, left top, left bottom, color-stop(0%,#7aad79), color-stop(100%,#397249)) !important; / Chrome,Safari4+ /
background: -webkit-linear-gradient(top, #7aad79 0%,#397249 100%); / Chrome10+,Safari5.1+ /
background: -o-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / Opera 11.10+ /
background: -ms-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / IE10+ /
background: linear-gradient(to bottom, #7aad79 0%,#397249 100%) !important; / W3C /
filter: progid:DXImageTransform.Microsoft.gradient( startColorstr='#7aad79', endColorstr='#397249',GradientType=0 ) !important; / IE6-9 */
} #t-header-container .home-search-container #header-top-search::before {
background: #7aad79 !important; /* Old browsers /
background: -moz-linear-gradient(top, #7aad79 0%, #397249 100%) !important; / FF3.6+ /
background: -webkit-gradient(linear, left top, left bottom, color-stop(0%,#7aad79), color-stop(100%,#397249)) !important; / Chrome,Safari4+ /
background: -webkit-linear-gradient(top, #7aad79 0%,#397249 100%); / Chrome10+,Safari5.1+ /
background: -o-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / Opera 11.10+ /
background: -ms-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / IE10+ /
background: linear-gradient(to bottom, #7aad79 0%,#397249 100%) !important; / W3C /
filter: progid:DXImageTransform.Microsoft.gradient( startColorstr='#7aad79', endColorstr='#397249',GradientType=0 ) !important; / IE6-9 */
} input.button-primary {
background: #7aad79 !important; /* Old browsers /
background: -moz-linear-gradient(top, #7aad79 0%, #397249 100%) !important; / FF3.6+ /
background: -webkit-gradient(linear, left top, left bottom, color-stop(0%,#7aad79), color-stop(100%,#397249)) !important; / Chrome,Safari4+ /
background: -webkit-linear-gradient(top, #7aad79 0%,#397249 100%); / Chrome10+,Safari5.1+ /
background: -o-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / Opera 11.10+ /
background: -ms-linear-gradient(top, #7aad79 0%,#397249 100%) !important; / IE10+ /
background: linear-gradient(to bottom, #7aad79 0%,#397249 100%) !important; / W3C /
filter: progid:DXImageTransform.Microsoft.gradient( startColorstr='#7aad79', endColorstr='#397249',GradientType=0 ) !important; / IE6-9 */ border:1px solid #23472d !important;
} input.button-primary:hover {
background: #628b61 !important;
} footer {
background: #e4e8e1 !important;
}0 -
Your typical blog disclosure. "We received a free product but are not financially compensated".
Good afternoon & Happy Friday! I've ran into the following disclosure multiple times on different blogs. It seems to me like it would be a red flag and counter productive for both the blogger and the brand sending the samples as "free samples" are subject to google link scheming. Am I correct? What are your thoughts on bloggers using this disclaimer in regards to SEO? Disclosure: Some of these products were samples provided to me to try. Opinions and the choice to review are 100% my own! I was not financially compensated for writing this blog post. This post contains affiliate links.
Intermediate & Advanced SEO | | 90miLLA0 -
Redirecting external blog to main website blog - two questions I'm struggling with
Hiya Mozzers - I have a blog separate from main website which is duplicating the blog on the main website. This separate blog is duplicating the main website blog, so it needs to be closed down and redirected. There are some 200 pages of separate blog (identified via Screaming Frog). So I am suggesting the blog pages should be 301 redirected from the separate blog to the equivalent blog pages on the main website. Q1) Should the root domain of the separate blog be 301 redirected to the main www.mainwebsite.com/blog page, or to the root domain of the main website? Q2) Should the blog pages, which lack equivalent content on the main website, be 301 redirected to the main www.mainwebsite.com/blog page, or to the root domain of the main website? Thanks for your help on this one, Luke
Intermediate & Advanced SEO | | McTaggart1 -
Https://www.mywebsite.com/blog/tag/wolf/ setting tag pages as blog corner stone article?
We do not have enough content rich page to target all of our keywords. Because of that My SEO guy wants to set some corner stone blog articles in order to rank them for certain key words on Google. He is asking me to use the following rule in our article writing(We have blog on our website):
Intermediate & Advanced SEO | | AlirezaHamidian
For example in our articles when we use keyword "wolf", link them to the blog page:
https://www.mywebsite.com/blog/tag/wolf/
It seems like a good idea because in the tag page there are lots of material with the Keyword "wolf" . But the problem is when I search for keyword "wolf" for example on the Google, some other blog pages are ranked higher than this tag page. But he tells me in long run it is a better strategy. Any idea on this?0 -
What's the best way to redirect categories & paginated pages on a blog?
I'm currently re-doing my blog and have a few categories that I'm getting rid of for housecleaning purposes and crawl efficiency. Each of these categories has many pages (some have hundreds). The new blog will also not have new relevant categories to redirect them to (1 or 2 may work). So what is the best place to properly redirect these pages to? And how do I handle the paginated URLs? The only logical place I can think of would be to redirect them to the homepage of the blog, but since there are so many pages, I don't know if that's the best idea. Does anybody have any thoughts?
Intermediate & Advanced SEO | | kking41200 -
404 Error on Blog Pages that Look Like Loading Fine
There was recently a huge increase in 404 errors on Yandex Webmasters corresponding with a drop in rankings. Most of the pages seem to be from my blog (which was updated around the same time). When I click on the links from Yandex the page looks like it is loading normal, expect that it has the following message from the Facebook plugin I am using for commenting Any ideas about what the problem is or how to fix it? Critical Errors That Must Be Fixed | Bad Response Code: | URL returned a bad HTTP response code. | Open Graph Warnings That Should Be Fixed | Inferred Property: | The 'og:url' property should be explicitly provided, even if a value can be inferred from other tags. |
Intermediate & Advanced SEO | | theLotter
| Inferred Property: | The 'og:title' property should be explicitly provided, even if a value can be inferred from other tags. |
| Small og:image: | All the images referenced by og:image should be at least 200px in both dimensions. Please check all the images with tag og:image in the given url and ensure that it meets the recommended specification. |0 -
Guest Blogging Tips
I'm just getting started in guest blogging, and had an idea I wanted to run past the SEOmoz community. I've been told that when guest blogging, it's only worthwhile to post one guest post per domain (if your intention is purely backlinks, which mine is). But I was wondering if it might be more effective to try and place a series of 4 or 5 related posts, and try to get the blog owner to link from one to the other (Click here for Part II of this series). Wouldn't all that internal linking give the pages with my bio links on them that much more authority?
Intermediate & Advanced SEO | | menachemp0