What are your experiences with outsourcing linkbuilding?
-
For us, any indian/3rd world linkbuilding vendor - do NOT hire them, they will ruin your link profile. If you give them very specific directions & find the right company/guy they can be decent for guerilla (blog/forum/etc) linkbuilding.
What are your experiences?
-
I was hoping to find better responses here, like where to find quality linkbuilders to outsource to LOL
Guess I haven't had enough coffee yet and am still sleeping....
-
There are pros and cons to outsourcing your SEO and link building work.
Pros:
1. Lower costs for your company - Not having to source, hire, train, and pay for an in-house SEO team can save you a lot of money.
2. Lots of choices - If you have a business process that you'd like to outsource, there's probably several companies out there who can do it for you.
3. Experience - Outsourcing link building to a company saves you the time from learning the ropes by yourself. They take the guesswork out of the equation and just give you the solution you need.
Cons:
1. Lack of control - Because these people are usually not in your direct area of influence, outsourcing can be prone to error.
2. Lots of choices - Yes, this is also a con. Because there are too many players on the field, it may be difficult to tell apart the experts from the 'horror stories.'
3. Language barriers - Communication with someone from another country can suffer because of the language barrier. Your instructions may be clear to you, but can be misinterpreted by a non-native English speaker.
What can you do to make sure that you're outsourcing SEO right?
1. Be clear about what you want, when you want it, and how you want it - Sure, it may take a bit more of your time to create a process, but it will be worth the time and headaches you save by reducing the errors your vendors may commit.
2. Do your research - Oftentimes, clients outsource their SEO to someone who promises "Instant Page 1 on Google." If you did your research, you know that this is probably untrue (unless they're Google or Charlie Sheen). Know what they're offering and what you're paying for - it's all about managing expectations.
3. See if they practice what they preach - Do a link:sitename.com query on Google to see if the company you're outsourcing to is doing their own SEO right. If you find that they use blackhat techniques to inflate their own rankings, you might want to stay away from them with a 600-foot pole.
It's true, outsourcing can sometimes be a nightmare. But with a little preparation and research, you can make it go smoother.
Cheers!
-
The only way to do it is to hire your own guy in a different countrie and keep tabs etc like a regular employee
-
"You is not happy with link?"
"O K. No probleming. I give you 10,000,000 Free Directory Submission last night, now you will have top google. U pay now?"
-
I've heard nothing but horror stories....
-
I have not had any luck outsourcing link building. The only way I have heard people are successful are if you give them step by step instructions with a list of sites to build links on.
-
I've found them to be good when you give them a list of URLs, but only when they are fluent with english so they can contact/post whatever you ask. Just gotta keep looking for the right people
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Linkbuilding in Latin America
I've started a magazine in Latin America about creative ways of making money, working from home, learning technical skills from home. We are not that spammy like other "make money" magazines, but of course we want to sell information products in the future. So far we are 3 people. I already have years of SEO experience but I built blog networks of expired domains and ranked for specific keywords. In this case I need more Brand backlinks and get Domain Authority. Unfortunately we failed pretty hard so far. What we tried: 1.) We searched for 2 infographic linkbaits that were very successful in the US, redesigned them, used similar content and reached out to around 60 websites. We offered them that we write a guest post made for their website from a professional journalist and embedding our infographic. From the 60 websites and no deal. The graphics costed us around 400$ to create. 2.) We tried to interview people (in the hope that they will link back to us from their website after the interview). Unfortunately from around 120 e-mails only two responded - only one linked back to us. We contacted them through the contact forms of their websites. 3.) We offered money for a blog post. After 2 hours of reaching out, we got 6 backlinks for an average of 40$ per link + time. Is the whole blogging culture only existing in Anglistic countries? It seems to me that people only link out to big brands (who started offline) or they charge money. The websites that rank for terms like "make money" (ganar dinero) have only paid- and spam backlinks. A few exceptions by people who had contacts to journalists of big magazines. What's my strategy?
Link Building | | ScipioX0 -
Who can tell me good linkbuilding companies in France, Italy, Spain and Danemark?
For one of my clients I am looking for trustworthy companies who can help me with (qualitative) linkbuilding (internal & external) for webshops in the following countries: France Germany Italy Spain Danemark The client has set up a seperate webshop per country - so there are several webshops on several domains. Therefore I would like to put a local linkbuilding company per country to help us get more organic traffic. Could anyone point me in the right direction ? Thanks in advance for your help.
Link Building | | tolle820 -
Anyone have experience with AdTaxi for link building services?
Recently a client of ours received a proposal from a local newspaper for search related services, including link building. I believe the name of the company the paper is working with for some of these services is AdTaxi, which i had not heard of before. Anyone have experience with these guys from a link building standpoint? I know that here we are more "do it yourselfers" and for the most part, we handle all of the on-page and technical SEO for our client's sites, but link building as a dedicated service isn't something we have the resources to offer so I'm just looking to do some research. Thank you! -William
Link Building | | AudigyGroupDigital0 -
Outsourced link building?
My company is looking at outsourcing part of our SEO - some supplementary link building to boost some deep links. What does the SEOmoz community think of outsourcing link building? Every company that I've researched seems to employ very low quality techniques, which ends up with a bunch of spammy/sidebar/links page/comment links. Are there companies that specialise in high quality link building? We would definitely be looking for people that would do things like write engaging guest posts, etc, rather than spamming our brand across the internet. Are there any lessons that you've learned that you can share with me?
Link Building | | AlecPR0 -
Outsourcing Linkbuilding - Est. Time For Acct Creations & Link Backs From Acct Creation
Concerned about being ripped off... when maybe it takes only 1 hour but they charge instead 5 or 10 😞 Any seo benefits link building wise when creating these accounts do we get a backlink when creating an account and any value from these profile links at all or little ? ATTN: NEED APPROXIMATE TIME HOW LONG WILL IT TAKE FOR EACH IF DONE MANUAL 36 top article directories - 79 web 2.0 sites 34 video sharing sites 50 social bookmark sites 10 top social networking sites 12 rss aggregator sites The question is how do I know that they are not using software like senuke automate the creation of accounts and can this be checked I am afraid of footprints left behind if they use software to create these accounts . Isnare creates accounts for article directories except for a few they say to do on own or they do it manual is this dangerous them using software to do this
Link Building | | helpwanted0 -
Outsourcing link building
Is anyone aware of any high quality link building services, preferably that guarentee a set number of high quality links for a montly fee. I'm familar with webuildpages. I was wondering if there are any other companies who provide a similar service.
Link Building | | PeterM220 -
What are the first linkbuilding actions I should take?
I am building a couple of brand new websites for myself and a client. I'm operating on a fairly limited budget ~$1000.00 for 3 sites. All 3 are in the life sciences and chemistry field. If you were me what are the first sites you try to get links from? Or should I just hire a link building service like Paul and Angela's? I guess Im looking for specific domains that are a must to get links from.
Link Building | | RedFunnel0