Renaming primary domain advice
-
Hi,
We have a site www.anteater.com.au. It's a pest control company here in Sydney Australia. Now I've just renamed it to www.anteaterpestcontrolsydney.com.au yesterday for SEO purposes. I'm doing 301 redirects.
My question is, is it worth it to do this? Will we have any advantage in the long run with just this URL change? Or would it be better to just leave it as is as www.anteater.com.au
Any comments would be appreciated.
Cheers.
-
Done! You nailed the 5% pretty good.
Thank you very much EGOL! I've just reverted back the URLs.
-
To help you with that last five percent... if you change your domain your email address will not fit on a standard business card and you will get very few emails because your address will be so long that most people will make at least one typo.
-
Really helpful. Thanks. I'm 95% inclined now to revert it back to www.anteater.com.au, just need additional comments from others regarding this.
-
Wow... just personal opinion.... anteater.com.au is a totally KickAss domain that is really memorable, funny, short, clever, awesome..... and you are going to change it to something spammy like anteaterpestcontrolsydney.com.au ???
Honestly... if I owned anteaterpestcontrolsydney.com.au and somebody offered me anteater.com.au... I would mortgage my house to buy it.
If I owned anteater.com.au I would have logos, mascots, airplanes pulling banners, uniforms with anteater on the back, biz cards, SWAG... everybody everywhere would know about anteater.com.au
I think that the SEO value of anteater(tiredoftypingthislongassdomain)pestcontrolsydney.com.au is minimal if anything.... maybe even negative value.
I know that my reply was a bit over-the-top... but you should interpret that as being a reflection of my enormous enthusiasm for anteater.com.au.... If I owned that domain I would move to Australia and become the best professional ant hunter in the southern hemisphere!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When creating a sub-domain, does that sub-domain automatically start with the DA of the main domain?
We have a website with a high DA and we are considering sub-folder or sub-domain. One of the great benefits of a sub-folder is that we know we get to keep the high DA, is this also the case for sub-domains? Also if you could provide any sources of information that specify this, I can't see to find anything!
Intermediate & Advanced SEO | | Saba.Elahi.M.0 -
Domain Name Migation + HTTPS?
One of our clients is considering migrating their domain name _and _changing protocol (http to https), as well as changing hosting providers, at the same time. Is it fine to make the changes at the same time, or would you recommend 'phasing' the migration?
Intermediate & Advanced SEO | | ThreeShips1 -
Do links to a domain that re-directs to my domain pass link equity?
Hi guys. We've recently taken control of a third-party site and we're going to set up a domain re-direct so any traffic comes to our site. With any existing links that the third-party site has, will these pass link equity to our main site through the redirect? Thanks, Paul
Intermediate & Advanced SEO | | kevinliao0 -
Domain Forwarding - SEO Impacts?
I have a site that has been active for years - thinkbiglearnsmart.com. Awhile ago I had purchased about 50 domain names that were relevant to my company. I still have those urls and would like to use them to point to different pages on my site - just because they have good key words in the URLs. For example - one is dreamweavertrainingclassesonlinelive.com. Currently they are all redirecting to my homepage. A. is that hurting me? B. I would like to redirect to the more relevant page. ie the page dedicated to Dreamweaver training (http://thinkbiglearnsmart.com/dreamweaver-creative-cloud-training-course/ ) Will this hurt my Dreamweaver keyword for example because there is already a 301 redirect on that page from a very old Dreamweaver link which was something like thinkbiglearnsmart.com/dreamweaver C. On my hosting account where I can select where the URL forwards to - it has an option for "Location forwarding" and "Frame forwarding" - currently they are set to Frame forwarding - which one is best? Any help is much appreciated!!! Thank you!
Intermediate & Advanced SEO | | webbmason0 -
Changing domains - best process to use?
I am about to move my Thailand-focused travel website into a new, broader Asia-focused travel website. The Thailand site has had a sad history with Google (algorithmic, not penalties) so I don't want that history to carry over into the new site. At the same time though, I want to capture the traffic that Google is sending me right now and I would like my search positions on Bing and Yahoo to carry through if possible. Is there a way to make all that happen? At the moment I have migrated all the posts over to the new domain but I have it blocked to search engines. I am about to start redirecting post for post using meta-refresh redirects with a no-follow for safety. But at the point where I open the new site up to indexing, should I at the same time block the old site from being indexed to prevent duplicate content penalties? Also, is there a method I can use to selectively 301 redirect posts only if the referrer is Bing or Yahoo, but not Google, before the meta-refresh fires? Or alternatively, a way to meta-refresh redirect if the referrer is Google but 301 redirect otherwise? Or is there a way to "noindex, nofollow" the redirect only if the referrer is Google? Is there a danger of being penalised for doing any of these things? Late Edit: It occurs to me that if my penalties are algorithmic (e.g. due to bad backlinks), does 301 redirection even carry that issue through to the new website? Or is it left behind on the old site?
Intermediate & Advanced SEO | | Gavin.Atkinson0 -
Should I serve images from the same Top level domain as the current domain?
We run a multidomain e-commerce website that targets each country respectively: .be -> Belgium .co.uk -> United Kingdom etc... .com for all other countries We also serve our product images via a media subdomain eg. "media.ourdomain.be/image.jpg"
Intermediate & Advanced SEO | | jef2220
This means that all TLD's contain the images of the .be media subdomain. Which is acually seen as an outbound link. We are considering to change this setup so that it serves the images from the same domain as the current TLD, which would make more sense: .be will serve images from media.ourdomain.be .co.uk -> media.ourdomain.co.uk etc.. My question is: Does google image search take the extension of the TLD into consideration? So that for example German users will be more likely to see an image that is served on a .de domain?0 -
Help understanding 301 domain redirect
Can anyone help me understand a specific process of a 301 redirecting a domain. Here is what I would like to know.... When you 301 redirect a site, most if not all the links follow to your new site. But how does this process happen? 1.When Google sees the new domain does it simply apply the backlink profile of the old site to the new one? 2. Does it have to re-crawl all the links one by one and apply them to the new domain? 3. or something else?
Intermediate & Advanced SEO | | gazzerman10 -
301 of EDM domains
If I buy a keyword EDM domain and 301 redirect it to my site, will I rank better for that keyword?
Intermediate & Advanced SEO | | creaturmedia0