Why Is This Page Not Ranking?
-
Hi Mozzers,
I can't rank (the page is nowhere on the Google grid that I can find) and I've not been able to move the needle at all on it.
The page is http://www.lumber2.com/Western-Saddle-Pads-s/98.htm for keyword "western saddle pads."
I'm inclined to think I'm cannabalizing the category with the products so I removed the word saddle from the majority of the product names on page.
However, saddle pad or saddle pads is in the meta title for most if not all of the products.
Do you think I'm cannabalizing with the product titles or is there something else going on?
Thanks for any help.
-
No problem happy to help
-
Thanks everyone for taking the time to dig in the page and give me some actionable feedback.
I appreciate it!
-
In my opinion, your page is over-optimized for your primary keyword. I would look into some variant keywords you can optimize this page for. Here is what I see as "Over-Optimized" for that exact keyword:
Page Title = OK, could use some customization
Description = OK
Breadcrumbs = Exact Keyword along with the Exact Title Tag (Sort of okay, I'd say)
H1 Tag = Exact Keyword. As well as a Title Tag to your H1 Tag ? That's too much. That's clearly there for SEO and SEO Only.In that 1 paragraph of copy, you have the same keyword in Bold, twice. The image with a good filename and alt tag is okay.
What I'd look into is, what are some other long tail keywords that you can optimize your page for. That would help you in 2 ways.
1. Remove the Over-Optimization
2. Help you rank for that low(er) hanging fruit.Unrelated to this keyword/page, but overall:
You don't need the following tags on every single page:
I hope this helps.
-
Thanks Mike. I'm looking into the issue on our forums at Convergent 7.
I don't want you to go out of your way. Just thought I'd ask in case you knew off-hand.
I don't have the developer/tech acumen.
-
ill do some research on it for you
-
Thank you Mike.
I follow you on everything except the tables. I'm assuming our CMS eCommerce software generates these tables automatically (Volusion).
Is there any way to strip those tables or will that foul the page displays across the site?
-
Greetings,
A couple of items at first glance
1. The URL structure looks awkward not sure what the "98" or "-s" is
If i were to do this it would be something like
lumber2.com/western-saddle-pads/leather-sadles.html
Ok so here is what i see
**Here is your site **
and this is your number 1 ranking competitor
get rid of the tables and you probably could rank.
Here is your site on Opensiteexplorer
http://www.opensiteexplorer.org/links?site=www.lumber2.com
Here is ChickSaddlery on opensiteexplorer
http://www.opensiteexplorer.org/links?site=www.chicksaddlery.com%2Fpage%2FCDS%2FCTGY%2F1060
and almost everyone of their links are internal links which speaks volumes.
so honestly you could move the needle in these 2 ways:
1. Improve internal linking strucutre
2. 10 - 20 solid organic links with relevent sites -
Do you know your current position in google if you search "Western Saddle Pads"? If yes, did you track your progress?
Also, depending your competition, your pagerank might not be high enough? (2/10 on the home page is below average)
The page itself looks ok, it's probably tweakings and getting quality inbound links with Western Saddle Pads as anchor text that will make a difference.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to rank a product page
Hello, I have a product page and just did a little introduction ( 5 lines of text) but I have the feeling this is not enough for google. What is the solution ? Is it to increase the amount of content even though it is not going to be user friendly ? Or will google look at the product page I link too and take into account the content on those subpages to boost my "pillar / product page". Thank you,
Intermediate & Advanced SEO | | seoanalytics1 -
Would You Redirect a Page if the Parent Page was Redirected?
Hi everyone! Let's use this as an example URL: https://www.example.com/marvel/avengers/hulk/ We have done a 301 redirect for the "Avengers" page to another page on the site. Sibling pages of the "Hulk" page live off "marvel" now (ex: /marvel/thor/ and /marvel/iron-man/). Is there any benefit in doing a 301 for the "Hulk" page to live at /marvel/hulk/ like it's sibling pages? Is there any harm long-term in leaving the "Hulk" page under a permanently redirected page? Thank you! Matt
Intermediate & Advanced SEO | | amag0 -
Why Would My Page Have a Higher PA and DA, Links & On-Page Grade & Still Not Rank?
The Search Term is "Alcohol Ink" and our client has a better page authority, domain authority, links to the page, and on-page grade than those in the SERP for spaces 5-10 and we're not even ranked in the top 51+ according to Moz's tracker. The only difference I can see is that our URL doesn't use the exact text like some of the 5-10 do. However, regardless of this, our on-page grade is significantly higher than the rest of them. The one thing I found was that there were two links to the page (that we never asked for) that had a spam score in the low 20's and another in the low 30's. Does anyone have any recommendations on how to maybe get around this? Certainly, a content campaign and linking campaign around this could also help but I'm kind of scratching my head. The client is reputable, with a solid domain age and well recognized in the space so it's not like it's a noob trying to get in out of nowhere.
Intermediate & Advanced SEO | | Omnisye0 -
Page not being ranked properly
Hi, Wondering if someone could possibly shed some light on why some of our pages are not being ranked properly on Google. For example this page https://www.mypetzilla.co.uk/dog-breeds Keyword "Dog Breeds" we can't be found on and we are absolutely baffled why? Could it be that we are listing all 100 and something dog breeds on one page? Should we introduce pagination or load more as user scrolls down. This page has been up for at least 4 years. Any suggestion or advice would be much appreciated. Many thanks
Intermediate & Advanced SEO | | Mypetzilla0 -
Will Reducing Number of Low Page Authority Page Increase Domain Authority?
Our commercial real estate site (www.nyc-officespace-leader.com) contains about 800 URLs. Since 2012 the domain authority has dropped from 35 to about 20. Ranking and traffic dropped significantly since then. The site has about 791 URLs. Many are set to noindex. A large percentage of these pages have a Moz page authority of only "1". It is puzzling that some pages that have similar content to "1" page rank pages rank much better, in some cases "15". If we remove or consolidate the poorly ranked pages will the overall page authority and ranking of the site improve? Would taking the following steps help?: 1. Remove or consolidate poorly ranking unnecessary URLs?
Intermediate & Advanced SEO | | Kingalan1
2. Update content on poorly ranking URLs that are important?
3. Create internal text links (as opposed to links from menus) to critical pages? A MOZ crawl of our site's URLs is visible at the link below. I am wondering if the structure of the site is just not optimized for ranking and what can be done to improve it. THANKS. https://www.dropbox.com/s/oqchfqveelm1q11/CRAWL www.nyc-officespace-leader.com (1).csv?dl=0 Thanks,
Alan0 -
Product Page on Eccomerce Site ranking very poorly - Unique Product description but duplicate content on other tabs.
Hi All, I have a query regarding my Product pages on my eCommerce site. I have unique Product descriptions but some of the other page content on the other tabs i.e Hire Terms , Delivery , About the Hire Company - Are duplicated across ALL my products. Is that okay or how should I deal with them ? See example url of one of my products below below - http://goo.gl/aSFPqP My products currently rank very badly... 200 + so Any advice would be greatly appreciated thanks Peter
Intermediate & Advanced SEO | | PeteC120 -
Can a home page penalty cause a drop in rankings for all pages?
All my main keywords have dropped out of the SERPS. Could it be that the home page (the strongest) page has been devalued and therefore 'link juice' that used to spread throughout the site is no longer doing so. Would this cause all other pages to drop? I just can't understand how all my pages have lost rankings. The site is still indexed so there's no problem there.
Intermediate & Advanced SEO | | SamCUK0 -
There's a website I'm working with that has a .php extension. All the pages do. What's the best practice to remove the .php extension across all pages?
Client wishes to drop the .php extension on all their pages (they've got around 2k pages). I assured them that wasn't necessary. However, in the event that I do end up doing this what's the best practices way (and easiest way) to do this? This is also a WordPress site. Thanks.
Intermediate & Advanced SEO | | digisavvy0