Block Low Quality Pages?
-
What are your thoughts on blocking (in robots.txt) and/or noindexing low-quality pages to defend against Panda, assuming you can't remove, redirect, or add quality content to it? Also, assume there are no external links pointing to these low-quality pages, no social shares, and zero incoming organic traffic.
Has anyone had experience with this as a solution to Panda?
-
Hi there,
For any such low quality pages, I'd suggest asking two simple questions first:
-
Is the page important for my users, does it add any value ?
-
Is the page beneficial for the site's SEO ?
which I think you have asked already from reading your question, so well done there.
Pages can usually be removed or redirected, perhaps not yet though at some point, they can be.
From what you've said, it sounds like those such pages are adding no value to anybody whatsoever, so Mike is right in suggesting to block them.
I have some further thoughts for you;
If the page adds no value to your visitors though could be useful for search, then think about Consolidating that page into another (re-using some of the content) or simply 301 redirect it to an appropriate & more valuable page.
This idea came from an SEOmoz Mozinar (web conference) from yesterday, is a great concept.
There is no point in keeping pages of no value there but hidden away from search engines or users, simple get rid of any such pages by Consolidation or 301 redirects.
If the page holds no user value though has some SEO value, then consider 301 redirecting it to another appropriate page.
Consolidation and Redirects help to keep a site clean, rather than blocking or noindexing pages that no longer need to be there.
If in doubt, then by all means make use of Robots.txt or the NoIndex attribute until you are sure of what to do with them long term.
Hope that helps,
Regards
Simon
-
-
If they are of no value to anybody, I'd just block them.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page Break
Hey guys, A client has asked us to install a page break function on their Wordpress site in the hope of increasing page count. It's a very common practice but have never used it as part of a strategy. Any thoughts, pros or cons?
Content Development | | wearehappymedia0 -
Community Discussion - Should low-cost content providers be seen as viable options for content marketers?
Hello there, In the latest YouMoz post, "Case Study: How We Gained More than 100 Links for a Travel Website via Content Marketing," Tom McLoughlin recommends an idea for content creation that is sure to elicit strong opinions from all sides: "Websites like Fiverr and Upwork are fantastic resources for finding freelancers who do great work. It simply takes a bit of initial time to sift through and separate the wheat from the chaff. Once that’s done, give the freelancers a detailed brief and tell them exactly what you want." What's your opinion? Have you had good experiences using these sites? If so, what have you found as the keys to making the working relationship a success.
Content Development | | ronell-smith1 -
Creating a Landing Page
Ok, ,quick question. A client is launching a new product. Would you recommend creating a landing page (off main domain) such as: productname.com ---- and this page would have product information and would be a landing page for a possible PPC campaign. A link would be included to their main website to purchase product. or would you include the new product on their main website (companysite.com) in the appropriate product category? Is there any benefits to having it on it's own domain? SEO benefits?
Content Development | | Kdruckenbrod0 -
Simular product pages
I have 27000 products on my website, showed one by one on a separated webpage. Google index them almost all (+- 25000). But the SEOmoz report shows them as duplicated content. Indeed, most of the page is identical, only changing description and price of the product which is indeed not more than 2% of the total content of the page. On the bottom of the product page are shown the alternatives for this product, mainly other colors. So, within the same family of products that can have 50 products, the site creates 50 webpages showing the product and it's family. That's why nearly everything on the page is identical within this family of products. My guess is, as Google indexed them all, I should not worry about duplicated content. Is my guess correct? Thanks for a soon answer. Rik
Content Development | | noordhout0 -
Are there quality blog sites allowing guest blogging ?
hi can someone guide me the right direction for guest blogging ? i m looking for quality blog sites that allow guest blogging especially for ecommerce related sites. Thank you Nick
Content Development | | orion680 -
How many words should be placed on a home page, category pages, and product pages?
To optimize content for a website, how many words should be provided for a home page, category page and a product page?
Content Development | | gallreddy0 -
Posts vs Pages and Rankings Differ Greatly
I use wordpress for most of my sites and generally have a post 'news' section. What I've noticed is that just about every time a post will always rank much higher and much faster than a 'page'. As long as I don't let it get buried in the news archives it continues to rank well, better than if I were to create a 'page'. Is there any sort of reason this might occur? I'd like to be able to just create 'pages' but at this point in time it makes no sense.
Content Development | | GYMSN0 -
New pages do not rank
Hello, Google caching the new pages, but is not appearing in search results. Why? site: www.papajogos.com.br
Content Development | | papajogos0