Do non-spammy authoritative press release sites exist?
-
Hi there,
To help get news out about our business and increase brand awareness, I am considering doing the occasional press release. However doing research on new SEO client backlinks there seem to be a lot of poor quality, spammy press release sites.
So I would appreciate some opinions on decent sites please. Obviously we wouldn't be 'article marketing' so only new unique posts would be put out there and not in duplicates either - so one press release to one site etc.
Also just curious as to whether this still works for SEO? But this is a secondary concern, because the activity would be for brand awareness - so avoiding rubbish sites will save us time, effort and potential damage.
Thanks in advance!
-
yes
-
Thanks to you all for your feedback it's appreciated!
-
Thanks - dealing with press is something new for us so it's good to get some ideas/feedback.
-
Thanks I will see if there's a good local/industry source that may be more beneficial. Thanks!
-
HARO as in Help-a-Reporter Out?
-
prweb.com is a decent pr site. There is a possibility that you can get a link from yahoo news and other big websites. Regarding SEO benefit, it will be temporary as your press release will get archived pretty quickly because of large volume of new press releases being published daily. You should also use HARO for branding purpose.
-
Agreed, I would forget the SEO value of the link. I would pay more to your top regional PR firm to do a fantastic release that journos might actually pick up.
-
I dont think it works, if anyone can do it, then it more than likly is a waste of time.
but if you can find a industry web site where you can post it, then that may be different, but any places that says post your press release here, then i would say no it have much benifit.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google+ SERP Visibility For Non Branded Keywords
Hi, I've noticed that a competitors Google+ box is appearing on the right hand side of the Google UK SERPs for a non-branded keyword (open air balustrade). Please see attached image. I've always thought that the Google+ box would only be displayed in the SERPS for branded keywords. How is this Google+ box appearing for non-branded keywords? How can we improve our chances of our Google+ box being shown instead? Many thanks in advance, Lee. vDm914D
Branding | | Webpresence0 -
Spammy brand mentions
Hi guys, Recently I started to receive via Google Alerts a lot of brand mentions on obviously spammy pages/websites like this http://www.iconshut.com/business-cards-every-matrix-has-recently-gone-through-a-rebranding--icons/ Where Every Matrix (EveryMatrix) is our brand name. It have first noticed it a few weeks ago but I started to receive this kind of alerts almost daily. There are no links pointing back to our website so I can not disavow them at least. Since it could be a negative SEO attempt, my feelings are that this kind of mentions (https://moz.com/blog/panda-patent-brand-mentions) will hurt on the long run and I'm concerned that I can not control it or at least I don't know how to do it. What is you take on this? What can we do?
Branding | | EveryMatrix0 -
Author Site And Book Site - Multiple Sites Bad Idea?
The question: I've been doing work for authors lately and a common question is if they should have a site for their book and a site for themselves. Separate sites with different domain names. At first I thought this would be a bad idea. Why spread information across two sites if they can be related and used together in one? But I see a lot of authors doing this and some with marketing companies. One site for the author with information about them, their books, their social media presence. Then another site for their book, with new social media accounts, other info, etc. What do you guys think? Has anyone tried both and seen any pros and cons? Is there a perfect answer?
Branding | | JoshBowers20120 -
What if I have multiple sites? Do I need to register separately?'
I have 3 sites which has been running for 3-5 years. I've limited knowledge on SEO and some handholding is needed.
Branding | | FrankLaw0 -
Best Press Release Distribution Services
I am looking for a Press Release Distribution Service, I know PRweb is a good one but as an Agency we launch constant press releases for our client. Just wondering if someone can tell me about a good PR Distributions services that provide unlimited Pr distribution and which are best for getting your Pr into Google News and easy to use. Also has anyone user http://www.sbwire.com
Branding | | conversiontactics0 -
Is duplicating video across several sites a bad thing?
Hi, We have a fairly successful YouTube Channel where we create unique and helpful videos that are related to our core business activity. When we create these videos would you consider it a bad thing to not only post them on YouTube but also a couple of the smaller sites such as Metacafe and Dailymotion? Sending to multiple sites would possibly achieve more total views but would this kind of duplication potentially be harmful to the overall success of the video and have a knock on effect when it comes to how it ranks in Google? Thanks for your help.
Branding | | ChrisHolgate0 -
Reposting media releases
Hey Mozers - We recently distributed a media release and it has been picked up by 20+ news outlets and counting. My question: Should I publish this media release on my news/blog page? Or is it better to just bask in the incoming links? What are the benefits and drawback to each? Thanks in advance!
Branding | | LoganYard0 -
Press Release Suggestion
Hi Guys, I'm looking to for a good press room that would suits this website http://www.eap-csf.eu the information provided in the press releases will be mainly associated with Eastern Europe and getting important democratic information about civil society topics in the EU and it's member stats. I am thinking of using http://www.prlog.org/ does anyone have any other suggestions that may suit? Thanks in advance.
Branding | | Socialdude0