Google ranks better apps over articles
-
Hello,
On my quest to recover from Goolge´s updates I found out that the serps show apps and software downloads ranking better than content (articles or similar) for one of my most popular keywords.
When the ads above the fold update hit my site (I can only assume that because of the date) I lost about 50% of my traffic). This keyword dopped from the first or second position to a steady fifth or sixth page position.
Today, I was trying to research which sites outranked me and to my surprise no result in the first 15 position was an article, just apps and software downloads.
It is not that is wrong. Let´s say that we are talking about an area similar to instagram software (although it doesn´t rank in this keyword).
I´m not asking about my site. I simply want to know if the web apps (social sites) and mobile apps are taking over the content in serps.
Is it that now you can´t go for a high place in the rankings (for certain keywords) if you are not a social site or an app?
Thanks!
-
Nope, it is not an application name. The keyword is broad and generic, but by no means is an application name.
I used to rank in the first places with content (a blog post) and now there are no articles ranking in the first 15 places, just web apps and social sites.
Let´s say that the keyword is more a "category", very popular in the last year or so.
Thanks.
-
when the search is for something like "app name" then the app shows up which is what search visitors would expect . But if you cater for reviews , video review , etc you can rank for those
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Which "search volume" stats should I choose? Moz or Google Keyword Planner?
Hi there Hoping someone can shed some light... The same keywords give different Search Volume results in Moz and Google Keyword Planner. Why is this and which one should I "trust"/use? Thank you!
Keyword Research | | Jana_Joubert0 -
Google keywords
I'm having trouble understanding how google determines out of my text what are the keywords and what aren't. Is there somewhere I can go that will tell me what google sees as my dominant keywords and I'd like to see my total keyword list too. We are running eCommerce and I don't think it is picking up on everything we expected it to see as keywords. I'm pretty new to this SEO stuff but I'm trying to learn. Any help would be appreciated. I understand I'm suppose to include important words in my page titles, headers and meta description and use effective markup as well so I'm just a bit lost on how I can actually see what google counts as my keywords and their level of power/importance. If this isn't possible if anyone has any suggestions on how to gauge this, I'm open to ideas! Thanks in advance guys!
Keyword Research | | ithvac0 -
Google keyword rankings
I show a MON icon (it looks like a calendar page) for all my google rankings. The icon is not clickable. Can anybody tell me what this is? Also, I use to be highly ranked in 100's of keywords in google now barely anything. The domain is several years old and has performed in well in the past. Can't figure out what is going on.
Keyword Research | | ecoscott0 -
Acne related keywords in Google.fr
Hello everyone, I am setting up a website with domainname.fr to rank in google.fr with Acne related keywords. Can anyone give me Competitive keywords which can bring more than 10K visitors per month?? Help will be very much appreciated. P.S: Actually, my uncle is having an offline acne product shop in France. He asked me to setup a website in Google.fr so that he can make some money.
Keyword Research | | artemmin0 -
Google update going to cause problems for me and maybe you!
Hi, I got a warning come up today in my Adwords account about exact and phrase match being updated to include misspellings etc Read more here: https://support.google.com/adwords/bin/answer.py?hl=en-GB&answer=2537522 Now I use the Google keyword tool to research into exact match terms for SEO, gives me an idea of the search volumes I could potentially receive. If Google adds misspellings, singular and plural forms, acronyms, stemmings etc this will change the data in the Keyword tool not giving accurate figures on the EXACT term. Any thoughts?
Keyword Research | | activitysuper0 -
Big difference in rank on google.com and google.no
Hi Our E-com website went from 8th to 1st spot yesterday for our most important keyword (barneklær = childrens clothing) on google.no weirdly enough we arent ranking on first page at all on google.com . I find this very strange especially since the keyword itself is so country specific - mainly because of the norwegian specific letter - æ. The results are not due to personalization i ve check it with the keyword difficulty tool here on seomoz. The sites ranking higher then me on google.com are sites i am ranking higher then on google.no. Anyone got a good explanation ? The changes for my keyword in ranking i saw yesterday was alot more then i am used to see - almost like google made some sort of script change. we went from 8th to 1st. 1st dropped to 4th, 5ht went to 2nd etc - i am not used to seeing this big changes. Anyone got a clue to either of these 2 questions ?
Keyword Research | | danlae0 -
Is there any sites other then Google Insights which have cataloged search volume for particular queries over time?
I know Google Insights gives this data, but the fact that it's relative to overall search requests make it very difficult to see anything other then obvious trends (Toys sell better in November, go figure?). Each query I've looked up[ is showing degradation over time, but I'm postulating that this has more to do with search volume increasing then with the volume of my queries decreasing.
Keyword Research | | bbelgard0 -
How long till you rank for your domain name?
Hi everybody! Say you have a domain like stocktips.com - how long would you estimate it'll take to rank for it's name? Thank you, Alex
Keyword Research | | pwpaneuro0