Looking for a good example of local pages done right
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I am looking for a company or two that serves customers in multiple regions and has their site set up in the best possible way to target those areas.
I would like, if possible, to see an example of a company that has an address in each area served, and one that only has one base location, but travels to serve customers.
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Hi Again,
I recommend one page per physical address. So, if you've got 3 offices in a single city, that equals 3 pages.
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What if a city has multiple addresses in that area. One page for that city or a new page for each location within the city?
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Hi Webfeat,
I'm very happy with the way this project turned out (I wrote the copy) for a storage facility in Canada. As you will see, each location has its own page, with totally unique content and NAP for each of the 3 locations:
Here's another client of mine that I've begun working with to develop a set of unique pages for each of the cities his carpet cleaning company serves:
http://www.eminentcarpetcleaning.com/
The site isn't ideal at this point, but it does show the method of beginning to build out city landing pages in the In Your City section.
The thing to remember is that Google is always going to see a business as being most relevant to its city of location, so typically, what you are going for with brick-and-mortar businesses is local rankings and what you're going for with service radius businesses is organic rankings for the service cities...but the success of this method is dependent on a) competitiveness of the vertical and b) client budget.
Hope this helps and maybe other will add some more.
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