Blog on domain or sub-domain
-
Hi,
I am looking to incorporate a blog that currently sits on another domain into my site. I am not sure whether to do this as part of my domain or as a sub-domain e.g.
I can see the benefits from an SEO perspective for both but just wanted some advice on the best way to go.
-
Thanks Paul. I do agree with a lot of what you have said, however, interestingly enough we created a blog on a separate domain (not even sub-domain, but completely separate) for various reasons late last year - and it already has a PR of 2 (which surprised me).
But we are going to go with the sub-directory
-
Putting a blog on a subdomain gives you all the disadvantages of it being a separate site, and none of the advantages.
It will still have to work to earn it's rankings on it's own, separate from the prime site, but because the search engines can clearly see it's directly owned by and related to the main site, it's heavily discounted as far as passing ranking influence. In general it also no longer helps as a way to try to earn extra spots in the SERPS for the same keywords.
Plus, as a standalone site, it's going to take quite a while for its pages to earn any authority of their own, so links will have very little influence to pass in the first place.
Paul
-
Thanks Nakul and Daniel.
This was my line of thinking, however I do know that some large blogs use it on a subdomain and although you will not get the SEO value from incoming links to the blog, it is viewed as a separate site so therefore links from the blog to the actual domain would be viewed as external rather than internal links (am I correct in saying this)?
But I think I will go with the subdirectory.
-
Landon
I agree with Dan. I would go with mydomain.com.au/blog
I answered a similar question earlier today.
See:
Also see:
http://www.seomoz.org/q/blog-on-a-separate-domain
and
http://www.seomoz.org/q/subdirectory-vs-subdomain
I hope this helps.
-
Hey,
I would most definitely run the blog in the folder (mydomain.com.au/blog) over the sub-domain...
Sub-domains are considered a separate site, and therefore offer little SEO benefit between sub-domain variations. That said, it is great for branding and breaking up very distinct elements of a business.
Hope this helps.
Dan
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best way to handle blogs for a customer with a chain business?
I have a new customer who owns three local gyms. Each one has its own unique url. I intend to do some blogging for him, and would like it to be effective for SEO. Obviously, publishing duplicate content is out, but writing tons of new posts each month is beyond our scope. Would you recommend having one separate blog (with its own url) that is linked from each of the 3 main sites, or would it be better to create a blog on each site and alternate publishing articles on each one, putting a unique intro and link to the main post on the other two?
Content Development | | ScottImageWorks0 -
SEO for a Deal Blog
Hi, I have a deal blog that is several months old. My established and successful "competitors" have a high Domain Authority (43, 46, 63) but most of their blog posts are very short. Our readers want to know about the coupon, deal, discount, code etc - they don't want 250 + words for each post. However I am concerned that lots of short posts will label my blog as low quality and that Google Panda will get me. My competitors easily get on page 1 of google. Yes they also write articles but majority of their posts are short. I deindexed quite a few short blog posts but my audience googles for coupons and deals like crazy. I try to give as much info as I can without being wordy and annoying but sometimes that still gets me only 100 words. I also write a lot of articles relevant to my niche (mom/baby/maternity) that are high quality and several hundred words. Just looking for input on deal blog SEO. Thanks!
Content Development | | dealblogger0 -
Does a blog appearing in diff. categories cause duplicate content?
Having a particular blog appearing in different categories or under different tags on a site- does it cause duplicate content? If yes, why ?
Content Development | | Personnel_Concept0 -
Is framed content on another domain duplicate content?
I've read a number of articles and am getting opposing answers. I've been checking pages of Photo.net in copyscape for duplicate content. I'm finding a number of domains have the site iframed onto them. I was wondering why copyscape could read the content if the search engines supposedly didn't crawl iframes. Copyscape said Google can read the content. I just want to know if these sites need to remove the iframe (is it hurting Photo.net)? Thanks. Examples: http://www.copyscape.com/?q=http%3A%2F%2Fphoto.net%2Freviews%2F
Content Development | | cakelady0 -
What are you doing to convert blog readers to inquiries/leads?
I'm curious what tactics people are finding successful in converting readers into leads, inquiries, or sales. Anyone feel like sharing?
Content Development | | BedeFahey1 -
What are the advantages/disadvantages of a blog residing on a website as opposed to free-standing and linked to site
I have a cleint with a web site and with 3 freestanding wordpress blogs - should we be housing those blogs on the site? should we combine them (its an insurance compnay with several business units). thanks
Content Development | | thirsty30 -
Rand's blogging graphics
What software and graphics does Rand use to make his blog posts look so good? I recall seeing a blog about it that gave tips and insights for adding graphics to your blog posts.
Content Development | | -Noah0 -
Blog Redirect
We have a blog hosted directly on WordPress with a PR of 3. At this point we are moving this blog to our server and incorporating it into our website. I wanted to ask the experts how to go about moving this blog without loosing Page Rank. Is it possible to do a 301 redirect from WP itself? Is there anything that I can do to preserve ranking? Any help would be appreciated. Thank you Dmitry
Content Development | | DmitryP0