How Often Can I Change My Meta Titles? (Product Discounts)
-
Hello,
I have an ecommerce website. Due to discounts and sales on most of my products, the discount rates change very often. Some products have %10 discounts for 3 days and then same products might have %50 discounts for another 5 days.
I would like to show these product specific discounts on Meta Titles and Descriptions dynamically. My system will automatically update the Meta Titles once the discount on a product changes.
My question is, how often can I change the Meta Titles? Is changing them (only discount rates = 1word) too often bad for my SEO? What is Goolge's approach on this?
Thank you in advance for all your help.
Best,
Yigit -
Yes, Frequently changed title is not good for Customer and Crawler. As it will result in conflict of interest as cumstomer may see 25% and when it lands on your page it says 10% which is wrong and might you end up with high bounce rate.
-
Thank you for your message. So you are saying changing title often is bad, right?
-
According me, You should not use exact or range as discount in title. You can use discount related keyword in title like this -
Buy Zula Deste at Discounted Price | Cheapest Prices | gamesatış
OR
Buy Zula Deste with High Discount | Cheapest Prices | gamesatış
OR
Buy Zula Deste | High Discount | Best Price | Gamesatış
OR
What ever you like.and You can write exact discount here - Check image
-
Yes sir, that is correct
-
So you are talking about this type page - https://www.gamesatis.com/zula-desteler which has this title - Buy Zula Deste% 25 Discount | Cheapest Prices | gamesatış. Right?
-
Can you share with me your product page?
-
Thank you for your answer. So basically you are saying that It's a bad idea to change titles often?
I thought about using range but that increases the characters in Title a lot and since the product names are already long, I can't fit all that inside 60-65 characters. (However, my competitors are not really caring for title lengths and they still perform good)
Thank you again,
Best,
Yigit -
I think you should use range in title rather than exact number.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Wrong title tag
Hi, need help. I notice Google always , on all my pages (about 30), index wrong title tag. If I try to use "my-keywords-here | my_company_name" Google always index "my_company_name: my-keywords-here" and can't figure why is that :(
Technical SEO | | MirkoL
The problem is always only with "my-keywords-here | my_company_name".
If I use "my-keywords-here - my_company_name" or "my-keywords-here my_company_name" (without sign | ) everything is fine
Is anybody having any reasonable explanation?
Is anybody having Joomla page with "my-keywords-here | my_company_name" in the title and have indexed by Google like that? one example is www.ferometal-prerada.hr Thank you1 -
Changes to title and description not appearing in Google search...
www.heatwavemedia.com Search terms: san francisco video production, san francisco video production services In Google search site appears as "Heartwave Media: San Francisco Video Production Services" but I'm sure I've never used a colon in all my iterations of the title... Instead it reads "San Francisco Video Production Services | Heartwave Media" with the description "A San Francisco video production company specializing in creative corporate and commercial video services." But that's not coming up either... I'm on Wordpress and am using All in One SEO if that helps... Thoughts?
Technical SEO | | keeot0 -
Duplicate page titles
Hi, I have a Joomla 2.5 site and I use categoryblogs. So I have a page with "reviews". All the reviews are shown on this page and there are about 15 pages of it. In my SEOMoz crawl result I get 71 errors ! about "duplicate titles". How can I diminish this? I don't know how to show all the reviews in a proper way other than what I have accomplished with categoryblog. Patrick
Technical SEO | | paddydaddy0 -
NOINDEX,FOLLOW on product pages
Hi Can I have people's thoughts on something please. We sell wedding stationery and whilst we can generate lots of good content describing a particular range of stationery we can't relistically differentiate at a product level. So imagine we have three ranges Range 1 - A Bird Range 2 - A Heart Range 3 - A Flower Within each of these ranges we would have invitations, menus, place cards, magnets etc. The ranges vary quite alot so we can write good textual keyword rich descriptions that attract traffic (i.e. one about the bird, one about the heart and one about the flower). However the individual products within a range just reflect the design for the range as a whole (as all items in a range match). Therefore we can't just copy the content down to the product level and if we just describe the generic attributes of the products they will alll be very similar. We have over 1,000 "products" easily so I am conscious of creating too much duplication over the site in case Mr Panda comes to call. So I was thinking that I "might" NOINDEX, FOLLOW the product pages to avoid this duplication and put lots of effort into making my category pages much better and content rich. The site would be smaller in the index BUT I do not really expect to generate traffic from the product pages because they are not branded items and any searches looking for particular features of our stationery would be picked up, much more effectively, by the category pages. Any thoughts on this one? Gary
Technical SEO | | gtrotter6660 -
Changing Domain Registrars have an affect on rankings?
So, I just wanted to move my domain from GoDaddy to NameCheap. I am still thinking about the move as I am not sure what affect it will have on my rankings. Has anyone here done it before? Did you see any drop in rankings? Also, while I was at it - I was thinking maybe I can add WhoisGuard too. I am not too paranoid about people getting my info from WhoIs, but does having a private Whois have an affect on ranking?
Technical SEO | | uzair0 -
Changing .html to .asp in URLs
Hi Mozzers, I have a question. The webmaster of a client of mine needs to make changes to some files which will effect the URL's. Essentially everything is staying the same but the end of the URL will change from .html to .asp. This is because the site will be dynamically loading content (perhaps from a database) (i.e. latest news to come from their blog etc..) In order to do this we would need to change the filenames of the whole website. (i.e. personnel.html would become personel.asp). Changing URLs can harm indexation but a small change to the end - would Google drop these pages? A 301 redirect is not possible from old URL to new. What impact would this have on Rankings? Thanks Gareth
Technical SEO | | Bush_JSM0 -
Change in how Google displays SERPs
Hi All, Recently our SERPs have changed in Google results to show product prices from our pages rather than the meta description. This just started to happen in November with no change (that we know of) on our side. I have attached a from and to SERP image if that helps. Does any one have any ideas as its starting to effect our rankings? Thanks, Tony. Tkeou,6jg6Q Tkeou,6jg6Q#1
Technical SEO | | tstauntonwri0 -
Meta keywords
I heard that Google doesn't use 'meta keywords' for ranking. Is that true and does it harm to use the meta tag? And how do the other big SEs use the tag?
Technical SEO | | kortingsplanet0