How much weight does UGC really have in SEO
-
Hi Guys....One of my sites has a blog and the site does very well overall.....however managing the blogs comments (fighting spam...attacks...general monitoring and approval) is becoming to much trouble. The blog itself really gets fed from facebook and most of the blog comments are done here.
I am thinking of removing the comment section on the blog and only responding to facebook comments.....I am concerned though how much weight the "user generated content" carries with regards to SEO...it has always been said that it does carry weight but what if i get traffic to these pages and links but remove the comments ability...
just really wanted to hear some opinions on this and how much respect i should give UGC.
thanks for your time
-
Hi Regal..thanks and agreed...I am getting good signals from sharing and likes..so am winning there...I think I am just going to quit with the comments and focus on that on the facebook page...as that is really where the bulk is happening....I appreciate the input..thank you
cheers
-
Hi Nomad,
How are your comments set up currently? A lot of the social signal that we've seen recently comes from the sharing / "liking" features of social, not necessarily the social integration (in terms of content).
So, based on that, removing the comments won't hurt you, imo, from a social signal standpoint; but as NOC mentioned, UGC (in your case - comments on your blog) do potentially add SEO value over time, as they will be relevant to the topic on the page (hopefully), and be naturally generated as users add them.
I'd also agree with NOC about putting some additional spam filters on the comments if you haven't already, as that may help your spam issues.
Hope this helps. Cheers.
-
thanks for the input.....and yes i do believe it is of some help having UGC to enhance certain keyword densities...but does it have any strong social signals that will impact the serps?
-
I know that comments can help long term keyword optimization. For example: If the commenters use variations of your keywords, and partial matches of your keywords, then it can help build more organic on-page optimization.
If your blog gets a lot of spam, you can consider adding a quora style system where other users can vote for comments. Allow people to vote comments up or down.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO for international bloggers
Hi I'm brand new to SEO stuff, and I'm trying to monetize my blog. I have a Q from you about optimizing my blog for an international audience. So I thought where is better to ask my question 🙂 My q is: Does the country that you are living in and publishing your post affect your SEO if you blog in English? For instance, if I live in turkey, but I publish my whole posts in English, will Google hesitate to show my content to an English audience? In other words, Does the publishing source country make it harder to contest with native English bloggers for google's page 1? Thanks in advance for your attention
Content Development | | Nilss4 -
Hi, on SEO article submissions, do I only include the link to the page I am trying to promote or is it best practice to also include a link to home page or parent page?
Good day. I am writing articles for submission, I would just like some help with the page structure. Do I only include the link for the page that I would like to promote or is it advisable to include other page links, such as home page or the parent category too? Any help would be appreciated
Content Development | | thebedguy0 -
Internal blog with history and some SEO value versus new external blogs with specialized content?
We operate a blog inside a folder on our site and considering the launch of 4 highly focused blogs with specialized content which are now categories on the internal blog. Wondering if there is more value in using the external new blogs or just keep growing the internal blog content. Does fact that the internal blog is buried amongst millions of pages have any impact if we want the content indexed and value given to the links from the blog content to our main site pages.
Content Development | | CondoRich0 -
How important is exact keyword match in content for SEO in 2018?
Is it necessary to have the exact keyword which you are trying to rank for within the first sentence of the content on your web page? For example if we are selling men's shoes, is it ok to have have the meta title and h1 on page say men's shoes and just talk about shoes within the first sentence of the content on the page. Is it obvious to search engines that this page is selling men's shoes even if you don't have the word men's shoes in that first sentence or is it necessary to have the exact keywords which you are trying to rank for written there?
Content Development | | whiteonlySEO0 -
SEO advice needed regarding Bookmark Sites
Hi all We have recently employed a SEO company. They have written some blogs and promoted the blogs on up to 20 bookmark sites. On each bookmark site the text is the same. Will Google class this as duplicate content? Is this a good idea? Any advise would be appreciated, thanks.
Content Development | | Palmbourne0 -
What is CSS/ HTML good for SEO ?
Hi forks I dont know why Thesis and Genesis is good for SEO ? what is diffirent about website's code ( css/html). it is something about schema.org. i have to fix my website's code like that. thank U
Content Development | | giasungoaithuong0 -
Second Blog on the Same Site? Best SEO Practice
I would like to start up another blog which has more of a "technical" topic coverage vs my regular blog, which appeals more to non-techie business folks. If the goal is to drive traffic ultimately to the main site, should I do this second blog on a different domain, a subdomain, or try to incorporate it as a separate-but-equal blog on the same domain as the currrent one? What would you do?
Content Development | | JMagary0 -
SEO issues around post syndication via RSS
There are a number of clients that I have that want to syndicate either posts or video content to other websites via RSS feeds. Each of these are built on a WordPress platform, fyi. Two that this applies to are: http://explosiveoptions.net and http://mrtopstep.com Many of the sites that would pick this content up would be higher Domain and Page Ranks than the original sites. Those that have video content put it up on multiple sites, including YouTube. What can I do in the configuration of the RSS feeds to ensure the credit is maintained to the original website, and are there any other considerations I should be concerned about? Perhaps things that I would ask the other site to do in their incorporation of it to their site? Thanks for your help.
Content Development | | skipshean0