Implementing nofollow tag affect ranking
-
if a blog that is performing well on the first page at an average position of 4 for an informative term. The blog contains a lot of outbound links, adding nofollow tag to all of them affect the current ranking? There are few other same cases.
Here is the link - monk.webengage.com
The was a lot of other optimization done on the page but the ranking did not improve at all. Is the issue with my domain authority or is it due to higher backlink to other competitive domains.
-
Hi webengageseo,
Do you have any results to report from the changes you made? We would love an update!
Christy
-
Happy to have been of help, please do let us know how the test goes
-
Thanks for clarifying this, will test with one page and review the results.
-
Thanks for letting me know, will try this nofollow activity with one page and see if the ranking go down.
-
Hi There,
I see outbound links leaking juice away from the page. There are benefits from outbound linking to a trusted source as Rand explained in the last Whiteboard Friday. You are strengthening the trust of the page by linking to highly regarded and high DA or PA resources. For example to a newspaper article about a subject, a .gov on a patent website, Wiki, or some equally regarded page.
If the outbound link is just to other websites or blog then I would be careful linking to them with a follow link. I certainly wouldn't do it to expect a link back as this kind of reciprocal linking went out with the ark.
If it was my website I would check the outbound page - if it's a trusted source then leave it. If there are a bunch of other links then nofollow them. You will certainly not be penalised by having the nofollow link on your page but the page may well be enhanced by limiting the dofollows to run so so pages.
Regards
Nigel
-
I think that having outbound links is a key part of an healthy site (unless your accepting a guest post for each post you create). I think there are also some good assets from linking outside of your site:
- you may get links in return as using those outbound links as part of an ego bait campaign
- people you're linking to may want to give visibility to that mention so they may share that article on their social media and other channels they control
- there are some articles about outbound link cogitation which works similarly to internal backlink cogitation but instead of considering inbound links it consider outbound. In other words, sites linking to same sites are somewhat similar
As you can see there are different approaches, but natural outbound links are a natural part of the we, which is the "web" because of its networking system. Cyrus, covered the topic in a previous whiteboard https://moz.com/blog/external-linking-good-for-seo-whiteboard-friday you may get some nice insights from there
There are many things you may do before considering adding the nofollow tag, maybe you can apply other optimizations to improve your rankings. Anyway, if you think there is some good opportunity, you can always test it. Instead of testing the entire site at once why don't you just modify a couple of pages and see if there is a significant ranking change? Data is far superior than any opinion I can give you
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
High image rank
Hi everyone I have a question and I hope you can help me or at least introduce some moz post to me.I want to have high rank in google image so I use a descriptive alt text and image title. I used related content and keyword for my pictures but there still some issue should I use the exact keyword in my header and content?and repeat them OVER AND OVER ?can you help me with this issue?
On-Page Optimization | | talaabshode20200 -
Rel-nofollow for price comparison site?
I run a price comparison site, so we have TONS of outbound links. Should my outbound links be marked with 'rel=nofollow'?
On-Page Optimization | | lancerpanz0 -
.co.uk ranking in serps and .com ranking on local
Hi im not sure what the best course of action is my client has one site but it has 2 TLD the .co.uk and the .com they wanted all .co.uk redirected to the .com but the .co.uk is ranking in the serps postion 2 and the .com is ranking in local, but is way back in the serps. So i have a bit of a dilemma, by the way it is a local business based in the uk. what should i do?
On-Page Optimization | | juun0 -
How does a collapsed section affect on page SEO?
A client recently asked me whether a tabbed collapsed section of text that is expanded (i.e. revealed) when clicked, is an OK thing to do without negatively effecting SEO. I told him that for starters, he may want to rethink why he would want to hide the text in the first place (this is not an FAQ type scenario). The reason has to do with the aesthetic of the page. Anyway, aesthetic aside, any thoughts on whether a collapsed (hidden from view) negatively affects on-page SEO? Thanks.
On-Page Optimization | | stephanwb
Stephan0 -
Different Rankings In Google Mobile
Does Google mobile have different signals? For some reason I seem to rank better with certain pages on the mobile site?
On-Page Optimization | | TP_Marketing0 -
Nofollow images to sculpt internal anchor tags
One of my client tags image-links with nofollow if those links are before a regular HTML link in the source code, e.g.:
On-Page Optimization | | Sebes
.
.
.
Check our page aboutreally cool shoes. They do this to "better pass anchor tags" to the page /page-about-shoes.html. My question: Is this a good practice to do? Thanks Sebes0 -
Title Tag length and UTF-8
Hello seomozers! Today I've come to one interesting question about Title Tag lenght in UTF-8 coded content. It's relevant to description tag lenght too. So, as we all know SEO best practices recommend that my Title tag should be under 70 (or 75) characters. Now, we have a website which is UTF-8 coded. That means that our special characters (some lithuanian letters) at the end gains +4 or +5 characters in length. So Google Webmaster Tools in our case report that some Title Tags are longer than they should be (exceeded by those +4 or +5), but in SERPs we see clear and not trunctated Title Tags (which means that our title tags are displayed correctly in UTF-8). The question is - should I believe in SERPs and don't take any action or maybe should I notice Google Webmaster Tools recommendations and shorten those tags ? Well, I do believe that at the end it's not so important, but I'd like to hear some more opinions on this simple situation.
On-Page Optimization | | jkundrotas0 -
If I have too many on-page links can I reduce it with nofollow tags or do the links have to be removed?
On my site I have a top nav drop down menu but once visitors go to one particularly large subsection, that menu is repeated on the left for easier viewing. As a result, I shoot over 100 links on page. Can I put nofollow or noindex tags on the left side links and reduce my "official" on-page links count or do I have to actually eliminate some of the links? Thanks, Oak
On-Page Optimization | | CSA-2316710