Whats next after I rank for many keywords?
-
I have a client who came to me wanting to know what's next for her as she already ranks in the top 5 for hundreds of keywords. She is right, her rankings for her niche are excellent and there are no relevant keywords for her to try and go after. What would be next to generate traffic?
p.s She also has links from just about everyone in the industry that's relevant
There has to be more "tricks" to seo besides keywords and link building
-
got it, thanks for your feedback
-
It was very serious rather than sarcastic. If you used some of the typical SEO tricks the damage done to your site could really cut your business and result in you laying off employees.
We have no idea of your level of knowledge. So it is better to warn you about tricks than to see you return here crying - even if you don't like it.
-
thanks, I understand the other ways to build traffic, looking for more SEO strategies here .
-
I don't think his comment is well said at all, I think it is sarastic. As I said in my question, I am looking for more of a solution than keywords and linking, I am not looking for black hat "tricks" just other strategies. He took a word in my question and spun it in a negative fashion
-
Does traffic make your client money, or do conversions make your client money? Are the people doing what you want them to once they get on the site? Optimizing for conversions may be the next thing to focus on -- make use of that traffic you're already getting.
-
I would try to rank next in top 3 for those hundred of keywords by deploying some fine tuning.
Next I would go for long tail on a very wide range especially if it's related to shoes.
My 2 cents.
-
well same here i agree with EGOL and will not try any "tricks" this days.
if she already have links from all relevant sites go to the next step and get her more customers by starting social media marketing.
you can also just to feel that you are doing the job for her and it will also help get a press out there and talk about the new models she have.
hope that help
Mike
-
Sponsor local races
- Marathons
- half marathons
- 10k's
- 5k's
- Tie these all to charities
- Again Press releases online but sent to local papers.
This will get you more Branding Benefits and closer to the Top Spot.
-
Well said, from what I've gathered here, tricks get you into long term trouble. It has to be about the long term versus the right now.
-
If your client is already ranking extremely well for that many keywords I'm sure she is already incorporating these tactics which are basic.
- social media: Especially Google+
- Offline tactics with online Press Releases directed to local media for positive exposure on and off line. Which will also help for greater rankings to get towards the #1 spot.
- How are they ranking on the other search engines?
- Info-graphics specific to their industry to be directed to all local bloggers and site owners.
- Brand Building:
- PPC Campaign: It is beneficial to be both in the paid and non paid positions since most people naturally want to click on the non-paid link. This gives you more impressions.
These tactics directly and indirectly add to SEO.
Hope this helps. Goof luck
-
There has to be more "tricks" to seo besides keywords and link building
I wouldn't be looking for "tricks" these days.
-
The difference between "top 5" and "top 3" for hundreds of keywords will probably be hundreds to thousands of visitors per DAY (depending upon the keywords)
-
thanks, good thoughts, but would love more. The industry is shoes BTW
-
#1 for everything is always a start.
Increasing long tail traffic is always an option (assuming you don't already have plenty of longtail traffic).
Depending on the industry it might be an option to increase traffic from referring sites or social media not to mention affiliate marketing.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Huge ranking flux that we cannot explain
Hello, SEO experts from around the world. We need your help; we have seen massive ranking flux across our website and others. We cannot explain what is causing this ranking flux. The content marketing is top quality, so we don’t know why we are moving from 25 to 50th on Google and sometimes even beyond that. Can any SEO experts explain why our agency is moving so much within Google’s rankings? We don’t know whether to make changes or possibly wait. Any help would be fantastic; thank you all.
Algorithm Updates | | sarahwalsh0 -
Delay between being indexed and ranking for new pages.
I've noticed with the last few pages i've built that there's a delay between them being indexed and them actually ranking. Anyone else finding that? And why is it like that? Not much of an issue as they tend to pop up after a week or so, but I am curious. Isaac.
Algorithm Updates | | isaac6630 -
Anyone have experience with using HTTPS compared to HTTP and how it could affect rankings?
Are there any negative or positive effects of using https over http when it comes to rankings?
Algorithm Updates | | classifiedtech0 -
How much is Page Rank really worth?
We are in a position to purchase a domain, made of relevant keywords to our company with a current page ranking of 4 for their home page. However in looking at their analytics and other information they do not do well on significant keywords and have very low site traffic. In fact they do very, very poorly. With their high page ranking would it be relatively easy to conduct a successful SEO campaign on the domain if we were to take it over as our own and attempt to climb in the SERP's? I know Page Rank doesn't mean everything when it comes to your ranking, but 4 is relatively high in our field, so I don't really understand why they do so poorly when it comes to their actual rankings on key words.
Algorithm Updates | | absoauto0 -
Significant Drop in Rankings without Explanation
My company has experienced a significant drop in rankings in the last month or so. How significant? Across our top 11 keywords, we've dropped an average of 6 positions. Some have dropped less (1 or 2) and some have dropped way more (38). We work really hard to provide great content on our site and have been building out our link profile with guest blogging on relevant sites (dailyshotofcoffee.com, for example). No major changes have been made to the URL structure or content on the pages that are ranking for our key terms, so I am not sure where the drop is coming from. For example: One of our key terms is "espresso machine" and we went from #9 to #22 in the last few weeks. We have not made any changes to the main content on the page that is ranking since September. Our on-site page report for this page has us nailing all of the critical factors, most of the high importance factors (not exact keyword in page titles - we use "espresso machines" as that is one of our other terms - or "avoid keyword stuffing" - unfortunately, our products are also named with "espresso machine" and i can't very well not follow those links or remove the term from their names), all of the moderate importance factors, and most of the low importance factors. It has been reporting this way since September. Most of our key terms are this way (haven't had content changed in the last several weeks to months and have great on-page grades). We don't engage in spammy link building (though I did some work this fall on cleaning up bad links a previous SEO company had built out). I'm just really taken aback by the sudden drop in rankings across the board. Any insight or advice anyone can give me would be greatly appreciated!
Algorithm Updates | | Marketing.SCG1 -
Why is site dropping in rank after we update it?
One of our sites - supereyes.com - appears to drop in rank after we update it. The client notified us of this today and I've verified that it did indeed drop in Google -- four spots since last week. He says this happens every time we make changes to the site, but then a week later it will go back up and is usually higher than where it was before. I have not verified this, but I'm very worried it may not rise again In the past week, we've posted a new blog entry to their site and we've changed some of the content -- specifically, added their locations to the header, added a contact page and put two testimonials in their sidebar. We've also had someone submitting their site to directories and local business sites like Angie's List and so forth. There are about 16 new backlinks established in the past 2-3 weeks. Also, I should note, traffic is higher than it's ever been, but the client doesn't look at traffic. They only look at their Google results. Can anyone offer any insight into what's going on here and if I need to be worried the site won't rise again in the rankings?
Algorithm Updates | | aloley0 -
Keyword search results
Is there any tools that provide information on how many results there are for a given keyword? Also, would this be a good way to do research for which keyword I should optimize my page for google SERP, basically to find a less competitive keyword. My thinking was that if the search results were lower it would be easier to rank for that keyword with SEO.
Algorithm Updates | | bilsonx0 -
Index Page lost rankings? Please Help!
This morning I ranked highly (Page 1 UK Google) for over 50 keyword search terms for my website http://www.careworx.co.uk This afternoon my rankings have bottomed out and dropped pages? I have not been de-indexed it appears and many of my sub-pages are still highly ranked. Would anybody know what has happened? I know of Google Panda but I would've seen results drop before now so I'm very concerned. Don't seem to have lost any links etc and am careful to balance SEO with a mix of techniques to keep Google happy and again, have not been de-indexed. Can anybody offer advice please, or let me know how I can rectify this.
Algorithm Updates | | andystep0